Internet marketing expert Nikki Pilkington is owner of NikkiPilkington.com, an internet marketing and search engine optimisation company based in the UK, offering higher google listings, SEO, website traffic generation, Adwords management, email marketing and more.
It’s not just for kids and geeks – Twitter is good for Business too!
November 16, 2009 by IBI · Leave a Comment
5 types of business that should be using Twitter
They’re all talking about it – the online phenomenon for 2009. Forget Google, forget Facebook and don’t even mention Yell.com – Twitter is where it’s at this year!
Founded in 2006 as a way to let fellow members know “what you are doing”, Twitter has expanded way beyond its founders wildest dreams.
2009 is the year Twitter has become more “mainstream”. This has been helped by celebrities such as Stephen Fry, Ashton Kutcher and Jonathan Ross espousing its virtues but also by the number of businesses out there realising the marketing and promotional capabilities of Twitter.
However it’s usually when I talk to potential clients about using Twitter as part of their social media marketing, I hear:
“It’s just for kids and geeks”
“Only IT and Marketing bods make money from it”
and other such comments.
With this in mind, here are a random 5 industries, each with 5 ways they could use Twitter to promote their business:
1) HOTELS
Twitter is fast paced, instant communication, ideal for the hotel & hospitality industry.
Hotels could:
- Communicate last minute offers – Use Twitpic to show pictures of rooms – Post customer testimonials – Request feedback from guests
DM Bonus – If your guests have Twitter, why not DM them a special Twitter code if they eat dinner in the hotel?
2) PHOTOGRAPHERS
While Twitter is seen mainly as a textual medium, it can be visual too.
Photographers, why not:
- Use Twitpic to post a “picture of the day” – Tweet about the photo shoot you’re doing today, so people get a feel for your scope – Post links to your blog/website – Use TwTQpon to offer free studio time (specify purchase of X photos) – Ask satisfied customers to retweet the link to their pic(s) in your portfolio
DM Bonus – If your customers are on Twitter, DM them the link to thier pictures on your password protected server, or private group on Flickr/Facebook etc.
3)ASTROLOGIST
It’s not always easy to get people to sign up to a mailing list on a website if you’re in a very niche industry, but it’s a lot easier to get followers on Twitter.
- Use Hootsuite to run 12 daily horoscope accounts – one for each star sign – Post details of astrologically important days/dates/events – Offer a free reading for every 50th follower – ask people to retweet – Post testimonials from satisfied clients – Post celebrity horoscopes on a weekly basis
DM Bonus – Offer free 140 character descriptions of each star sign – have them ready to cut and paste. Offer them by DM only. (People have to follow you to get DM’s)
4) HOLIDAY RESORT/GUESTHOUSE
If SEO is too competitive and too costly, try Twitter – the only cost is your time, and even that can be minimal!
- Use 12 second TV to post short video testimonials filmed on an iPhone or similar – Use Twitpic to post pictures of your resort – Post about local traditions/holidays/etc – Tweet last minute special offers/prices – Use TwtQpon to offer money off local/on site restaurants/bars
DM Bonus – Guests on Twitter? DM them to let them know they can check in.
5) SPEAKERS
It might be written communication, but I know a few speakers doing very well from Twitter, so if you’re a speaker, why not:
- Post links to audio files of you speaking – Autofeed your calender/blog into your Twitter account so people know where you’re speaking – Post a “tip of the day” each day, related to your speciality – Use 12 second TV to post short clips of you speaking then link to the longer version on youtube/your website – Use Twitter search to find people talking about your speciality/niche – ask them if they can introduce you to people wanting speakers
DM Bonus – Offer a free ebook / whitepaper / mention on your website by DM only. The only way to get it is to follow you so you can DM them.
So there you have it – 5 types of business that should be using Twitter, and 5 things they can use it for.
Nikki Pilkington is author of TweetMentor from NikkiPilkington.com, a 100 day hand holding support system to help you through the Twitter maze.
It’s not just for kids and geeks – Twitter is good for Business too!
November 14, 2009 by IBI · Leave a Comment
5 types of business that should be using Twitter
They’re all talking about it – the online phenomenon for 2009. Forget Google, forget Facebook and don’t even mention Yell.com – Twitter is where it’s at this year!
Founded in 2006 as a way to let fellow members know “what you are doing”, Twitter has expanded way beyond its founders wildest dreams.
2009 is the year Twitter has become more “mainstream”. This has been helped by celebrities such as Stephen Fry, Ashton Kutcher and Jonathan Ross espousing its virtues but also by the number of businesses out there realising the marketing and promotional capabilities of Twitter.
However it’s usually when I talk to potential clients about using Twitter as part of their social media marketing, I hear:
“It’s just for kids and geeks”
“Only IT and Marketing bods make money from it”
and other such comments.
