Adsense Confessions, How to Earn Google Adsense Income

November 21, 2009 by IBI · Leave a Comment 

When you load a site into your browser and see small advertisement blocks here and there with “Ads by Google” appearing nearby, you probably know that when you click on them, someone receives a credit for payment under Google’s AdSense program. AdSense is a pay-per-click (PPC) scheme that benefits marketers, buyers and the webmasters who display advertisements on their sites. By bringing together a buyer looking for specific products or services (by entering a term or terms in a search engine), sellers of those products and services and encouraging webmasters to provide the medium by which this happens (their sites), everyone in the equation benefits. It’s a truly win-win situation and a brilliant concept.Because I use AdSense advertisements on my site, but have not yet optimized my income from them, I have been researching ways to do so. I knew that some people were making quite reasonable supplementary incomes from Google AdSense and that it has the potential to add more significantly to my income if I could find out how it’s done. Like everyone else, I want a bigger share of the pie.During my research I found Codrut Turcann’s ebook, “AdSense Confessions” which promises to tell you … How 9 Average People, Not Gurus, Cracked The Code To AdSense Income Boosting And How You Can Copy Their Money-Making Tactics! Plus… Discover How You Can Quickly Catapult Your AdSense Earnings By 450% Or More Using A Powerful, No-Fail Marketing Arsenal.What’s in this ebook?”AdSense Confessions” consists of 101 pages detailing the success stories of nine people who have, to varying degrees, mastered AdSense sufficiently to earn regular incomes. Each from a different perspective tells his or her story about how they came to AdSense, tested, retested and eventually mastered AdSense to realize a greater income. One or two are still working on improvements to the AdSense aspects of their businesses to earn even greaterlevels of income.As everyone knows, duplicating the models successfully used by others is a shortcut to success … medical practitioners use it daily, so do marketers. There is every reason to believe that if you follow the proven methods used by the nine people whose stories are told in this ebook, you will have a similar degree of success. Interestingly, the nine contributors do not only discuss AdSense, they also discuss matters such as search engine optimization, keywords, web design, link management etc, all of which is good advice and makes this ebook even more useful. Evidence of earnings is provided as are numbers of examples of sites with AdSense adverts showing successful placement of AdSense ads.Although most of the content confirms what I already know, for someone new to Internet marketing, web design or using Google AdSense, Codrut’s ebook will save them a lot of time and effort in getting to the income earning stage.Is it value for money?The price for “AdSense Secrets” is $69.97 USD and it is downloaded almost immediately. Included in that price are the following bonuses: Ebook, “101 Quick Tips to Increase AdSense Income in 30 Days” FREE Profit-Pulling AdSense Site Critique and One-On-One Support By E-mail – Anytime You Need Help or Have An AdSense-Related Problem! “AdSense Profit Shortcuts” – Monthly eLetter A mystery bonus (value not known) Value for money is a personal thing depending on so many variables that I can’t answer that question for you. What I can say is that I find $69.97 quite a steep price (especially given the Australian exchange rate which knocks me about). However, if you can use the bonuses, especially bonus two of a free AdSense critique, it could represent value for money. The free critique and one-on-one support could be worth thousands … if you make sure you use it.Also, there are numbers of links within the text that lead to free utility programs etc that add value to your purchase.And the Negatives?In my opinion the only negatives are that the ebook isn’t as professionally presented as it could be (given the price) and that the downloading process is convoluted. Having said that, if you are looking for content and don’t care if the format and layout is ordinary, then presentation of the ebook won’t matter. As for the downloading, it involves completing a subscription box and sending an email from a post-payment page to retrieve a link to another page from which the downloads can be made. But before the final download step, one has to confirm the email details. All of this could be prevented if the download page presented immediately after purchase.ConclusionIf you want to learn how to establish or increase an AdSense PPC stream of income, this book certainly delivers the goods and will give you a good start.There are dozens of things you can do today to generate income almost immediately. Add to that the bonuses, especially the one-on-one support and you will be well on your way to joining those of us who earn income from AdSense for doing nothing but placing links on our sites.I’ve already begun to improve some of my AdSense strategies and will be monitoring income increase throughout the next three months at which time I’ll write an article detailing my findings. Watch this space!

