James Saunders is the owner of TrafficBoosterPro, the SEO software which makes Unique Content pages Quickly and Easily! Software that bring massive Traffic from RSS Feeds in AutoPilot, now in it’s 2nd revision at http://TrafficBoosterPro.com
Web Traffic – Feed News Rss Video – Using Rss to Expand your Pagerank and Traffic
November 19, 2009 by IBI · Leave a Comment
Some popular searches are about: “feed image news reuters top” ,”xml news feed”, “music news feed” and “xml feed”.
But what are these Feeds any way? Read on to find out…
Can A Ping Really Help Your Blog Get Top Search Engine Rankings?
According to a report from the Pew Internet & American Life Project, 5% (6 million) Americans online consume news and information through RSS aggregators. So the market is already out there!
But what are RSS Feeds?
There are millions of dollars and thousand hours spent every day trying to Maximize website traffic, by both moral and amoral means. There is so much requirement for traffic solutions that people will go to any lengths to get ranked higher in the search engines. But did you know that you could Upgrade your traffic by about 20% right now, with virtually no effort?
Most times when you hear something like this I suppose that you turn tail and run as it will normally lead to your site s ranking demise. This particular technique of boosting traffic, however, is not a scam; it s not an dishonest ploy; it is a genuine algorithm of increasing traffic via a future internet typical. The purpose that you can Expand your traffic so vastly is because you are getting in on the ground floor of a new mechanism which will arise the internet and the way that traffic is distributed.
If you are adding RSS to your website for SEO, there is one important rule that must be followed: DON’T USE JAVASCRIPT! Javascript solutions are common and easy to implement. However, the javascript content won’t be indexed by the search engines and your page will not get SEO benefits from the feeds. ASP, PHP, and HTML alternatives for RSS are readily available.
The simple RSS explanation from the marketing point of view is that RSS is a simple to use publishing tool for marketers and publisher. It allows you to get your content delivered to end-users, without the fear of spam filters stoping your messages, and to other “content consumers” (other websites, search engines and so on).
For the website owner using RSS to deliver their content nullifies any lingering doubts about whether their content is actually getting through to the visitor, which is an issue to consider when using traditional newsletter marketing.
To sense what we re about to tell you, you need to conceive what an RSS feed is. Put alone, it s a defined format so that sharing your content on the spot with users and other websites. People can directly get access to teasers so that your existent newsletters, articles, blogs, content and more, and click through to see the full version. But RSS is not only about text. You can easily use it to deliver audio content, video content and even PowerPoint presentations and PDF files. This structure of distributing your information is very helpful cause it basically generates dynamic newsletters apparently spamming and without causing your visitor any sore at all. Certainly, lots users find RSS to be their preferred way to hear about updates as RSS is so fast, user-friendly, and (most importantly) high-powered.
RSS feeds are continually used by news sites or blogs, as the content changes often enough to make it appraised while. By using a great deal targeted RSS feeds, you can rebuild your site’s web content besides having to assemble it on your own if someone offers you an RSS feed of their site, you can attach it to your site smoothly. This supplys you with a enjoyable content base which will retain visitors coming back. Using RSS will increase relevance and maximize freshness. RSS newsfeeds provide a variety of opportunities for increasing traffic to your website. The more news that people associate your site with the more worthy they consider your site.
The more essential they consider your site, the more arrogant search engines will consider your site. Providing RSS yourself will get lots of people to link to you and so potentially re-create your search engine rankings. Why?
1. RSS feeds can present delightful, proper content for your website there are plenty of RSS publishers with themed content so that you to choose from. These a great deal-targeted feeds will whenever you wish bear your keywords, and so Upgrowth the keyword relevancy of your website. This helps even more than you may think as the key words will be within link or anchor tags. Search engines appraise anchor tags hardly as much (if not more than) header tags (h1-h6).
2. RSS feeds can present new, fresh content. When new content is added to them, the old content drops off, making sure that your website s content doesn t go stale. Most of your visitors will not visit your site if they find that there is nothing new between the first and second time that they visit it. If you want to abstain your visitors where they belong, you have to have a respected selection of content that is updated on a regular basis.
3. RSS feeds can get search engines to crawl your site more often enough daily in some cases. This helps your site to rank higher in the search engines, and gives you an advance over your competition. Your RSS feed can do your SEO work for you.
Some other RSS Features are:
1. Microsoft is integrating RSS support in the next version of its Internet Explorer and is making RSS an integral part of its long-awaited Longhorn operating system.
2. Feeds are an increasingly popular way to save time, search and surf. If your content is valuable and interesting people will subscribe to your feed and click thru to those full articles or posts that interest them — targeted traffic from a group that is relatively affluent and tech savvy.
