Ales Ludvik is a publisher living in Australia helping other webmasters to increase traffic to their websites through article marketing. He is a founder of article submission directory
http://www.impressivearticles.com and article and
URL directory http://www.getpageclicks.com
How to Use Article Marketing to Promote Affiliate Products
November 19, 2009 by IBI · Leave a Comment
I’m sure you’ve heard about Affiliate programs by now.The beauty of this is that you actually do not have to have a website or product of your own and still make pretty good money.Interested? Read on…
All you need is a computer just like the one you using now and internet connection.
First you want to pick your Affiliate product to sell online.
There is a website that has a lot of info on the subject
http://www.onewaystreettowealth.comSign up for free with clickbank.com or paydotcom.com, go to the “Marketplace” and pick a product of your interest. There are thousands of them. Create a hoplink (your affiliate url) and write it down somewhere, you are going to need it.
Go to tinyurl.com and create a short version of your affiliate url. It’s generally a good idea not to use your affiliate url in your advertising for safety reasons plus it looks more professional.Now open your short version url in your browser to test it if it works and read the page… (you want to know what you are going to sell, don’t you) Ok, exit the page take a piece of paper and write down what you’ve just read.It must be written in your own words do not copy the webpage that could get you in trouble by breaching copyright.Make the text to be 300 or more words and add your short version url to the end of the text. If you have a website you are promoting add its url too with a short description. Write down a catchy title using words like “Learn how to…”,”Discover…”, “In just 3 easy steps…” and so on, you know what I mean.Ok, now you have written a nice article to describe a product you want to sell.Next step is to submit it to article directories. Submission is usually free and there is plenty of them.
Your article gets read by thousands of readers and webmasters looking for fresh content who might visit your affiliate link and possibly buy your product.And you have done this without any need for a website and for FREE.There is no limit to how many affiliate products you can sell so repeat the process as many times as you can and soon you’ll start receiving checks!To get you started use these directories.This one is a very popular Article directory. If You can’t find your category there just drop an Email to Administrator and he might create one for you.
Impressive Articles
Article and URL directory.
Link & Article directory
How to Build your High Quality List at the Lowest Cost Per Click Using Google Adwords
One important part of your Internet marketing strategy may involve building a list of prospects using a pay-per-click Google AdWords campaign. The advantage of using Google AdWords is that it can produce a high quality list because it’s highly targeted and relevant. This is because it is based on the keywords that you have chosen, the advert you’ve constructed, and the ‘squeeze’ page you’ve designed.
So what are the steps to building a list using Google AdWords?
Step 1 – Conduct Keyword Research and Design Your Google Account Structure.
This stage is of major importance to your success because it helps to keep things targeted from the beginning.
Draw a circle on a piece of paper with branches coming out containing what you believe to be the most relevant main key phrases.
Use the Google Keyword Selector Tool to select a number of relevant and popular key phrases, and search for synonyms and related terms.
Use other keyword selection sites e.g. nichebot.com, wordtracker.com, and keyworddiscovery.com.
Use the Google Traffic Estimator.
Set up an ad group for each of these main key phrases and use all the variations of it your have found within each group – single, plural, hyphenated versions etc.
N.B. With Yahoo marketing, one phrase covers the single and plural variations but this is NOT the case with Google.
Step 2 – Create Your Adverts
There are only 95 characters for a Google AdWords advert, 25 for the title and 35 each for the two description lines underneath.
DO NOT USE THE CHARACTERS TO SELL. The goal is ONLY to get people to click on your advert.
In each ad, put the key phrase in the ad title so it’s in bold as research shows that click through rates are higher if the key phrase is in the advert title.
Design a kind of template advert.
Produce 3 different adverts for each variation (using the template advert), changing the order and arrangement of key phrases within it.
Track the effectiveness of each to see which one works best – TEST, MEASURE AND COMPARE.