The Importance of Comments on Blogs

November 19, 2009 by IBI · Leave a Comment 

As a reader, you probably like reading the comments that are left on blogs and perhaps you even leave comments on posts that you enjoy. While you may just like comments, writing to you from the perspective of a blogger, I can tell you that we love them!

Every time I receive an email from our blog notifying me that a new comment has just been left, I get so excited.

Finding out what you think, learning from your perspective, and hearing how much you appreciate what we do is a real boost of energy and your comments inspire bloggers to continue providing their readers with news, fascinating content, and unique opportunities to be part of a thriving and united community.

Commenting on blogs is also about building community.

When you see several comments on a post, you know that people are being affected and are reaching out to others. When you see dozens of comments, well, that’s just incredible!

Commenting is a way for people to contribute to their blog community. For some people, commenting is a cathartic experience, for others, commenting is a way to share insight and to inspire others. Many people comment to say how much they valued a particular post or blog.

Each comment is a steppingstone to something more. It could be a conversation, a nugget of wisdom, or ideas for how to improve.

Many of your comments have resulted in improvements or additions to the blogs that you read, benefiting the entire readership and of course, making your experience consuming blogs more enjoyable and relevant to you.

I’ve heard that on average for every comment that is left on a blog post, at least 1,000 people have read that respective article. That statistic is encouraging and reminds bloggers that their audience is made up of all kinds of different people who contribute to the success of a blog.

Participating on a blog or being a part of a blog community includes activities such as reading, commenting, sharing, or even posting your own blog post inspired by what you have just read. This kind of activity is referred to as social media, a medium that has skyrocketed in popularity much in part to the Web 2.0 movement.

Blogs can be about any number of purposes including a personal journal, a corporate communications channel, online media outlets, product reviewing services, or reflections on the state of the world. To be more even more specific, there are all sorts of blogs, bloggers, and readers out there. There is truly a blog for every person.

To give you an example, my blog is a commentary, news outlet and editorial content provider for the voice industry, specifically people who record voiceovers and those who consume them. Our audience is comprised of professional and aspiring voice talent, voice actors, casting directors, voice over coaches, talent agents, studio producers, musicians, singers, station managers, creative directors, movie producers, and entrepreneurs.

We make a conscious effort to write about news, current affairs, human interest, and educational articles that inspire and motivate our audience and give our readership several different ways to get involved whether as a reader, commenter, contributor, or equipping them to be an evangelist for the industry.

Remember the official theme of the Olympic Games held in Torino, Italy this year?

It was “Passion Lives Here”.

That’s how we feel about the voice industry and we can best express that sentiment through our network of blogs.

The VOX Daily blog is just one way that we can connect with our audience but it is also a very important way that is accessible to everyone.

As the blog is online, it can be visited from anywhere, commented on, and consumed regardless of time of day, location, and even in some cases, language. Anyone can comment. I’ve seen comments from professional voice actors, teachers, fans of voiceovers and voice acting, investors, corporate entities, colleagues and family members of those featured on VOX Daily.

All of these comments have worth and inspire literally thousands of people around the world.

The more a blogger hears from you, the better and stronger their community becomes both online and off-line.

On behalf of all the bloggers out there, I want to thank you for sharing your thoughts with us over the years and with your fellow readers.

Stephanie Ciccarelli is the VP of Marketing with Voices.com, the voice over marketplace hosting more than 8,000 professional voice actors. Stephanie is the editor of the Voices.com Blog Network.