3. There is no opt-in or opt-out requirement.
4. New content. Updated information.
RSS feeds can be great for getting your newsletter, articles, or blog onto other people’s sites, and that s very powerful, as long as you make sure that your RSS feed is adding more to your corporation than it takes. There are many more techniques and opportunities available to you, from “direct subscribe” links to actually using opt-in forms, but these steps above should get you started in the shortest time possible. In some situations, you might find that enclosing RSS on your page makes visitors click away from your site, as they find that site s content more charismatic than you and people who click on RSS links might be less assumably to click on ads. Use care with RSS feeds( ap news feed) , or you could be in for a shock.
Small Business Blogs
November 19, 2009 by IBI · Leave a Comment
Small businesses need big marketing strategies. A small business blog (short for web log) is one way to expose your business. The way it works is that you can write any topic that interests you. It is an online journal where you can express your thoughts and ideas. These blogs are a great way to bring in more people to check out your website if you have one. If you do not have a website you can still have a blog. Not only is it available at a negligible or zero cost, but there is also constant communication with your target market. You get to know how people receive your products or services. The users’ reactions can help you gauge and see how you can improve on your business. There is user friendly blog software that is available. All you have to do is write out your posts, then link it to resources and publish it on the web log. If you need to update your web log it is easy and you do not require the services of a web designer. This will cut down you costs and also save you time. If you have a specific product, a business blog will help you acquire them. Since these people have a common interest, they may eventually become customers. This type of business marketing has various advantages. You get feedback from customers immediately and see what others have written. Web logging can be free depending on the entity you choose. Blogs are usually well organized in various topics so it is easy to access them. You will constantly have web traffic because it is only natural for people to comment on certain issues.
Mercy Maranga writes content on Finance and Small Business Management. Visit her site here for more information on Finance and how to effectively Manage your small business. Small Businesses
How To Hire A Copywriter
November 19, 2009 by IBI · Leave a Comment
From a copywriter’s point of view, it would be great if clients had a crystal ball that they could use to see which copywriter best suits their project. There are different types of writing and first-hand experience proves that only a handful of people really know there’s a difference. To digress for a moment, we’ve even come across clients who think that web designers are supposed to write the copy for their web pages. Most don’t. It makes sense. Web designers design. Web developers develop or write code, html or php, and build the structure of your site. So… that leaves you with your web content. Who writes your copy, and how do you publish web content that is going to attract web traffic and then persuade your web visitors to buy?
It seems so obvious, but the fact of the matter is, it isn’t. A few years ago, I fellow I met said to me, “What does anyone need a copywriter for?” It’s true. Copywriters were invisible, a behind-the-scene professional. Ad agencies used to be one of the only places you could find copywriters working, or at least working steadily. Look at Hollywood. For years and years, writers were not even recognized. Now, writers are not only recognized, but celebs go the extra mile to praise the writer associated with their project. This change in attitude toward screenwriters — along with the Internet — puts the spotlight on the value writers bring to a project.
When it comes to the Internet, I am happy to report that a professional copywriter is in high demand. The Internet is all about copy. Whether for web pages, email marketing, pay-per-click advertising, banner ads or autoresponders, the words you publish make or break the entire investment. Big companies with inhouse marketing departments and agencies know when and why to call on the copy writer. But, here’s the cause that no one talks about driving small business people to the professional writer. Everyone and anyone sees the words on your website. The world knows if the words on your home page are junk! How embarrassing is that.
With all this, there still comes the novice client who doesn’t have a clue what the value of a good writer is. So from a copywriter’s point of view, I have some tips on when and how to hire a copywriter.
A. When to hire a professional copywriter or scriptwriter
1) When you are in business
2) When you can’t write and might be embarrassed publishing poorly composed text
3) When you don’t have anyone working in your company that is a professional writer
4) When you expect a response
5) When you publish text on the Internet
B. How to hire a professional copywriter or scriptwriter
1) The first step is to hire the right writer for the project. If you want a writer to work on a software manual, look for a technical writer. If you want a news release, find a writer who specializes in public relations. If you want to sell, engage the services of an advertising copywriter or a commercial scriptwriter. By the way, the top two writers in business and industry are the direct mail writer and the scriptwriter.
A writer who is a jack-of-all types of writings is a writer who probably isn’t an expert in the type of writing you’re looking for. After all, even the profession of copywriting includes less than capable writers. Rely on that old adage, if you can write anything, you are good at nothing.
Look for a copywriter who concentrates on one objective and because of that, the writing skills are honed to perfection. Sales copywriting does include several formats, such as direct response advertising, direct mail, mail order, web site pages, email marketing, video scriptwriting – all formats intended to sell – and that’s the domain of the sales copywriter — also known as an advertising copywriter or business writer or just writer.
Advertising copywriters generally don’t accept writing assignments for manuals, directories, books, news releases or short stories. Advertising copywriters write to sell!