With this in mind, here are a random 5 industries, each with 5 ways they could use Twitter to promote their business:
1) HOTELS
Twitter is fast paced, instant communication, ideal for the hotel & hospitality industry.
Hotels could:
- Communicate last minute offers – Use Twitpic to show pictures of rooms – Post customer testimonials – Request feedback from guests
DM Bonus – If your guests have Twitter, why not DM them a special Twitter code if they eat dinner in the hotel?
2) PHOTOGRAPHERS
While Twitter is seen mainly as a textual medium, it can be visual too.
Photographers, why not:
- Use Twitpic to post a “picture of the day” – Tweet about the photo shoot you’re doing today, so people get a feel for your scope – Post links to your blog/website – Use TwTQpon to offer free studio time (specify purchase of X photos) – Ask satisfied customers to retweet the link to their pic(s) in your portfolio
DM Bonus – If your customers are on Twitter, DM them the link to thier pictures on your password protected server, or private group on Flickr/Facebook etc.
3)ASTROLOGIST
It’s not always easy to get people to sign up to a mailing list on a website if you’re in a very niche industry, but it’s a lot easier to get followers on Twitter.
- Use Hootsuite to run 12 daily horoscope accounts – one for each star sign – Post details of astrologically important days/dates/events – Offer a free reading for every 50th follower – ask people to retweet – Post testimonials from satisfied clients – Post celebrity horoscopes on a weekly basis
DM Bonus – Offer free 140 character descriptions of each star sign – have them ready to cut and paste. Offer them by DM only. (People have to follow you to get DM’s)
4) HOLIDAY RESORT/GUESTHOUSE
If SEO is too competitive and too costly, try Twitter – the only cost is your time, and even that can be minimal!
- Use 12 second TV to post short video testimonials filmed on an iPhone or similar – Use Twitpic to post pictures of your resort – Post about local traditions/holidays/etc – Tweet last minute special offers/prices – Use TwtQpon to offer money off local/on site restaurants/bars
DM Bonus – Guests on Twitter? DM them to let them know they can check in.
5) SPEAKERS
It might be written communication, but I know a few speakers doing very well from Twitter, so if you’re a speaker, why not:
- Post links to audio files of you speaking – Autofeed your calender/blog into your Twitter account so people know where you’re speaking – Post a “tip of the day” each day, related to your speciality – Use 12 second TV to post short clips of you speaking then link to the longer version on youtube/your website – Use Twitter search to find people talking about your speciality/niche – ask them if they can introduce you to people wanting speakers
DM Bonus – Offer a free ebook / whitepaper / mention on your website by DM only. The only way to get it is to follow you so you can DM them.
So there you have it – 5 types of business that should be using Twitter, and 5 things they can use it for.
Nikki Pilkington is author of TweetMentor from NikkiPilkington.com, a 100 day hand holding support system to help you through the Twitter maze.
Internet marketing expert Nikki Pilkington is owner of NikkiPilkington.com, an internet marketing and search engine optimisation company based in the UK, offering higher google listings, SEO, website traffic generation, Adwords management, email marketing and more.
Blogging to Increase Income
November 7, 2009 by IBI · Leave a Comment
Blogging has become a Internet phenomena. Everyone including The President of the United States is a blogger. There are blogs on every theme imaginable. There are thousands of active blogs from U.S. agencies. and state departments.
Sharing your innermost thoughts, feelings and opinions is the basis of blogging popularity. Sharing with the world though your blog is also a new way to earn income.
Online entrepreneurs have discovered that blogs present an easy interface for online visitors. Blogs can be created quickly and easily to showcase products and services. Google has its own blogging platform that is free, easy and accessible to everyone.
What you want to do is find a group of people from anywhere in the world who share your passions and interest. You name your blog using the keyword that
Describes your passion. Write about this passion. Extol the virtues or weaknesses you find within a product service or the written word. This is how you find your niche. You will find that passionate people will find you and interact with you on the Internet through your Blog.
Niche Blogs are particularly effective because they target their audience. The niche that you select is based on your interests. You can write interesting segments about your dog, your children or you travels. You can attract a following of fan like posters, who eagerly await your next post. Asan additional source of income, you can combine your post into an ebook. You might find an ebook or product that your fans will like. Sell these products tp them.
Blogs can create profits for entrepreneurs because ofBlogs are easy to set up.In fact, blogs are indexed quickly by the search engines. Putting Google ads on a blog is an important earning opportunity for blogmasters. You can use the blogging platform to create an online buzz about new products and services that you are offering. Blogs can help individuals create online incomes quickly
The internet offers so many opportunity for webmasters and bloggers. Blogging makes it easier than ever for people from all walks of life to earn an income. People actually write about their life, loves and passions. These people make money from advertisers and from selling their own products.
