Is Optimizing Your Website for Bing will benefit you in future?

November 18, 2009 by IBI · Leave a Comment 

Is Optimizing Your Website for Bing will benefit you in future?

As many a blog entry will go over, there’s been a good amount of buzzing around the launch of Microsoft’s new Bing search engine. Moreover, there’s been a well-brought-up quantity of rumor on what the growing popularity of Bing — along with their recent agreement with Yahoo — will mean in regards to Search Engine Optimization.

There is lot of rumor in internet that Bing is stealing market share from Google. Question keep on buzzing in our mind

1. What if Bing, after the initial buzz around their launch upland, begins to steadily challenge Google’s long standing dominance both in market share and SEO focus?

2. What can I do now to start making sure my site is well optimized for Bing so that I’m not playing catch up a year from now when all of my competitors are ranking well within both Google and Bing?

In response to the first question, what seems to be the common theme in most responses to this by industry experts is that Google for a long time now hasn’t had a realistic challenger to its search dominance, allowing them to focus on side projects such as the recently announced Chrome OS, upcoming Google Wave, and Cloud applications such as Google Documents.

What you’ll most likely see as Bing becomes a stronger competitor in the realm of Search, is that Google will begin — as it has already with the May launch of their “Show Options” feature — to release features to better compete with some of Bing’s advertised advantages over Google.

While many of these changes will be designed to enhance and better organize results, many believe the recent competition imposing by Bing will benefit visitors looking for relevant results, as well as sites looking to have them found for relevant queries.

In response to the second question, the answer is to continue to focus on the same SEO best practices you’ve been focusing on.  The type of SEO work and tasks webmasters need to perform to be successful in Bing haven’t changed — all of the skills and knowledge that webmasters have invested in previously applies fully today with Bing. Moreover, investments in solid, reputable SEO work made for Bing will bring similar improvements in your website’s page rank in Google and Yahoo! as well.

SEO task you should do for Bing optimization for your website.

* Unique, keyword-oriented Titles and Meta Descriptions for ever page of your site

* Keyword-oriented, clean and well-structured URLs

* Singular themes per page with keyword-oriented content in reference to your page’s theme

* Submission of a well structured and relevant XML sitemap to Bing’s Webmaster Center

* Submission of your site to Bing using Bing’s Ping service

There still certain factors while starting SEO service for Bing search engine such as the quality of your inbound links, along with other standard SEO best practices play significant roles.

While the same SEO best practices will assist your site’s ranking within Bing, some of these items — according to initial studies — seem to play a greater role with Bing than they do with Google.  Meta Descriptions is one example. Currently, Bing places more importance on the quality of your Meta Descriptions than Google does.

What this means for some sites is that focusing on these same SEO practices, with a tighter focus on the quality of your Meta Descriptions and quality, unique content can help even sites reliant on longer-tail searches be more visible, due to different user behavior on Bing.  This is true as well with a more local-focus being presented by Bing. It is reported that Bing is weighting local results in a more aggressive manner than Google.

Of course, with Bing being relatively new, things could change as the competition with Google heats up. The advent of new features and options — some of which will focus on micro formats, RDF and other advanced SEO practices — is sure to keep this space dynamic as well.

At SEO Spidy our expert team in Multilingual Search Engine Optimization can promote your website in a large number of different languages within our globe. Multilingual SEO is one way of gaining worldwide recognition for your site. SEO Spidy estimate that 63% of the world population is non-English Speaking. SEO Spidy have the ability to perform this service for those who want to Promote their site globally, our multilingual search engine optimization offer huge opportunities to bring the right traffic and business to your website.