Step 3 – Create The ‘Squeeze’ Pages
The squeeze page is the page that people are directed to when they click on your Google AdWords Advertisement. This page should be built using the same key phrases for building blocks as the Google AdWords advert that is pointing to it. Each variation within each ad group should go to a squeeze page that has been changed accordingly with regards to the key phrases – maximum relevance and targeting should be what you are looking for.
Keep the squeeze page simple and make sure that every element in the page has a reason for being there i.e. it’s helping to convert.
Prepare some kind of value-adding download or service that is FREE.
Give the page a large, attention-grabbing headline and include the word FREE.
Google could penalise you for saying something is free when it’s not, so make sure it is.
Use a sub-headline with the word FREE in it to encourage people to read further.
Add a ‘call to action’ line below this e.g. Receive your FREE gifts now by entering your name and e-mail address below.
Google may regard a simple ‘sales letter’ style page to be a scam, so include navigational links on the page e.g. links to a page which opens in a separate window, showing pictures of and giving some information about the free gifts they will receive if the follow the call to action.
Links help your ‘quality score’ with Google (which lowers your cost per click), and they have been shown to increase the chances of conversion.
Include an opt-in box (small form) asking for a name and e-mail address.
Include a ‘call to action button’ e.g. Receive my FREE gifts now.
Research has shown that the conversion rate is increased if the text on the button states exactly the action you want users to take (and the benefit of doing so) rather than just saying ‘submit’.
Add a link to a detailed privacy policy page that opens in a separate window.
Include another couple of lines below this designed to increase curiosity e.g. stating possible benefits of following the calls to action.
End with a sense of urgency i.e. make the offer time sensitive to encourage immediate conversion.
Use professional looking graphics and consider using a columnar layout because this is what Google is used to i.e. try not to make it look too much like a sales letter page.
Change and test different aspects of the page to keep increasing the page’s conversion rate.
N.B. The best possible squeeze page would be exactly customised to your key phrases, which should ensure relevancy and a better chance of conversion.
So, a high quality list can be built, and return on investment can be maximised by building Google AdWords campaigns form the keywords up. make sure relevance and targeting is high, and Google optimisation rules are adhered to in your compelling squeeze page so that the quality score will be high, and so the cost per click will be kept as low as possible.
How To Choose A Niche Topic To Build Your First Wordpress Blog
November 4, 2009 by IBI · Leave a Comment
Have you always been envious of those that could somehow choose a niche without almost any thought? Now you don’t have to be. I wish I had realized this process I’m about to show you earlier when I first started building websites online.
I can understand you being sceptical about how to choose a niche topic. However, you won’t be once you read what I have for you in relationship to choosing a niche topic to build your first wordpress blog around. Patience is a virtue, and for those that have been able to stay with me this far, the good stuff is coming!
What I’m about to show is how to choose a niche in a way that you haven’t been exposed to yet.
I call it the Process Of Elimination.
Let’s first explore some opportunities you might be interested in. To do this write down at least 10 things you are interested in doing as an online business on a piece of paper. By doing this you getting your ideas out of your head and on something you can work with. That’s the first step.
Next, start breaking down the list you just wrote to 5. You see how this works yet?
Now with the remanding 5, break that down to 3.
With only 3 remaining now all you have to do is choose one of the 3.
Do you see how the Process Of Elimination works now?
I found this process really helpful and easy to employ because either way you look at it with the decision you make it’s a niche topic you have an interest in and spending some time on as a online business.
Now if you plan on building several niche wordpress blogs I recommend you keep that list handy so you can apply the same technique to the remainder on the list. This will help you keep on track and focused on your projects.
With so many niche topics to build a website around online it gets difficult to sometimes make a decision on which niche topic to start with first which is why I use this process above and am sharing it with you now. And it took less then an hour to do.
So what do you do next?
Keyword Research!
This is the last step of the Process Of Elimination and the most important. Why would you want to build a wordpress blog or any website for that matter if there’s no market for it. We’re building these sites for a reason and that is to make some money.
So with that said its time now to do our Keyword Research homework.