If you have an Internet connection, you can use your computer to start a blogging network. You can connect with a global community of bloggers who
Share your thoughts or solutions from your blogging platform. You can and will build relationships. It is not uncommon for people to find friends, neighbors and a husband or wife from the interchange that comes from blogging.
Get started by going over to Google’s blogger.com and build you a blog about your pet or your sweaty or your incorrigible child. You can earn a living as a web publisher. In fact it is one of the easiest ways to earn a living online. Anyone who is dedicated can become successful. On the internet you are what you deliver – not what someone sees in your DNA, or how big your bank account is or what you look like.
It doesn’t matter what car you drive or where you live. The Internet is a free democracy with unlimited opportunity for you. We all have the same opportunities as everyone else out there because the virtual world is blind to anything other than what we can share or give to the world. Success is based on what you do and what you give to the world.
Successful blogging is sharing information with the world. It is what you give to the world that creates the value of your blog.
Gina Sands lives in Sacramento, CA She is the mother of twin daughters. She is richnana to her 10 year old grandson named Tre’. Gina is semi-retired and adds to her monthly income by finding lucrative programs for her clients.
It’s not just for kids and geeks – Twitter is good for Business too!
November 7, 2009 by IBI · Leave a Comment
5 types of business that should be using Twitter
They’re all talking about it – the online phenomenon for 2009. Forget Google, forget Facebook and don’t even mention Yell.com – Twitter is where it’s at this year!
Founded in 2006 as a way to let fellow members know “what you are doing”, Twitter has expanded way beyond its founders wildest dreams.
2009 is the year Twitter has become more “mainstream”. This has been helped by celebrities such as Stephen Fry, Ashton Kutcher and Jonathan Ross espousing its virtues but also by the number of businesses out there realising the marketing and promotional capabilities of Twitter.
However it’s usually when I talk to potential clients about using Twitter as part of their social media marketing, I hear:
“It’s just for kids and geeks”
“Only IT and Marketing bods make money from it”
and other such comments.
With this in mind, here are a random 5 industries, each with 5 ways they could use Twitter to promote their business:
1) HOTELS
Twitter is fast paced, instant communication, ideal for the hotel & hospitality industry.
Hotels could:
- Communicate last minute offers – Use Twitpic to show pictures of rooms – Post customer testimonials – Request feedback from guests
DM Bonus – If your guests have Twitter, why not DM them a special Twitter code if they eat dinner in the hotel?
2) PHOTOGRAPHERS
While Twitter is seen mainly as a textual medium, it can be visual too.
Photographers, why not:
- Use Twitpic to post a “picture of the day” – Tweet about the photo shoot you’re doing today, so people get a feel for your scope – Post links to your blog/website – Use TwTQpon to offer free studio time (specify purchase of X photos) – Ask satisfied customers to retweet the link to their pic(s) in your portfolio
DM Bonus – If your customers are on Twitter, DM them the link to thier pictures on your password protected server, or private group on Flickr/Facebook etc.
3)ASTROLOGIST
It’s not always easy to get people to sign up to a mailing list on a website if you’re in a very niche industry, but it’s a lot easier to get followers on Twitter.
- Use Hootsuite to run 12 daily horoscope accounts – one for each star sign – Post details of astrologically important days/dates/events – Offer a free reading for every 50th follower – ask people to retweet – Post testimonials from satisfied clients – Post celebrity horoscopes on a weekly basis
DM Bonus – Offer free 140 character descriptions of each star sign – have them ready to cut and paste. Offer them by DM only. (People have to follow you to get DM’s)
4) HOLIDAY RESORT/GUESTHOUSE
If SEO is too competitive and too costly, try Twitter – the only cost is your time, and even that can be minimal!
- Use 12 second TV to post short video testimonials filmed on an iPhone or similar – Use Twitpic to post pictures of your resort – Post about local traditions/holidays/etc – Tweet last minute special offers/prices – Use TwtQpon to offer money off local/on site restaurants/bars
DM Bonus – Guests on Twitter? DM them to let them know they can check in.
5) SPEAKERS
It might be written communication, but I know a few speakers doing very well from Twitter, so if you’re a speaker, why not:
- Post links to audio files of you speaking – Autofeed your calender/blog into your Twitter account so people know where you’re speaking – Post a “tip of the day” each day, related to your speciality – Use 12 second TV to post short clips of you speaking then link to the longer version on youtube/your website – Use Twitter search to find people talking about your speciality/niche – ask them if they can introduce you to people wanting speakers
DM Bonus – Offer a free ebook / whitepaper / mention on your website by DM only. The only way to get it is to follow you so you can DM them.
So there you have it – 5 types of business that should be using Twitter, and 5 things they can use it for.