2) Review writing samples, but keep in mind that copy is sometimes subjective. What’s good for one may not suit another, but the project was still a huge success. Copywriting samples are not the end all for deciding who is a good writer. They serve to prove that the writer is a professional writer with several projects completed. The goal is to check that the writer has actually done work on the type of format you need. For example, a writer with a portfolio full of short stories is probably a good writer, but may not have the mindset or skills to write a direct mail letter.
3) Calling references is probably not going to bear much fruit either. I’ve made a few calls myself and have never heard one bad word. Actually, I can’t think of one writer who would name a reference unless they weren’t absolutely sure the referral would say glowing things about the writer and the work. But you can look over the company name. When a writer has a Fortune 100 company in their referral list, you’ve hit the jackpot unless writing fees are too high. And that brings me to the topic fees.
4) The thing about fees is that with copywriting like any other service, you get what you pay for. Low fees generally mean inexperience. Top writers are in demand and don’t need to work for $15 an hour. If you want quality copy writing, higher fees are the price. But, that said, consider that in the ‘high fee’ category, there is generally a range. Top copywriter fees may vary from $30 – $120 per hour. The quality of writing may be the same, but the difference might be an independent writer with no overhead, as opposed to a writer who works for an ad agency with hefty overhead. Weigh all factors when considering your investment in an advertising copywriter.
5) Finally, learn about the writer. I don’t mean pry into their personal life. Find out who they’ve done work for. Review a client list. Ask about previous employment if the writer is independent. Where did the writer get the experience.
When you find a copywriter that suits your needs, treat your writer like a valued part of your team. I’m adding this because I have experienced a few demanding clients who exceeded good will. Who hasn’t? Your copywriter is a top salesperson, and should be treated with respect. Provide detailed feedback. Promptly. Pay on time. What you get in return is the best outcome possible.
Alexandria Marx writes marketing communications, direct mail and video scripts. 20 yrs direct marketing, response copywriting, including 11 yrs web content and search engine optimization. CopywritingServicesUSA.com
How to Use Social Media Tools to Achieve Web 2.0 Optimization
November 18, 2009 by IBI · Leave a Comment
The Internet is changing and the changes are happening quickly. Luckily, the changes are in the favor of entrepreneurs, small businesses, authors, and small presses. Welcome to Web 2.0 and social media.
Learning about and utilizing these new tools and technologies is essential to establish a dynamic and truly connected Web presence. The beauty of Web 2.0 is that it is driven by the people who use it. Unlike today’s Internet, Web 2.0 relies more on a site’s popularity among the masses. Incorporating social media optimization alongside search engine optimization enables anyone to establish a truly optimized Web presenceespecially if paired with a meaningful message.
The tools available to achieve this optimization are numerous but can seem overwhelming. However, once armed with a general knowledge, it is easy to select the tools and technologies to catalyze the greatest amount of Web traffic.
According to Wikipedia, Web 2.0 “refers to a perceived second-generation of web-based communities and hosted servicessuch as social-networking sites, wikis and folksonomieswhich aim to facilitate collaboration and sharing between users.” Additionally, Wikipedia defines social media as “the online technologies and practices that people use to share opinions, insights, experiences, and perspectives. Social media sites typically use technologies such as blogs, message boards, podcasts, wikis, and vlogs to allow users to interact.” Thus, Web 2.0 and social media optimization means optimizing one’s Web presence in three general ways: Interactivity, Sharing, and Collaboration.
Interactivity
The essential premise of social media is that information (media) offered to users will be interactive. Social, in a word, means interactive and interactivity can be accomplished in many ways, whether it is allowing readers to comment on or share content, subscribe to it so they can have it on hand, or display the content on their own site.
To make online content more interactive, Web 2.0 and social media users can implement these tools and technologies:
* Blogging, using WordPress or Typepad
* RSS Feeds (see Feedburner for more information on RSS feeds)
* Podcasting and Vidcasting
* Wikis
* Social Media News (Press) Releases
* Social Media Newsrooms
* Image tools such as Snapshots
Sharing
Sharing in the “live” Web means that content is offered to others through blogging indexes and media communities; by tagging interesting sites on social bookmarking sites; or by developing mini applications like widgets or mash-ups.
Remember: Anything that can be posted to a Web site will have some type of “media community” in which to share it.
To begin “sharing” content in the live Web, Internet users can:
* Include their Blog, Podcast, or Vidcast in directories like Technorati, Google Blog Search, Podcast.com, or BlogPulse
* Tag their favorite blogs and Web sites on social bookmarking sites like Technorati and del.icio.us
* Share and tag multimedia in Media Communities like Flickr and YouTube
* Use Collage tools or Webcasting like SplashCast Media or blogTV
* Create and distribute Widgets or Mash-ups using services like widgetbox, Open Social, or Yahoo Pipes.
