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Sell Affiliate Products through genuine Press Release Submission
November 21, 2009 by IBI · Leave a Comment
To most of the people, press release is a promotional activity used by businessmen to bring media attention to their products or companies. Companies think of publishing press release when they have to introduce some new product, service or news. However, its ability is much beyond than this. Now, intelligent marketers are marking affluent use of press releases to sell their affiliate products. Press releases can do extremely well in the search engines and provide workable back links to your website, provided you write it with an average person in mind and not the media. On submitting your press release to the appropriate companies, you ensure to receive good action in the search engines. This mainly happens due to the apposite creation of content and technologies that make your press releases exceptionally search engine friendly.Also, you will have a handful of individuals and companies excluding news reporters or media outlets, noticing your press release and placing it on their website. Consequently, you not only add more back links in your account but also get your press release published by many webmasters. Hence, you, in turn, get prosperously benefitted as hundreds or even thousands of people read your press release at absolutely zero expense. Beginners in this field may find it interesting to know that whenever a company or an individual publishes your press release on his website, you are automatically receive an endorsement and get prolifically exposed to a targeted market. However, in order to earn valuable profits from your press release, it is important for you to consider and include few important things. Make sure that you include the targeting keyword or keyword phrase in the headline of your press release. Secondly, do not overlook the importance of adding links to your website as well. Acknowledge the fact that a press release can do a lot more than an article or an advertisement. Hence, greater amount of heed should be paid while composing your qualitative press release. Your press release would get accepted by the top press release sites only if contains high quality, informative content. Slapping up just anything together would never let you receive expected results. Moreover, PR websites are also very picky and selective about the content they display; hence, make sure to serve the best of your efforts. In fact, on certain press release websites, you should even secure a certain quality score before getting entitled for complete distribution of your press release. Also, not all good press release websites are available at zero cost, hence, at times; you may have to pay at least a small fee to ensure a good amount of distribution and to make sure that your website link is hyperlinked.Releases can be smartly used to sell affiliate products or a product of your own. All you have to do is giving them enough spunk and push to receive a surprising amount of back links that you immediately generate. However, value the fact that only well written, keywords rich press release can reap you such fruitful results.
Brute force seo EVO II release and Your Website
November 6, 2009 by IBI · Leave a Comment
Link Popularity as you know plays a BIG part in your websites ranking within the Search Engines.
So, the basic breakdown is, the more links pointing to your website, the higher up the search engines will rank your website.
More importantly though is getting those High PR websites linking back to yours.
The question at hand is… “How can I get those High PR links without having to buy High PR links and/or spend countless hours surfing the web for link partners with the possible potential of being denied?”
And as webmasters, we can not afford to waste time, especially if your starting out on a part time basis.
We must utilize every minute we can to getting the most out of our efforts.
So with that being said, I’m going to reveal to you the ‘Back Door’ strategy I use for getting those High PR links to your website Absolutely FREE and have them begging you to come back.
And the cool thing is this can be done following these 3 steps I’m about to mention so pay attention because if you do just this, you will not only get hundreds of backlinks to your website, you’ll also get hundreds, if not thousands of Targeted visitors to your website at the same time…
…all for FREE!
Are you ready?
Good, because I am.
Step #1. First you must write an Article.
The first step is to write an related article about your Product or Service that draws the reader in and gets them to click through to your website once they finish reading it to find out more about you and your Product or Service.
Now, your probably wondering why you have to write an article.
Well, it’s real simple actually because what do you get to put at the end of your article?
Your ‘Resource Box’ with your website information and most important of all… your URL pointing back to your website.
So when someone chooses to publish your article in their newsletter or on their website, blog or article directory, they MUST add your ‘Resource Box’ with your website information and URL.
I know some of you are saying… “I don’t know how to write an article” … well, your not alone.
Here are a few resources I’ve put together for you so you can get the basic idea of How-To structure your articles with ease or get someone else to write them for you.
The first is an article I wrote called… THE 7 Step Formula For Writing POWERFUL Articles In Less Than An Hour.
It will show you How-To structure your articles for easy writing. http://www.internetwondersezine.com/article_11.html
The second resource is Elance.com – http://www.elance.com – which is basically a place where you can go and submit a project by category and freelance writers, etc. will then bid on your project. You pick the winner and you set the budget.
This will get you started in the right direction.
Remember, your article is the Nuts and Bolts of this ‘Back Linking’ strategy, so make sure you put some effort into it to get it as much exposure as possible.
Step #2. Submit your article to Article Directories.
This is the next step and an important one at that because this is where your article or articles are going to get picked up by website owners and/or ezine publishers who are in constant need of fresh, quality information to feed their audiences hunger for information.
There are literally hundreds of Article Directories out there and thousands of ezine publishers looking for quality content on a daily basis. And if they choose your article for publication, they must include your ‘Resource Box’ with your websites information and URL.
It’s all about the numbers. The more Article Directories and websites you submit your articles to, the more potential Backlinks you’ll get to your website.
And since Article Directories have recently adopted RSS(Real Simple Syndication) technology into the mix your articles will even get More mileage without you lifting a finger, creating even more Backlinks to your website.