Nikki Pilkington is author of TweetMentor from NikkiPilkington.com, a 100 day hand holding support system to help you through the Twitter maze.
Internet marketing expert Nikki Pilkington is owner of NikkiPilkington.com, an internet marketing and search engine optimisation company based in the UK, offering higher google listings, SEO, website traffic generation, Adwords management, email marketing and more.
It’s not just for kids and geeks – Twitter is good for Business too!
November 4, 2009 by IBI · Leave a Comment
5 types of business that should be using Twitter
They’re all talking about it – the online phenomenon for 2009. Forget Google, forget Facebook and don’t even mention Yell.com – Twitter is where it’s at this year!
Founded in 2006 as a way to let fellow members know “what you are doing”, Twitter has expanded way beyond its founders wildest dreams.
2009 is the year Twitter has become more “mainstream”. This has been helped by celebrities such as Stephen Fry, Ashton Kutcher and Jonathan Ross espousing its virtues but also by the number of businesses out there realising the marketing and promotional capabilities of Twitter.
However it’s usually when I talk to potential clients about using Twitter as part of their social media marketing, I hear:
“It’s just for kids and geeks”
“Only IT and Marketing bods make money from it”
and other such comments.
With this in mind, here are a random 5 industries, each with 5 ways they could use Twitter to promote their business:
1) HOTELS
Twitter is fast paced, instant communication, ideal for the hotel & hospitality industry.
Hotels could:
- Communicate last minute offers – Use Twitpic to show pictures of rooms – Post customer testimonials – Request feedback from guests
DM Bonus – If your guests have Twitter, why not DM them a special Twitter code if they eat dinner in the hotel?
2) PHOTOGRAPHERS
While Twitter is seen mainly as a textual medium, it can be visual too.
Photographers, why not:
- Use Twitpic to post a “picture of the day” – Tweet about the photo shoot you’re doing today, so people get a feel for your scope – Post links to your blog/website – Use TwTQpon to offer free studio time (specify purchase of X photos) – Ask satisfied customers to retweet the link to their pic(s) in your portfolio
DM Bonus – If your customers are on Twitter, DM them the link to thier pictures on your password protected server, or private group on Flickr/Facebook etc.
3)ASTROLOGIST
It’s not always easy to get people to sign up to a mailing list on a website if you’re in a very niche industry, but it’s a lot easier to get followers on Twitter.
- Use Hootsuite to run 12 daily horoscope accounts – one for each star sign – Post details of astrologically important days/dates/events – Offer a free reading for every 50th follower – ask people to retweet – Post testimonials from satisfied clients – Post celebrity horoscopes on a weekly basis
DM Bonus – Offer free 140 character descriptions of each star sign – have them ready to cut and paste. Offer them by DM only. (People have to follow you to get DM’s)
4) HOLIDAY RESORT/GUESTHOUSE
If SEO is too competitive and too costly, try Twitter – the only cost is your time, and even that can be minimal!
- Use 12 second TV to post short video testimonials filmed on an iPhone or similar – Use Twitpic to post pictures of your resort – Post about local traditions/holidays/etc – Tweet last minute special offers/prices – Use TwtQpon to offer money off local/on site restaurants/bars
DM Bonus – Guests on Twitter? DM them to let them know they can check in.
5) SPEAKERS
It might be written communication, but I know a few speakers doing very well from Twitter, so if you’re a speaker, why not:
- Post links to audio files of you speaking – Autofeed your calender/blog into your Twitter account so people know where you’re speaking – Post a “tip of the day” each day, related to your speciality – Use 12 second TV to post short clips of you speaking then link to the longer version on youtube/your website – Use Twitter search to find people talking about your speciality/niche – ask them if they can introduce you to people wanting speakers
DM Bonus – Offer a free ebook / whitepaper / mention on your website by DM only. The only way to get it is to follow you so you can DM them.
So there you have it – 5 types of business that should be using Twitter, and 5 things they can use it for.
Nikki Pilkington is author of TweetMentor from NikkiPilkington.com, a 100 day hand holding support system to help you through the Twitter maze.
Internet marketing expert Nikki Pilkington is owner of NikkiPilkington.com, an internet marketing and search engine optimisation company based in the UK, offering higher google listings, SEO, website traffic generation, Adwords management, email marketing and more.
It’s not just for kids and geeks – Twitter is good for Business too!
November 4, 2009 by IBI · Leave a Comment
5 types of business that should be using Twitter
They’re all talking about it – the online phenomenon for 2009. Forget Google, forget Facebook and don’t even mention Yell.com – Twitter is where it’s at this year!
Founded in 2006 as a way to let fellow members know “what you are doing”, Twitter has expanded way beyond its founders wildest dreams.
2009 is the year Twitter has become more “mainstream”. This has been helped by celebrities such as Stephen Fry, Ashton Kutcher and Jonathan Ross espousing its virtues but also by the number of businesses out there realising the marketing and promotional capabilities of Twitter.