I use Googles free keyword research tool do this step. It’s easy to use and gives you some valuable stats about what people are searching for online under your selected keywords or niche topic.
Go to è https://adwords.google.com/select/KeywordToolExternal
If your keywords or niche topic produce high search counts and lots of adwords advertisers then you’ve found yourself a profitable niche topic to start building a website or wordpress blog around. If it is the other way around, start the process above over again with your remaining niche topics you wrote down earlier.
Those are the basics of how this technique works. I could keep on going about the keyword research end of things but that’s an article within itself. Start with this first.
You’ll find after doing this a few times it gets much easier because you’ll be familiar with how the process works.
I wish you nothing but the best in your pursuit of choosing your first niche topic. I have faith that with my tips above you are going to be able to achieve it all in only less then an hour.
Cory Threlfall owns and operates a blog called The Web Development Central BLOG. Here you’ll receive Expert How-To Articles, Video Tutorials and Recommended Resources for getting your first website up and generating traffic. Visit today and subscribe to his Free RSS feed or Twitter feed so you’ll be the first to receive his latest blog updates. Go now to: How To Choose A Niche Topic
8 Tips for an Optimal Workspace
October 29, 2009 by IBI · Leave a Comment
If your are blogging for some weeks surely you have realised you pass lots of hours in front of your computer surfing the Internet, researching, investigating, creating, imagining… You are on the correct way, nobody told you this is an easy task. However there are some tips which could help you to set an optimal workspace where you can feel more comfortable and retard the appearance of tiredness.
I told you in the post 8 Blogging Tips To Grip Your Readers that people love lists so here is another one to help you to find the most suitable workspace for you:
- Your chair must be as comfortable as the best armchair. You are going to spend lots of hours sat on it, Don’t you think it is worth to have the best one? Look for a soft office chair with a wide back, armrest, wheels, adjustable wherever you want… It must be completely comfortable.
- Have all useful wires always plugged in. Do you have to bend down each time you want to connect a USB device? Buy a USB wire! I have always plugged in my iPod wire and also I have a USB hub near at hand to plug in my pendrives and my camera.
- Papersheets near at hand. I don’t know you but I’m writing notes all during the day. I write ideas, interesting blogs to check out later, etc. If I had to rise to pick a piece of paper I could forget that new idea I had in my head. More than that. Knowing myself as I do, I’m sure I wouldn’t rise so I wouldn’t write the note, probably another good idea missed.
- Your screen must be an extension of your writing desk. If you have your desk tidy don’t you think you should do the same with the one you have in your computer screen? If you have all your shortcuts or your windows one on top of the other perhaps it is time to buy a bigger monitor, or even two. I use two 20? monitors plugged in the same computer. This way I can manage lots of windows and have them visible all the time.
- Videoconferencing is better than chatting. If you usually chat with some friends, relatives or even fellow bloggers perhaps you should try to do videoconferencing. It is a closer communication and it helps you to disconnect instead of paying attention to more and more text.
- If you listen to music when you blog it is better for you do it well. Do not use headphones because you’ll only get to befuddle your mind. Use a couple of speakers. A good ones give you a clearer sound and you will not turn the volume over a healthy level.
- Have good lighting. If possible have sunlight, but not everyone has a window beside his computer. There is evidence that well-lit environments contribute positively in your mood and your productivity. You are not the dungeon master so you don’t have to be in the middle of the darkness.
- Don’t have too much toys over your desk. Do you have your desk full of little Kinder Surprise (Magic Kinder…you know) ? If so surely you waste half an hour frolic with them. Keep pens and pencils in a proper place and not scattered across the desktop. You can have an anti stress toy if it help you to think, I use a ball.
These are eight important points. You don’t have to fulfill all of them. Perhaps you put less importance on some of them and more on other there are not here. But you must have some guidelines to make your workspace a more productive place.
Alfonso Muñoz is a blogger keen on SEO, Marketing and Blogging, who learns, experiments and shares all the knowledge gathered during his trip around Internet. You can find him at theBinary Ant
-
FOR SALE