Collaboration
Web 2.0 and social media users need to be willing to give back. This could mean commenting regularly on others’ content, joining and contributing to a social networking site, contributing to crowd-sourced news sites, or becoming an avatar in a virtual reality.
Specifically, some of these efforts may include:
* Commenting on others’ blogs (using co.mments is a good way to track them)
* Contributing to crowd-sourced news aggregators like reddit, Digg, or Fark
* Creating profiles on social or professional networking sites like LinkedIn, MySpace, or Facebook
* Participating in microblogs like Twitter or Jaiku
* Posting events in social calendars such as eventful.com, or upcoming.org
* Becoming an avatar in a virtual world like Second Life or There
* Participating in communities or forums like a Yahoo group, a Google group, or starting your own using services like Ning.
Participating in the new, live Web is ultimately about connecting with people. A common mistake businesses make is to apply old methods to these new tools. It has been disastrous for many of them. With a real and conversational message and general understanding of the new social media tools and technologies, anyone can participate in the new Internet and find tremendous benefit from their efforts!
Deltina Hay is the principle of the companies DaltonPublishing.com and SocialMediaPower.com. She has worked in programming and Web development for 25 years. Ms. Hay’s graduate education includes computer science, applied mathematics, and psychology.
What are the Benefits of Business Blogging?
November 18, 2009 by IBI · Leave a Comment
If you are a small business owner, blogs can be really helpful for you. Business blogs serve as economical and most effective marketing tool. You can reach large number of people and improve your business opportunities by blogging for your business.
In order to reach huge number of people, you must adopt effective marketing tools. A good marketing campaign ensures that people are aware about your brand. But, if you are a small business owner, you must adopt cost-effective marketing tools. This ways you can increase your sales and make huge profits by not spending huge amount of money in advertising about your product and service. Business blogs serve as effective and economical marketing tool. It is a corporate tool for communicating with customers or employees to share knowledge and expertise.
Business blogs are increasingly used by the business community. Blogs are an excellent method to share your company’s expertise. It allows you to communicate your knowledge and opinions with other members of the trade. You may also enter in to collaborations or partnerships with other firms who have similar website design business as yours. Blogging also helps in building additional web traffic. If you have posted an interesting blog, people like to read it, share their own views and so on. You can successfully use blogs to attract potential customers. By giving details about your own company, product or service, you can inform people and convert them to potential customers.
There are various reasons for using business blogs. Blogging is a low cost alternative to having a web presence as well as it is a best use of seo. If you don’t have money to get a website designed, blogging lets you put your company name out on the Internet. Moreover, it is easy to update your weblog. If you are not technology-savvy, don’t worry. Blog software is easy to use and get started. So, just decide who your target group is. This helps you to decide the content of your business blogs. Try to make your blogs very interesting yet informative. You must talk about your company, products, and services and invite people to post their views and opinions too. This is one of the best and most economical ways of marketing your brand. You can not only reach larger audience but also enjoy increase sales and profits.
Harry Works as a Content Writer in Neoteric UK which Provides excellent website design , SEO services across UK.
How to Increase the Content of your Blog
November 17, 2009 by IBI · Leave a Comment
Daily posting in your blog is essential if you are to get visitors. Think about it from the readers’ perspective for a moment. They come to your site because your information is valuable to them. But like readers of newspapers they expect more than just an occasional snippet of information. Newspapers get readers because they come out regularly and because they contain several items of information.
A newspaper does not come out only when the writers can think of something, or “every now and then”. Newspapers come out every day, or every week, even if the writers get stuck. The space gets filled no matter what. The reason behind that is psychological. If your favourite newspaper changed its publication schedule willy-nilly or changed its format – two pages today, 22 pages tomorrow – you would soon give up because of the lack of consistency. And so it is with blogs; if your blog does not come out on schedule you will lose readers. So too will you lose readers if you don’t write enough.
New analysis of web site traffic suggests that the best sites are publishing around 25 posts per day. That might be too much for you to manage, but blogging multiple times each day is now essential if you wish to gain high traffic levels. Yet, this sound difficult if you are only using blogging as a promotional tool. However, it can be done. Here are several strategies you can use.
1. Set up a production schedule
Instead of blogging when you feel like it, blog to a schedule. Consider how many posts you want to make – say 10 a week. Set up a schedule that works with your other commitments. Perhaps one blog every day of the week and then five on Sunday, perhaps. It doesn’t matter too much exactly what you do, but by setting a schedule with deadlines you are more likely to achieve the multiple posts you need.
2. Develop theme ideas for your blog
In your planning for your blog, divide your subject into several themes. For instance, my blog, has seven themes, one for every day of the week. Monday it is about running a business online, Tuesday is blogging, Saturday is Internet shopping and so on. By establishing themes for your blog, you will find it easier to write. For instance, on Tuesdays I know it is “blogging” day, so I have to think about writing about that subject, rather than waiting for inspiration to write on any subject.