Optimizing Websites For Google

November 13, 2009 by IBI · Leave a Comment 

In today’s competitive online market, anyone who is even a casual browser is aware of how important Google is to any business. Chances are, the bulk of your customers will be finding out about your business via Google, and whether you offer high-tech communication solutions or knitting supplies, you can bet that your sales will be affected by the position that your website occupies on a list of natural Google results. While you can certainly do your best to make a good site that is optimized for the Google search engine, there are many specific strategies that you can use to ensure that your website gets the traffic it needs.
The first and most obvious place to make your improvements is on the page itself. What do you offer in terms of good content? The Google search engine will search for context as well as content and through having good material on your site -articles, industry-specific glossaries and essays, to name a few- you’ll be that much more attractive to Google. Essentially, you are looking to optimize your use of keywords and the context that they come in. Part of this is simply making sure that you have a good site that gives the people they want, but remember that it does go beyond that.
Keyword density, the amount of time that a word or phrase is used on your site, is an important factor to keep in mind. Research is often done to ensure that they keywords that you are using will bring the right customers to your website. If the content of your site is too general, you’ll will end up not being specific enough and so loose relevance! Try to put yourself in the mind of someone who doesn’t even know what your service is. What questions is this person going to be asking themselves, and what should you do to draw them to you?
When you are planning to optimize your site for Google’s search engine, you should also remember that work should be done off your site as well. One thing that the Google search engine will judge you on is how many other sites will link to yours. If you are in a specialized business, where competitors are offering the precise same service that you are, there is a certain cachet in being a site that is linked to, which is something that Google has decided to use as a measure of your worth. Link building is the process whereby people make themselves more attractive to the Google search engine by ensuring that their link is everywhere. Remember that reciprocal links do not hold as much weight any more and so you should try to stick to one way links; while they can be very handy for building a rapport with other sites or businesses, keep in mind the fact that they are not appropriate tools when it comes time to help you with link building.
As you can see, making sure that your website gets the highest rank possible from the Google search engine is something of a full-time job. Make sure that you understand these basic concepts before you try to revolutionize the world with your web marketing abilities.

Ben Norman is a UK based SEO Consultant, published author and specialist in organic search engine optimization. Ben works with a wide range of businesses helping them when optimising websites for Google

4 Latest Ways To Quickly Improve Your Blog On The Whole

October 18, 2009 by IBI · Leave a Comment 

Blog ImprovementSometimes time isn’t our friend, and some task must me made without losing too much of our precious time. I was reading lately about some quick improvements for bloggers out there and here i will point out 4 most important that can be made without a “whole day sitting in front of the computer”:

1. Brainstorming

Brainstorming can be a real helper for bloggers. The results however aren’t immediate, but you will definatelly seeing it’s benefits on a longer run.

As you will come up with ideas in advance, your posts will have higher quality, they will be better written. That will benefit your visitors, which may take more time to explore your blog – And that’s exactly what you wanted, isn’t it?

So the basic idea here is to come up with the topic of the blog before you go and actually write it. You will start to see the difference soon.

2. Static Pages

Have you ever check the traffic analysis and found out that your static pages are amogst the most popular on your blog? Do you have enough of them, or you have only few, and they get outdated?

Most people will become your regular readers or subscribers if you will have something available on your static pages.

Trust me, it would be good if you would take some time and dedicate it to adding or updating your static pages. Add a page of yourself with little introduction or just make a page with some general content based on your blog topic. One way, or another it will work great!

3. Adding Twitter

Twitter is the biggest as it ever was, so it is not a bad time to connect it with your blog. You can either put on a badge or a picture of Tweet so that your readers can foolow-up with you if they found your blog interesting.

But you have to think of other factors too. Some widgets or plugins to make twittering easier can be really bad for your site, as they can affect your website loading times for a lot. So be sure that after installing that cuttest Twitter plugin, your blog still is in a condition that it was before.

4. Modify Your Theme

I am not talking about completely modifying your theme (otherwise you would install another one), but just adding some new flavour to it.

For instance, maybe it’s time afor a new logo, or just adding some extra pictures. You can improve your site typography and make it easier for readers to read your text.

Try to visualize your blog at it’s weakest ponits and improve them there. And if it’s just adding one related video from Youtube to the homepage, it can help a lot.

Remeber, the impact on this modificaations is almost immediate, and because these won’t take a lot of time from you, it is really worth trying. All you need is a bit of a good will and determination to do it and with that in mind, the results will be seen soon.

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