More on RSS in a minute.
Are you starting to see the Power behind writing your own articles.
I hope so.
Step #3. Create your own RSS Feed for your articles.
This last step is a very Powerful step as well.
What you need to do is set up your own RSS Feed for your articles.
Now, if you don’t know what RSS is here’s the basic definition…
RSS is by definition – an acronym for ‘Real Simple Syndication’ or ‘Rich Site Summary’, and the .XML extension is the format used for distributing your news headlines via the Web, which is known as ‘Syndication.
‘Syndication’ is where the TRUE power of RSS is unleashed, getting your message or information across the web in an INSTANT to websites, subscribers and/or readers who subscribed to your RSS Feed.
The easiest way for you to do this is to set up your own Blog either through…
Wordpress.org – http://www.wordpress.org
Or through…
Blogger.com – http://www.blogger.com
Wordpress is a little more advanced so I recommend if you don’t have alot of experience with Blogs or installing scripts that you go set up a Blogger blog which will only take you less than 5 minutes to do.
I’m just giving you some options, that’s all.
Once you’ve set up your Blog the only thing left for you to do is add you articles.
TIP: Make sure you hyperlink your URL and use Anchor Text with your most targeted keywords. By doing this the Search Engine spiders will rank your website higher under that keyword term you specify in your Anchor Text.
After you’ve added your articles all you have to do now is submit your new RSS Feed to RSS Directories and RSS Search Engines.
Here’s a few resources for you to get started with.
Ping-O-Matic – http://pingomatic.com
RSS Top 55 – http://www.masternewmedia.org/rss/top55
That’s it.
Now I know I dumped alot of information on you within this article so just take it Step-By-Step because once you implement it properly it will benefit you for years to come with Backlinks to your website and FREE targeted traffic via the Search Engines, Website Owners and eZine Publishers.
Lets get to it:
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SEO Tips- How to Write a Press Release for Optimal Web Marketing
November 4, 2009 by IBI · Leave a Comment
What is a Press Release?
Press releases are among the most effective ways – if not the most effective way – to get one-way links from high traffic news sites, but you must follow a certain set of guidelines or it will be nothing more than wasted time and your press release will never be published. A press release is a statement of announcement used for publishing and distributing company information or business news throughout the Internet via web media distribution channels. General news releases, event announcements, business news, new product release announcements, and social media news all qualify as valid content for a press release.
How Press Releases can help your SEO and Web Marketing
Press releases play a very important role in SEO and web site marketing. Currently, one-way links are more valuable to your search e rankings than ever before. This is due to the fact that two-way links – most often referred to as “reciprocal links” – have decreased in value with regard to Google’s “Page rank” system, with most others soon to follow if they have not already. With that in mind, playing an active role in generating news for PR web can serve as your best resource for getting one-way links and generating new traffic to your site without paying a dime. Be aware however, that credible PR web sites have strict criteria for the content that they publish. For example, it absolutely must be newsworthy, grammatically correct, without spelling errors, it must sound professional, and it must give the impression that a decent amount of time was put into it.
The benefit to you is that you may publish your company details including the services you offer, your web address and contact details along with your press release. Be careful not to make your press release sound like an advertisement though, or it will not be considered for publishing. The key here is to go into it with the objective of creating something valuable and informative for the reader.
There are a lot of news websites available that provide free services for publishing your news releases. The real advantage though, is that these websites provide services for distributing that news to subscribers of their news feeds. What this means, is that while you may publish your release to five PR web sites, it will likely end up on twenty or thirty different sites if it follows the criteria stated above. The important thing to remember is that the more valuable and informative that you make your content, the more it will be picked up by additional web sites. Here are some tips to keep in mind when writing your press release:
Tips for writing an effective press release:
1) The press release headline should be short, clear and to the point. Treat press release headlines and sub-heads as the ultra-compact version of your entire press release content.
2) Your press release summary should be informative. Try to avoid the use long sentences and lengthy paragraphs.
3) Start your press release with the “5 Ws” – who, what, when, where, why, and sometimes how. This will make your press release more enlightening and attractive to the editors of the sites you are publishing to.
4) Don’t forget to include your company information below the press release content. Prepare a brief summary of your company services with the contact details, your website name, and email id for communicating. Most PR sites offer a “company bio” section, which appears under the published release.
Vision Media Corporation is a Phoenix & Las Vegas based website design and Search Engine Optimization, software, and ecommerce development firm specializing in new approaches to information technology and its relationship to marketing strategies and business models.
Distributing Your Press Release by Using Twitter
October 27, 2009 by IBI · Leave a Comment
When Barack Obama, the elected President of the United States of America, last posted on Twitter on November 5 he had over 90,000 followers, come the New Year though that number had grown to over 150,000 – despite the man not posting a word since election day!
It seems like everybody is “Tweeting” – even the most powerful man in the world.
NASA, 10 Downing Street, BBC News, Steve Jobs from Apple corporation and John Cleese are all happy “Tweeters” and post regularly. Between them alone they have over 40,000 followers on Twitter – users who receive every one of their regular posts.