However it’s usually when I talk to potential clients about using Twitter as part of their social media marketing, I hear:
“It’s just for kids and geeks”
“Only IT and Marketing bods make money from it”
and other such comments.
With this in mind, here are a random 5 industries, each with 5 ways they could use Twitter to promote their business:
1) HOTELS
Twitter is fast paced, instant communication, ideal for the hotel & hospitality industry.
Hotels could:
- Communicate last minute offers – Use Twitpic to show pictures of rooms – Post customer testimonials – Request feedback from guests
DM Bonus – If your guests have Twitter, why not DM them a special Twitter code if they eat dinner in the hotel?
2) PHOTOGRAPHERS
While Twitter is seen mainly as a textual medium, it can be visual too.
Photographers, why not:
- Use Twitpic to post a “picture of the day” – Tweet about the photo shoot you’re doing today, so people get a feel for your scope – Post links to your blog/website – Use TwTQpon to offer free studio time (specify purchase of X photos) – Ask satisfied customers to retweet the link to their pic(s) in your portfolio
DM Bonus – If your customers are on Twitter, DM them the link to thier pictures on your password protected server, or private group on Flickr/Facebook etc.
3)ASTROLOGIST
It’s not always easy to get people to sign up to a mailing list on a website if you’re in a very niche industry, but it’s a lot easier to get followers on Twitter.
- Use Hootsuite to run 12 daily horoscope accounts – one for each star sign – Post details of astrologically important days/dates/events – Offer a free reading for every 50th follower – ask people to retweet – Post testimonials from satisfied clients – Post celebrity horoscopes on a weekly basis
DM Bonus – Offer free 140 character descriptions of each star sign – have them ready to cut and paste. Offer them by DM only. (People have to follow you to get DM’s)
4) HOLIDAY RESORT/GUESTHOUSE
If SEO is too competitive and too costly, try Twitter – the only cost is your time, and even that can be minimal!
- Use 12 second TV to post short video testimonials filmed on an iPhone or similar – Use Twitpic to post pictures of your resort – Post about local traditions/holidays/etc – Tweet last minute special offers/prices – Use TwtQpon to offer money off local/on site restaurants/bars
DM Bonus – Guests on Twitter? DM them to let them know they can check in.
5) SPEAKERS
It might be written communication, but I know a few speakers doing very well from Twitter, so if you’re a speaker, why not:
- Post links to audio files of you speaking – Autofeed your calender/blog into your Twitter account so people know where you’re speaking – Post a “tip of the day” each day, related to your speciality – Use 12 second TV to post short clips of you speaking then link to the longer version on youtube/your website – Use Twitter search to find people talking about your speciality/niche – ask them if they can introduce you to people wanting speakers
DM Bonus – Offer a free ebook / whitepaper / mention on your website by DM only. The only way to get it is to follow you so you can DM them.
So there you have it – 5 types of business that should be using Twitter, and 5 things they can use it for.
Nikki Pilkington is author of TweetMentor from NikkiPilkington.com, a 100 day hand holding support system to help you through the Twitter maze.
Internet marketing expert Nikki Pilkington is owner of NikkiPilkington.com, an internet marketing and search engine optimisation company based in the UK, offering higher google listings, SEO, website traffic generation, Adwords management, email marketing and more.
It’s not just for kids and geeks – Twitter is good for Business too!
November 1, 2009 by IBI · Leave a Comment
5 types of business that should be using Twitter
They’re all talking about it – the online phenomenon for 2009. Forget Google, forget Facebook and don’t even mention Yell.com – Twitter is where it’s at this year!
Founded in 2006 as a way to let fellow members know “what you are doing”, Twitter has expanded way beyond its founders wildest dreams.
2009 is the year Twitter has become more “mainstream”. This has been helped by celebrities such as Stephen Fry, Ashton Kutcher and Jonathan Ross espousing its virtues but also by the number of businesses out there realising the marketing and promotional capabilities of Twitter.
However it’s usually when I talk to potential clients about using Twitter as part of their social media marketing, I hear:
“It’s just for kids and geeks”
“Only IT and Marketing bods make money from it”
and other such comments.
With this in mind, here are a random 5 industries, each with 5 ways they could use Twitter to promote their business:
1) HOTELS
Twitter is fast paced, instant communication, ideal for the hotel & hospitality industry.
Hotels could:
- Communicate last minute offers – Use Twitpic to show pictures of rooms – Post customer testimonials – Request feedback from guests
DM Bonus – If your guests have Twitter, why not DM them a special Twitter code if they eat dinner in the hotel?
2) PHOTOGRAPHERS
While Twitter is seen mainly as a textual medium, it can be visual too.