3. Set up Google Alerts for your themes
Go to Google Alerts and set up daily reports for your themes. By setting up these alerts, Google will send you an email, together with appropriate links for any new web sites, news items, or blog entries on your particular theme. That way you get notified each day about new information that could stimulate your blog writing. All you then do is look at your theme for the day, then go to your inbox and pick out the Google alerts on that theme and then see what you can write about.
4. Personalise your Google Home Page
Set Google as your home page but use the “personalise” option to add all sorts of relevant news services to it. In this way your browser will always show up to date information, blogs and other useful resources on your desired subjects. Blogger Personalised Home also allows you to set up “tabs”; you could have one for each of your themes, providing you with even more resources to trigger your writing.
5. Allow others to contribute to your blog
No matter which blogging software you use, it is possible to allow other people to contribute to your blog. By giving a trusted partner access to your blog you can get them to add content, thus increasing the value of your blog. Give your contributors themes, deadlines and word counts to achieve. That way you are sure your blog will not get repetitive, plus it will contain valuable content, rather than a one-liner and a link.
6. Invite “guest bloggers” to take part
Have a look around using Google Blogsearch for bloggers writing on the same subject as you. Then, invite them to write a “guest” entry for your blog. Give them a deadline, a topic and a word count. Tell them that all they need to do is email the text to you and that you’ll post it on your blog within a day or two. Also, let them have a link to their own blog. You could also suggest you write a guest posting for their blog too, to help promote your blog.
7. Use articles from directories
Go to Ezine Articles and search for articles on your themes and topics. Copy the articles and add them to your blog, crediting the author. Contact the author and let them know you have done this – they may become a regular guest blogger or commenter for your blog.
8. Edit material from “private label” sites
Private label sites provide you with text you can use that you call your own. It’s like having a permanent “ghost writer” on your team. Private label sites, such as Infogoround or Private Label Monthly allow you to take articles written by other people and include them in your blog and put your own name to them. Although this sounds great, the problem is that thousands of other web site owners do the same. This means if you use the private label content as it is, your blog will not be unique and this will help you lose ranking in search engines. However, if you take the private label material, edit it and adapt it to make it unique, your blog will benefit. Often editing material is quicker than generating it from scratch, so private label sites like these do have a place.
9. Hire a ghost writer
Get someone else to write some of your blog entries. Go to Elance and post a project for someone to write blog entries for you. You will get offers from all sorts of writers and you will be able to select the best one for your particular needs. Prices vary according to what you want, but someone who writes around 150 words a day, every day of the week for you should cost around $175 a month.
10. Pre-write your blogs
TV soap operas have their storylines set up for many months in advance. Indeed, TV schedulers will now what is happening two to three years ahead, otherwise the programmes could not be commissioned and prepared. Their way of working could be your way of working too. Devise a “schedule” of your blogs for the coming three months, say. Then spend a couple of days just writing all the blog entries you will need for that time span. All you will need to do in the coming months is copy and paste each blog entry as and when it is needed – you could even pay a junior assistant to do that for you.
So, as you can see there are several ways you can dramatically increase your blogging output. Follow these ideas and the content of your blog will rise dramatically and that will, in turn, have a significant impact on your traffic.
Internet Psychologist Graham Jones helps businesses succeed online by harnessing the power of the Internet for increased profits. By helping your company’s online strategy to connect with people on the other side of the screen, Graham Jones helps you make more money online.
3 New Web 2.0 Ways To Increase Traffic To Your Website
November 17, 2009 by IBI · Leave a Comment
It’s official. The Web 2.0 is here. If you have no idea at all that it is already here or what it is in the first place, then you must have been living in the cave for the past 5 years.
Face it. If you’re still using some of the outdated Web 1.0 methods to increase traffic to your website, you may still get some results out of your marketing efforts but you will eventually lose out to the newer guys who go Web 2.0.
Now let me share with you 3 tips on how to increase traffic to your website, the Web 2.0 way.
1. Think viral. The concept of viral marketing will never die out. The Viral meme is what defined and made Life in the first place. For as long as there is Life, the concept of the Virus (biological, marketing, electronic, etc) will still continue to haunt us – for good or ill.
There are 2 basic elements that determine the success of your marketing virus:-
I) The strength of your viral marketing message, or in the words of Mark Joyner, its “Buzz-worthiness”, that is, its merit or quality that makes people want to tell others about it because it is so good.
II) The mechanism by which the virus must spread. Is it easy to spread the message? Must your referrers go through an elaborate and troublesome process to spread the message? Or need they only do what they’ve always been easily doing in order to spread your viral message?
From the above 2 elements, you already have an action plan formulated for you that can be condensed into one sentence:- create a message that promotes your website, be it in the form of a video, audio, multimedia, text, blog or a whacky buzzword, that is truly “buzz-worthy” and at the same time easy to spread via existing networks.