There are over 4 million users on Twitter with these 4 million people sending nearly a quarter of a million messages between themselves every month.
For a service that started in the Autumn of 2006 this really is astonishing growth, and it’s all the more amazing when you consider that a post on Twitter can consist of no more than 140 characters.
Links to other website are allowed, but considering the craze for Flash-dominated, Javascript-heavy, all-signing, all-dancing websites, Twitter’s growth is extremely surprising.
For its very limited and minimalist approach, the service came in for a barrage of abuse when it first came to the attention of the world’s bloggers. A couple of years down the line, and nearly all those bloggers that initially criticised it now have their own accounts and are “Tweeting” like a happy canary.
Even established BBC journalist Rory Cellan-Jones declared his admiration for the application in May 2008:
“I was beginning to think Twitter – the micro-blogging service that’s all the rage amongst the technorati – was just another fad for people who want to share too much of their rather dull lives. Until this morning.
“When I logged on to my desktop Twitter application (sad, I know) it was alive with Tweets about the earthquake in China. Most of them were from the celebrated technology blogger Robert Scoble, who is famous, perhaps notorious, for receiving a Twitter message every second of the day.”
It has been used not just as a news service, but also as a means of fundraising, covering live events and campaigning.
As a news distribution system, it first came into its own in the autumn of 2007 during the seasonal Carolinian fire outbreak. “Tweets” were sent around users and filtered out into the wider net community. It was news from dozens, if not hundreds of people on the ground where the action was taking place.
As a means of distributing information, NASA grabbed hold of the new media application and used it to distribute the latest updates about its recent exploration to Mars using the Phoenix Mars Lander. Amazingly, the world was first alerted to the presence of water on the red planet, not on the BBC, Fox New or CNN, but on Twitter!
With this exciting development it was only a matter of time before a press release service began using Twitter to distribute items, and free press release service Press Release 001 has stepped up to the plate.
Launched on January 1, all the major categories of Press Release 001 are now also transmitted to the world via Twitter, although, of course, in a condensed version of no more than 140 characters.
It’s too early to tell yet just how popular this new type of free press release service will be, but if it is anything as popular as other news services then it will surely play a part in helping to change the strategy of online public relations.
For further information please visit Press Release 001
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6 Reasons To Avoid The Social Media News Release Part I
November 20, 2009 by IBI · Leave a Comment
The Social Media News Release is a template available for the sole purpose of incorporating social media and multimedia into press releases. And while it may sound like an absolutely ingenious idea, it probably is not the best use of time and money for your business. Here are 6 reasons why using a SMNR may be one of the biggest mistakes you are making.
1. People Do not Read Them. Let s face it, this is not the best way to get your information out to the general public. The number of people who actually view releases on news release websites is quite small. There are better ways to reach your potential customers that are not nearly as expensive or time-consuming.
2. They are Expensive. The optimal use of an SMNR is to send a Social Media News Release with Multimedia, and It is expensive. Even a limited distribution will cost you hundreds of dollars at minimum. Compare this to the cost of writing a blog, which will also allow you to include images and video. The blog is far cheaper and gives you a much higher return on your investment.
3. There is No Critical Mass. One of the most important aspects of marketing with social media is that you can gather a huge number of like-minded or like-interested people in the same place. If you use an SMNR to send your information out to 500 websites, you may only get one or two comments on each website. If that is the case then your interested parties are not talking to each other, which defeats the purpose of social media marketing. Not to mention the time and tedium involved in responding to comments on each of the 500 websites to which your release was sent. Consider instead how you might get those 500 commenters to have a conversation with each other.
4. They Do not Help Your SEO. The whole point of news releases in general is to get inbound links to your site. And while SMNRs contain links, those links are not optimized and generally link to resources other than your website. Use the online Press Release Grader to see how your SMNR release stands up. You will most likely find that you have too many links, and that diminishes the effectiveness of your release greatly.
5. They Do not Help You Reach Your Goals. The whole point of marketing your business is to get people to come to your website and get them to buy your products. So why would you spend money to put your information on another website? We have already noted that SMNRs generally do not result in optimal links to your site, so there is really no sense in using them for that purpose.
6. They Do not Allow You to Use Your Own Mutlimedia Accounts. Did you know that if you want to include a video in your SMNR then you have to upload that video to the news release service s YouTube account? That is right! Never mind that you have already uploaded the video to your own account; now you have to upload it to theirs as well. This means that your video is sitting in an account with thousands of other videos that are not at all related to your product or service. So if a potential customer actually finds your videos and wants to see more from your business, he has to search a lot harder than if all of your videos were lumped together in your account. Another problem is similar to the one we mentioned in #3. The comments left on the new release service s account are separate from the ones left on your account, so your commenters do not have the opportunity to interact with one another. And you have to visit your video in both places to respond to all of the comments.
You are much better off simply creating your own release, without images or video, and sending it over the wire, specially if you do not have the know-how to optimize them. Save the really cool release for your own website where you have control over what happens to it. You will save time and money, and the results will be greatly beneficial.
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