Photographers, why not:
- Use Twitpic to post a “picture of the day” – Tweet about the photo shoot you’re doing today, so people get a feel for your scope – Post links to your blog/website – Use TwTQpon to offer free studio time (specify purchase of X photos) – Ask satisfied customers to retweet the link to their pic(s) in your portfolio
DM Bonus – If your customers are on Twitter, DM them the link to thier pictures on your password protected server, or private group on Flickr/Facebook etc.
3)ASTROLOGIST
It’s not always easy to get people to sign up to a mailing list on a website if you’re in a very niche industry, but it’s a lot easier to get followers on Twitter.
- Use Hootsuite to run 12 daily horoscope accounts – one for each star sign – Post details of astrologically important days/dates/events – Offer a free reading for every 50th follower – ask people to retweet – Post testimonials from satisfied clients – Post celebrity horoscopes on a weekly basis
DM Bonus – Offer free 140 character descriptions of each star sign – have them ready to cut and paste. Offer them by DM only. (People have to follow you to get DM’s)
4) HOLIDAY RESORT/GUESTHOUSE
If SEO is too competitive and too costly, try Twitter – the only cost is your time, and even that can be minimal!
- Use 12 second TV to post short video testimonials filmed on an iPhone or similar – Use Twitpic to post pictures of your resort – Post about local traditions/holidays/etc – Tweet last minute special offers/prices – Use TwtQpon to offer money off local/on site restaurants/bars
DM Bonus – Guests on Twitter? DM them to let them know they can check in.
5) SPEAKERS
It might be written communication, but I know a few speakers doing very well from Twitter, so if you’re a speaker, why not:
- Post links to audio files of you speaking – Autofeed your calender/blog into your Twitter account so people know where you’re speaking – Post a “tip of the day” each day, related to your speciality – Use 12 second TV to post short clips of you speaking then link to the longer version on youtube/your website – Use Twitter search to find people talking about your speciality/niche – ask them if they can introduce you to people wanting speakers
DM Bonus – Offer a free ebook / whitepaper / mention on your website by DM only. The only way to get it is to follow you so you can DM them.
So there you have it – 5 types of business that should be using Twitter, and 5 things they can use it for.
Nikki Pilkington is author of TweetMentor from NikkiPilkington.com, a 100 day hand holding support system to help you through the Twitter maze.
Internet marketing expert Nikki Pilkington is owner of NikkiPilkington.com, an internet marketing and search engine optimisation company based in the UK, offering higher google listings, SEO, website traffic generation, Adwords management, email marketing and more.
It’s not just for kids and geeks – Twitter is good for Business too!
November 1, 2009 by IBI · Leave a Comment
5 types of business that should be using Twitter
They’re all talking about it – the online phenomenon for 2009. Forget Google, forget Facebook and don’t even mention Yell.com – Twitter is where it’s at this year!
Founded in 2006 as a way to let fellow members know “what you are doing”, Twitter has expanded way beyond its founders wildest dreams.
2009 is the year Twitter has become more “mainstream”. This has been helped by celebrities such as Stephen Fry, Ashton Kutcher and Jonathan Ross espousing its virtues but also by the number of businesses out there realising the marketing and promotional capabilities of Twitter.
However it’s usually when I talk to potential clients about using Twitter as part of their social media marketing, I hear:
“It’s just for kids and geeks”
“Only IT and Marketing bods make money from it”
and other such comments.
With this in mind, here are a random 5 industries, each with 5 ways they could use Twitter to promote their business:
1) HOTELS
Twitter is fast paced, instant communication, ideal for the hotel & hospitality industry.
Hotels could:
- Communicate last minute offers – Use Twitpic to show pictures of rooms – Post customer testimonials – Request feedback from guests
DM Bonus – If your guests have Twitter, why not DM them a special Twitter code if they eat dinner in the hotel?
2) PHOTOGRAPHERS
While Twitter is seen mainly as a textual medium, it can be visual too.
Photographers, why not:
- Use Twitpic to post a “picture of the day” – Tweet about the photo shoot you’re doing today, so people get a feel for your scope – Post links to your blog/website – Use TwTQpon to offer free studio time (specify purchase of X photos) – Ask satisfied customers to retweet the link to their pic(s) in your portfolio
DM Bonus – If your customers are on Twitter, DM them the link to thier pictures on your password protected server, or private group on Flickr/Facebook etc.
3)ASTROLOGIST
It’s not always easy to get people to sign up to a mailing list on a website if you’re in a very niche industry, but it’s a lot easier to get followers on Twitter.