2. Attack the Social Networks. Either exploit the existing social networks such as MySpace, Friendster, Squidoo, etc, or create one of your own that is built around your niche.
There are many Friendster or MySpace clones out there available for download (for a fee of course) which you can use, tweak or get a programming expert friend of yours to develop a Social Network of your own that is built around the niche that you’re involved with.
A good way to market through Social Networks is by having an interesting profile that offers consistently updated information about yourself and your business or your website. Duplicate your blog in your MySpace or Friendster blog as any updates to your profile or blog will be reflected to the friends in your network.
Browse the Social Networks for friends who share the same interests and passions as you and add them as friends. Send private messages to them and work something out. Say you’re starting a private group of like-minded people who are passionate about whatever it is your niche is about. Mention incentives such as money, exclusivity, fame, etc.
Place a limit to the number of people who can join this private club of yours and be sure to include only those people who have lots of friends in their network, perhaps ranging in the hundreds.
3. Blogging, of course, is one of those defining elements of Web 2.0.
There are different approaches to exploiting the Blogging phenomenon to market your website. One is to have a blog of your own. The other is to somehow enable others to have blogs hosted by you. But if you go the second route, you’ll face tough competition from Blogger, WordPress, TypePad, etc.
The trick is to create a service or software which has something the others do not have. Or you can create a service, software, tool or tip page that complements your so-called competition by giving something of benefit to users of such blogging services.
One way is to offer RSS feeds tools that enable other bloggers to syndicate their content to other websites or deliver their feeds to their readers’ desktops or emails.
Another way is to give other bloggers the opportunity to include “Bookmark” links on their blogs. Websites such as http://Del.Icio.Us or Digg offers users the ability to share their favourite websites with other people.
You can exploit this phenomenon by creating an account with the various social bookmarking sites and sharing links to your websites or you can create cool-looking “Bookmark This” icons for other bloggers and get them to link to your website in return.
If you write a blog of your own, you can market your blog by visiting other people’s blogs and leaving useful and beneficial comments on them. Most of the time their comments forms enable you to include a link back to you in their comments page.
Browse the blogs around your niche and most of the time they have a link saying “Links to this Post”. This enables you to link to their posts in your blog if you happen to like their blog posts. Give and take. Blog about another person’s blog and a link to your website may appear in that person’s blog in return. This process is automatic.
There you have it – 3 new Web 2.0 ways to increase traffic to your website. In truth, there are literally hundreds of other ways to improve your website marketing the Web 2.0 way that are not covered here in this article. Now it is up to you to apply what you have learned here and come up with something that is even better.
Mohamad Latiff is the Creator of the Traffic Time Bomb, a revolutionary software that will exponentially increase traffic to your website by the power of viral marketing.
The New Age of Seo: Right to the Facts
November 17, 2009 by IBI · Leave a Comment
With the advent of computers and internet, an all new meaning was given to the term globalization. Websites came into being and what was initially seen as a sales gimmick for large scale companies, is today taken as an essential sales strategy, even for a local small scale businesses. Almost everyone in the commercial sector is aware that websites are essential if one is looking to succeed and grow in their business sphere. It is no wonder then that right from Coke to a small scale bulb producer in Holland, everyone has a website to boast of. Today, advertising strategies are developed keeping in mind not only the regular prospect but also those who use the virtual market for their shopping needs. Right from furniture, flowers, food to feet care products everything can be bought online. Instead of confining ones business to only those in the vicinity the need to is to go global. Business persons have realized that depriving your business of a website can translates to depriving your business of clients. The entire globe is a consolidated market, all one needs to do is to set up an efficient web site and tap potentials worldwide. Sounds easy? It is. Whether you hire a web development agency to do the job or adopt a DIY web building software in order to launch your website, the trick is to maximize its exposure. An effective web site is one that ensures maximum traffic and develops content that helps make converts. This is where Search Engine Optimization steps in. Search engine optimization is the art of developing web content by adopting certain keywords that help in attracting traffic to the site. There is no doubt that there are several other forms of diverting traffic towards your website like Pay per click adds, link advertising, etc. However, it has been observed that search engine optimized content development, is one of the most effective as well as easy methods of increasing web traffic. A few facts about SEO development will help understand the importance of the strategy as well as learn how to develop appropriate search engine friendly content. 1) Most prospects come via search engines- Irrespective of how easy to remember your website name is, it is probable that sometimes even 90 % of the traffic the site witnesses, is via search engines. Most people use keywords to look for providers, and then conduct a comparison between the names that come up. Therefore, it is imperative that you do not loose out on these prospects, who may not have heard of your company, but are looking for products that you sell. It is a fact that ignoring search engine optimization will lead you to loose out to competitors who sell similar products.2) Registered search engines work the best – There are several search engines out there, but ask around and most people will stop after naming Google and Yahoo. Not only are these search engines registered but that is what makes them authentic too. Registered search engines will ensure that the host site is functional 99 % of the time. A host site that is frequently down repels prospects, which automatically translates to less traffic for the website begin hosted. So the trick is to ensure that you select search engines that are registered, popular and keep their site operational almost always. 