Podcasting: The Medium Of The Future

November 14, 2009 by IBI · Leave a Comment 

Users that like particular web content and would like to keep track of that content’s updates may just subscribe to it using their newsreader. Whenever something new happens to that content, the newsreader is automatically updated, letting the subscriber gain immediate access to the update. Setting up AdSense on your Blog is a breeze, and you can complete the whole process in less then an hour. Free $97 Adsense Secret Ebook on Adsense Tips here.
The beauty of news aggregators is that people may subscribe to just a particular part of the entire web content they like, thus they may choose to only get updates to that particular portion. This is like having a particular column delivered to them regularly, instead of receiving the whole newspaper all the time.
What Makes Newsreaders Great
Newsreaders are great tools for those who want to be in the know but find it tedious to keep on checking for information. Newsreaders reduce the need for people to manually go to separate websites and forums just to see if something new has happened. This allows people to know about all the things they are interested in using just one program, making news retrieval not only convenient, but easy and fast as well.
Where to Find Newsreaders
There are many newsreaders available throughout the Internet. To know which ones are available to gain access to newsgroups and Usenet, one may simple visit http://www.newsreaders.info, a website that provides information about newsreaders, giving recommendations as to which ones are good for getting updated using newsgroups.
For news aggregators, one may visit http://www.newsonfeeds.com/faq/aggregators to see which programs allow users to get feeds.
Newsreaders are definitely great tools to keep people in the know. The convenience and efficiency they provide make it appear as if news is delivered directly to you. Most people can make their AdSense Blog sites veritable cash cows! Free $97 Secret Adsense Book at http://www.honestreview.info/adsense/index.html
There are several other useful features that WordPress can offer. Bloggers can surely benefit from this remarkable instrument for any purpose that they would need for their blogs whether it be for profit or just for plain online enjoyment. WordPress can truly make blogging fun, fast, and easy.

Most people feel frustrated that they cannot generate the revenues they expected from Blogs! Get your Free $97 Adsense Secret Ebook on Adsense Tips today.

The Future of SEO and Article Writing

November 12, 2009 by IBI · Leave a Comment 

As an internet searcher I thought Google was Amazing. I’ve found really interesting things that I wasn’t even looking for! Kinda like going for a Sunday drive without a destination. I’ve also found really good, specific things returned in my searches. Now as a searchee …I’m dizzy from confusion. SEO is chaos!

I have one hope that is also a prediction: The next advance in the robots is going to clean up the pollution, and end this chaos. Right now it’s about tedious link building, quantity as in lots and lots of content and of coarse keywords ad nauseum. I don’t let keyword density affect my style too much. I may use a few less pronouns and sometimes sacrifice a catchy title barely hinting at the topic for a more search friendly one that better describes the content. If my prediction is true, the art –yeah right, as if…of writing for SEO is terminally ill.

So SEO writers: Keep making hay while the sun is shining. What search engine optimization is now, it won’t be then; in the future S-E-O is going to have a plot right next to D-I-S-C-O. Did I just make a “disco is dead” reference? Yep, I must be over 40. This is how smart I think these bots are going to be in the not too distant future:

If I knew exactly how they were going to do that I wouldn’t be writing this article at 2:00 a.m. I would be getting a good night’s sleep, in preparation for a tough day in the Google think tank. I would say that it still has to start with human judgment. That is why Digg.com and Stumble.com and these sites where millions of people will rate billions of pieces of content is out there now. After a huge mass of content sets standards for the good the bad and the ugly, all the bots will have to do is layover all those 0’s and 1’s and compare and categorize, i.e. this resembles what the humans say is good so it is good or this looks like what humans call an AWSEO -Article written for Search Engine Optimization…not good.

So churn out the SEO content one every fifty minutes and collect $1.80 per month on it for the next two years or spend two hours on a piece that you can be proud to say you created that will make you $3.00 per month for the five to ten years. Hmmm, or maybe a little of both, after all I’m not Nostra Damus.

Kevin Leland with SEO experts, Sunil and Sanya Harika, team up to get your site to the front pages of any search by using good quality writing and white hat SEO tactics. We are easy to work with as well as affordable.

The Future Value Of Your Blog

November 2, 2009 by IBI · Leave a Comment 

All the hype about the sale of Weblogs Inc. to America Online (AOL) has given rise to the now famous question – How much is your blog worth? In acquiring Weblogs Inc., AOL has provided some concrete metrics to future valuation of blogs. How much will traditional media be willing to pay for a blog? Conversely, how much would you sell your blog for?

AOL-Weblogs Inc. Deal – Benchmark for Future Blog Valuation

Weblogs Inc was established by Jason Calacanis and Brian Alvey in 2003. It is a network of blogs which includes under its wings successful blogs such as Engadget and Autoblog. Jason Calacanis pointed out that Weblogs Inc. earns in excess of $1 million yearly in Google Adsense revenues alone.

AOL purchased Weblogs Inc. for a confidential sum assessed at somewhere between $25 – $40 million. After said purchase, Tristan Louis came up with a blog valuation scheme based on the deal. He created a chart of blog value using the value of each inbound link to Weblogs Inc. as the basis. It is common knowledge that blog readers follow links. Search engines also act as users and primarily determine blog quality rankings based on linkage data thus direct and indirect value links are a great proxy for value measurement. In the blogosphere, conversations that nurture connectivity represented by links and indexes like Technorati give a vantage view of the value of a blog.