- Use Hootsuite to run 12 daily horoscope accounts – one for each star sign – Post details of astrologically important days/dates/events – Offer a free reading for every 50th follower – ask people to retweet – Post testimonials from satisfied clients – Post celebrity horoscopes on a weekly basis
DM Bonus – Offer free 140 character descriptions of each star sign – have them ready to cut and paste. Offer them by DM only. (People have to follow you to get DM’s)
4) HOLIDAY RESORT/GUESTHOUSE
If SEO is too competitive and too costly, try Twitter – the only cost is your time, and even that can be minimal!
- Use 12 second TV to post short video testimonials filmed on an iPhone or similar – Use Twitpic to post pictures of your resort – Post about local traditions/holidays/etc – Tweet last minute special offers/prices – Use TwtQpon to offer money off local/on site restaurants/bars
DM Bonus – Guests on Twitter? DM them to let them know they can check in.
5) SPEAKERS
It might be written communication, but I know a few speakers doing very well from Twitter, so if you’re a speaker, why not:
- Post links to audio files of you speaking – Autofeed your calender/blog into your Twitter account so people know where you’re speaking – Post a “tip of the day” each day, related to your speciality – Use 12 second TV to post short clips of you speaking then link to the longer version on youtube/your website – Use Twitter search to find people talking about your speciality/niche – ask them if they can introduce you to people wanting speakers
DM Bonus – Offer a free ebook / whitepaper / mention on your website by DM only. The only way to get it is to follow you so you can DM them.
So there you have it – 5 types of business that should be using Twitter, and 5 things they can use it for.
Nikki Pilkington is author of TweetMentor from NikkiPilkington.com, a 100 day hand holding support system to help you through the Twitter maze.
Internet marketing expert Nikki Pilkington is owner of NikkiPilkington.com, an internet marketing and search engine optimisation company based in the UK, offering higher google listings, SEO, website traffic generation, Adwords management, email marketing and more.
It’s not just for kids and geeks – Twitter is good for Business too!
October 25, 2009 by IBI · Leave a Comment
5 types of business that should be using Twitter
They’re all talking about it – the online phenomenon for 2009. Forget Google, forget Facebook and don’t even mention Yell.com – Twitter is where it’s at this year!
Founded in 2006 as a way to let fellow members know “what you are doing”, Twitter has expanded way beyond its founders wildest dreams.
2009 is the year Twitter has become more “mainstream”. This has been helped by celebrities such as Stephen Fry, Ashton Kutcher and Jonathan Ross espousing its virtues but also by the number of businesses out there realising the marketing and promotional capabilities of Twitter.
However it’s usually when I talk to potential clients about using Twitter as part of their social media marketing, I hear:
“It’s just for kids and geeks”
“Only IT and Marketing bods make money from it”
and other such comments.
With this in mind, here are a random 5 industries, each with 5 ways they could use Twitter to promote their business:
1) HOTELS
Twitter is fast paced, instant communication, ideal for the hotel & hospitality industry.
Hotels could:
- Communicate last minute offers – Use Twitpic to show pictures of rooms – Post customer testimonials – Request feedback from guests
DM Bonus – If your guests have Twitter, why not DM them a special Twitter code if they eat dinner in the hotel?
2) PHOTOGRAPHERS
While Twitter is seen mainly as a textual medium, it can be visual too.
Photographers, why not:
- Use Twitpic to post a “picture of the day” – Tweet about the photo shoot you’re doing today, so people get a feel for your scope – Post links to your blog/website – Use TwTQpon to offer free studio time (specify purchase of X photos) – Ask satisfied customers to retweet the link to their pic(s) in your portfolio
DM Bonus – If your customers are on Twitter, DM them the link to thier pictures on your password protected server, or private group on Flickr/Facebook etc.
3)ASTROLOGIST
It’s not always easy to get people to sign up to a mailing list on a website if you’re in a very niche industry, but it’s a lot easier to get followers on Twitter.
- Use Hootsuite to run 12 daily horoscope accounts – one for each star sign – Post details of astrologically important days/dates/events – Offer a free reading for every 50th follower – ask people to retweet – Post testimonials from satisfied clients – Post celebrity horoscopes on a weekly basis
DM Bonus – Offer free 140 character descriptions of each star sign – have them ready to cut and paste. Offer them by DM only. (People have to follow you to get DM’s)
4) HOLIDAY RESORT/GUESTHOUSE
If SEO is too competitive and too costly, try Twitter – the only cost is your time, and even that can be minimal!
- Use 12 second TV to post short video testimonials filmed on an iPhone or similar – Use Twitpic to post pictures of your resort – Post about local traditions/holidays/etc – Tweet last minute special offers/prices – Use TwtQpon to offer money off local/on site restaurants/bars
DM Bonus – Guests on Twitter? DM them to let them know they can check in.