3) Most users use more than one keyword to search – Another important fact about SEO is that the keyword selection must be attacked from the point of view of the users. It is a known fact that most users use a search phrase rather than a single word. It is therefore imperative to organize content that is not keyword rich but rather key phrase rich. Instead of using a keyword as common as say, ‘shoes’ it would be better to use ‘red shoes’, ‘cheap shoes’ leather shoes’ and so on. Statistics show that 32.58% users use two word phrases when using a search engines. 4) Tracking the user- The golden rule of commercial success is to deliver in accordance with the clients needs. If you know what the customer wants, then you will be able to tap in on the potential of a sale much more. Similarly, search engine optimization can also be mastered if you know what the prospect is looking for and what are the means adopted by the prospect for this search. Interestingly there are several methods that allow you to track your target customers. Tracking will enable you to assess which search engines are being used by your prospects and what type of keywords are they employing in this search. Armed with this knowledge you shall be able to capture the SEO demon easily. Develop content around the popular keywords that prospects are using to search for products similar to yours. Once the content has been developed, place it on your site and then on the search engines that the prospects are using the most. 5) Multi search engine hosting – Choosing a single search engine to host your site will be like placing all your eggs in one basket. While it is true that one must employ a popular search engine, this does not mean that you can afford to ignore all the others. A more coherent SEO strategy would be one where several search engines are employed as means to deliver the site to the prospect. Each person visiting your site has the potential to convert into a client. Therefore the more search engines you use for this purpose the more traffic you add to your site. 6) Check and re check – Once you have created search engine optimized content and posted it, you cannot simply put your feet up and expect conversions. You must check and recheck to confirm if the content is actually working. For this once more tracking comes in handy. E- commerce supporting software that allows you to analyze how many hits the site managed, what were the keywords used by the prospects, which search engines were employed, how long did the prospect stay on the site, which pages did the potential client view, how many converted, what were the services that they were looking for, etc, are a must. The answers to these questions will help you develop a better website by epitomizing your SEO strategy.7) Update constantly- Time is never still, it is in constant flux and this holds true for the internet too. Things on the net change continuously. What was good enough last night may have been beaten by your competition by today morning. Indeed then, you must at all times keep pace with this change. It is therefore necessary to update your search engine developed content often. Maintaining your website is one of the most important aspects of search engine optimization. Continuing with an outdated site, content or keywords will fail to attract prospects. 
High page rank – Most users rarely go beyond the first or the second page of the search results. Unless you maintain a high search rank chances of attracting prospects via the search engine will be highly diminished. It is very important that your site comes up as high as possible on the results page of the search engine. For this an effective keyword density will need to be adopted along with the use of popular keywords and phrases. 9) Appropriate keyword density- Keyword density is the number of times that the keyword appears in all of the content. It is this density that decides the search engine page rank that the site shall enjoy. However, this does not mean that only the keyword density is to be given regard while the quality of the content maybe completely ignored. Remember unless your content is good, even if you do manage to pull in prospects using keywords, you shall not be able to make converts. Since it is the final sale that is the backbone of any commercial venture, you cannot ignore the quality of the content at any given time. Today there are highly intelligent search engines that have been developed, which are able to choose websites that are authentic instead of simply falling for high density keyword rich content. On an average a density of 3% to 4 % is considered a safe option. 10) Keyword placement – As important as keyword density, is keyword placement. Placing the keyword in the right area rather than simply bunching them all together will go a long way in ensuring good quality search engine optimized content. On an average, it is safe to say that ensuring that the keyword appears once in the title, once in the first and last sentence of the content and once every 100 to 150 words in the body of the content is fairly good keyword placement. At no point should the keyword override the quality of the content. Remember most readers can be lost or captured by the first few sentences of any write up.While these ten pointers listed above are the basic facts about SEO content creation, it is not to say that they are the only steps one needs to follow. Search engine optimization is the latest trend of E- commercial activities. Developing on these pointers and adopting your own special qualities, will help in creating high quality search engine optimized content and therefore generating added traffic for your website.
President, Creative and Marketing Director of a full service creative design, web and business marketing company:
Mantic Business Brand Solutions
www.manticbbs.com
SEO Techniques and Service Providers (AJ Square Inc)
November 15, 2009 by IBI · Leave a Comment
SEO (Search Engine Optimization) is one of the developing field that is growing day by day. Need of SEO service is rapidly increasing to get more web traffic and of course to get revenue from the sites. Increasing web traffic is not only enough to make money via website, but also to get more customers to our company by promoting the website.
SEO makes search engine to crawl our site and put it into top most pages. It will never be a simple one because top search engines like Google, yahoo, msn are changing their algorithm to catch the site according to the keywords. Each and every updates of your site will be monitored by the search engines.
To increase web traffic to our site, we have to increase our back link considerably. Back links are nothing but the links which sends users from other site to your site. Directory submission, Social book marking, Blog posting are some of the right methods to increase your back links.
There are lots of free directory submission sites on web. You can submit your link on that site within proper category mentioned on that site. Before submitting your URL on directory, you need to read the rules of submission carefully. Depends upon the quality of the link ,your site will be approved within few days.
Social book marking is an effective and easiest way to increase your back link than directory submission. You can submit your site URL on top rank book marking sites like Digg,Delicious,Stumble upon, and so on. Submitting your link to book marking site will increase back link and traffic to your site. While Book marking you need to provide consistent details of your site like keywords,description and title.
Blog creation is the third powerful method to raise the volume of your back links. By creating blogs with your back links, you can get more traffic to you site. But you should select top rank blogger sites for posing your blogs.
I have mentioned some significant methods to promote your website. Lots of SEO service providers are here to offer their services to you and your site, with affordable price. Before getting SEO services from a SEO company, you should come to know the history of company and quality of services provided. Hope my article had let you know at least a small part of SEO Industry.
I am Joel Christ.
SEO services of AJ Square Inc
AJ Square Inc
Shopping cart
How To Feed A Blog In Three Easy Steps
November 15, 2009 by IBI · Leave a Comment
If your blog is really hungry for links, you need to feed it. Fortunately, blogs aren’t very picky eaters. All you need to do is spend some quality time thinking about creative ways to draw links to your blog. You don’t need to be a rich man to cook up these succulent link building ideas. All you need is to free your mind from its prison and open yourself to a multitude of fun strategies that will draw links to your website.
Why are links so important? Well, for one thing, the amount of you links you have will partially determine your search engine ranking. If you have a lot of links, especially inbound links, Google will rank you higher. In addition, links drive a huge amount of web traffic to websites. In fact, links are the largest way that websites receive traffic that they wouldn’t otherwise receive. Inbound links are particularly useful. An inbound link is when an external website links to your website without your reciprocation. Google considers these links to be very powerful, and they are often determinants in search engine ranking. Most search engine optimization companies stress the importance of links when they are advising clients.
So if you don’t feed your blog links, it will starve and die, just like a living being will starve if it doesn’t have food. You can either do link exchange, or go for inbound links. Remember that search engines will highly rank inbound links, and while they will value link exchanges, inbound links will always elevate your status with the search engine. However, it is also very important that the links are relevant to the content of your blog. That means that the link contains similar or pertinent information to that which is posted on your blog. Search engines give significant points to links that are relevant, whereas they don’t really pay much attention to irrelevant links.
In other words, you have to whatever you can to secure inbound links. This means you have to be profoundly creative, because it’s not easy to get these links. But take a look at these three steps which can help you gain inbound links.
1. The Maverick Strategy
The Maverick strategy is a very effective way to gain inbound links. Here’s what you do. Get online to one of your favorite blogs and read up on the conversation that is occurring there. Surely one of those pompous bloggers who thinks he knows it all is making a comment about some current event. In fact, since people are sheep, there’s probably a whole boatload of morons who are following the opinion of one person. Here’s what you do.
Carefully research and study the subject matter. Ideally, it should be a subject you are already familiar with. Then write a scathing, but respectful diatribe against the opinion of the status quo. This way, you will set yourself apart from the crowd. What will result is an influx of inbound links. People take notice when someone stands for something different. You really should believe in what you say, because you should stand for your principles. That’s why this strategy works when you find a blog that you disagree with. “Get up, stand up, stand up for your rights” -Bob Marley.
2. The Maven Strategy
If you’re an expert in a certain field or sector, you can share your knowledge and become the local blogosphere expert. You must possess intricate knowledge about the subject matter so that you are the most knowledgeable person writing about the subject. If you truly know as much as you think and you write about it, people will flock to your site. This is another great way to get inbound links.
3. The Comedy Strategy
One thing that the Internet is lacking is quality humor. If you’ve got a good sense of humor and you know how to make people laugh, you will surely gain a wealth of admirers. Just be yourself and write what you feel. Honesty makes people laugh, especially uncomfortable honesty. This is probably one of the best ways you can attract visitors to your web site. Remember, everyone loves to laugh.
You can employ any number of these strategies to increase web traffic and feed your blog. You will feed it a great, whole meal if you use these strategies, and you’ll enjoy a huge amount of visitors.
Moe Tamani is an Internet Marketing Services consultant specializing in Natural Search Engine optimization.
-
FOR SALE