5) SPEAKERS
It might be written communication, but I know a few speakers doing very well from Twitter, so if you’re a speaker, why not:
- Post links to audio files of you speaking – Autofeed your calender/blog into your Twitter account so people know where you’re speaking – Post a “tip of the day” each day, related to your speciality – Use 12 second TV to post short clips of you speaking then link to the longer version on youtube/your website – Use Twitter search to find people talking about your speciality/niche – ask them if they can introduce you to people wanting speakers
DM Bonus – Offer a free ebook / whitepaper / mention on your website by DM only. The only way to get it is to follow you so you can DM them.
So there you have it – 5 types of business that should be using Twitter, and 5 things they can use it for.
Nikki Pilkington is author of TweetMentor from NikkiPilkington.com, a 100 day hand holding support system to help you through the Twitter maze.
Internet marketing expert Nikki Pilkington is owner of NikkiPilkington.com, an internet marketing and search engine optimisation company based in the UK, offering higher google listings, SEO, website traffic generation, Adwords management, email marketing and more.
It’s not just for kids and geeks – Twitter is good for Business too!
October 25, 2009 by IBI · Leave a Comment
5 types of business that should be using Twitter
They’re all talking about it – the online phenomenon for 2009. Forget Google, forget Facebook and don’t even mention Yell.com – Twitter is where it’s at this year!
Founded in 2006 as a way to let fellow members know “what you are doing”, Twitter has expanded way beyond its founders wildest dreams.
2009 is the year Twitter has become more “mainstream”. This has been helped by celebrities such as Stephen Fry, Ashton Kutcher and Jonathan Ross espousing its virtues but also by the number of businesses out there realising the marketing and promotional capabilities of Twitter.
However it’s usually when I talk to potential clients about using Twitter as part of their social media marketing, I hear:
“It’s just for kids and geeks”
“Only IT and Marketing bods make money from it”
and other such comments.
With this in mind, here are a random 5 industries, each with 5 ways they could use Twitter to promote their business:
1) HOTELS
Twitter is fast paced, instant communication, ideal for the hotel & hospitality industry.
Hotels could:
- Communicate last minute offers – Use Twitpic to show pictures of rooms – Post customer testimonials – Request feedback from guests
DM Bonus – If your guests have Twitter, why not DM them a special Twitter code if they eat dinner in the hotel?
2) PHOTOGRAPHERS
While Twitter is seen mainly as a textual medium, it can be visual too.
Photographers, why not:
- Use Twitpic to post a “picture of the day” – Tweet about the photo shoot you’re doing today, so people get a feel for your scope – Post links to your blog/website – Use TwTQpon to offer free studio time (specify purchase of X photos) – Ask satisfied customers to retweet the link to their pic(s) in your portfolio
DM Bonus – If your customers are on Twitter, DM them the link to thier pictures on your password protected server, or private group on Flickr/Facebook etc.
3)ASTROLOGIST
It’s not always easy to get people to sign up to a mailing list on a website if you’re in a very niche industry, but it’s a lot easier to get followers on Twitter.
- Use Hootsuite to run 12 daily horoscope accounts – one for each star sign – Post details of astrologically important days/dates/events – Offer a free reading for every 50th follower – ask people to retweet – Post testimonials from satisfied clients – Post celebrity horoscopes on a weekly basis
DM Bonus – Offer free 140 character descriptions of each star sign – have them ready to cut and paste. Offer them by DM only. (People have to follow you to get DM’s)
4) HOLIDAY RESORT/GUESTHOUSE
If SEO is too competitive and too costly, try Twitter – the only cost is your time, and even that can be minimal!
- Use 12 second TV to post short video testimonials filmed on an iPhone or similar – Use Twitpic to post pictures of your resort – Post about local traditions/holidays/etc – Tweet last minute special offers/prices – Use TwtQpon to offer money off local/on site restaurants/bars
DM Bonus – Guests on Twitter? DM them to let them know they can check in.
5) SPEAKERS
It might be written communication, but I know a few speakers doing very well from Twitter, so if you’re a speaker, why not:
- Post links to audio files of you speaking – Autofeed your calender/blog into your Twitter account so people know where you’re speaking – Post a “tip of the day” each day, related to your speciality – Use 12 second TV to post short clips of you speaking then link to the longer version on youtube/your website – Use Twitter search to find people talking about your speciality/niche – ask them if they can introduce you to people wanting speakers
DM Bonus – Offer a free ebook / whitepaper / mention on your website by DM only. The only way to get it is to follow you so you can DM them.
So there you have it – 5 types of business that should be using Twitter, and 5 things they can use it for.
Nikki Pilkington is author of TweetMentor from NikkiPilkington.com, a 100 day hand holding support system to help you through the Twitter maze.
Internet marketing expert Nikki Pilkington is owner of NikkiPilkington.com, an internet marketing and search engine optimisation company based in the UK, offering higher google listings, SEO, website traffic generation, Adwords management, email marketing and more.
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