Tristan Louis itemized the publicly available data (list of blogs indexed) at Weblogs Inc. network including the number of inbound links (Technorati blog numbers) per blog divided by the purchase price to determine the value of an inbound link to a blog. At the rumored price of $25 million, the estimated value is $ 564 per link. At $30 million, it is $677.57 per link and $903.42 at an acquisition price of $40 million. Interestingly, the consumer segment chalks up the biggest percentage of linkage. Engadget represents over a third of the overall network traffic.

Applying Tristan Louis’s Weblogs Inc, sale, Dave Winer has also sold http://Weblogs.com to Verisign for a rumored price of around $2 million. Blog entrepreneur Nick Denton, founder of Gawker Media has signed a deal with VNU Media to publish Gizmodo (gadget blog) across Europe in six languages. VNU Media is a leading worldwide information and media company which owns ACNielsen, Billboard, The Hollywood Reporter, among others. With this deal, blog publishing has hit big time.

However, the value of a blog is not calculated based solely on links using AOL’s purchase of Weblogs Inc. Jason Calacanis, the man behind Weblogs Inc., disputed using links alone as proxy for the value of the blog network. He reiterated that the acquisition price was based also on the ever reliable revenue, earnings, management and other metrics.

Tristan Louis based his valuation scheme on links to a blog but he also acknowledged the significance of technology, talented management team, financial performance and growth. There is direct correlation between links, traffic, revenue and earnings capacity of a blog or blog network but it takes sound management to maximize all these potentials.

Value of a Blog – Some Metrics to Consider

How much is your blog worth? There is no one standard gauge yet. But one way to measure the value is to look at certain factors to gain a better perspective on how to measure the future value of a blog.

Aside from number of links as mentioned earlier, traffic level is a key factor in determining blog value. Highly trafficked blogs definitely have a bigger potential for earning compared with those blogs with few readership. A blog’s success is highly dependent on visitors/readers. However, ascertaining the value of traffic is a thorny issue. Some bloggers value traffic anywhere from $3 to $10 per hit a day. From this data, a blog with 2000 unique visitors (page views) would be worth between $6000 to $20,000. The downside to this valuation approach is that some traffic is more valuable than others. A personal blog might have 1000 unique visitors but more difficult to convert to revenue than a blog with 1000 readers that blogs on the topic of digital cameras.

Aside from diverse traffic streams that come from bookmarks, direct links or RSS subscribers will make risk of losing traffic low. Social bookmarking sites are inching their way to becoming prime sources of traffic, with peer referral at times carrying more weight than search results. There are a number of well known bookmarking sites you should link to. Top bookmarking sites include Furl, http://del.icio.us, Diggs, to name a few. By leaving an RSS (Really Simple Syndication) feed, you can feed you readers’ desire for information. Visitors can get automatic updates whenever you provide new content. Having a fairly good base of bookmarkers and subscribers ensure a steady flow of fans and repeat readers – the all-important traffic.

In the blogosphere as in any other field, revenue or earnings is a major focus. a logical approach to blog valuation would be to base its worth upon current and projected earnings, assuming that your blog is earning something to start with. Again, there are varying views on how to use current earnings to measure a blog’s value.

Some bloggers opine you should expect six to eight months earnings as your blog value. A blog with a daily income of $150 would be worth between $27,000 – $36,000. Still, others determine a blog’s value as being two years of current earnings. A blog earning $150 a day would be worth $108,000. Again, there is a huge disparity between these methods of assessing value. Having diverse streams in the form of multiple affiliate programs also increases blog revenue. An affiliate program is an advertising model in which a blog owner markets via his blog a given product, on behalf of another company. The blog owner is reimbursed a percentage of all sales sold thru his affiliate link. Reimbursement rates can vary from 1% and upwards. Google Adsense is a prime example.

Visitors access blogs throughout the Internet primarily through search engines. If your blog does not have a post appearing in the top ten search engine rankings, the chances of visitors reaching your blog is low. A blog’s presence on relevant search engines is a significant medium for maintaining a blog’s success. Search engine ranking and pages indexed in search engines is critical for generating traffic to a blog. Having your blog among the top results of a search or receiving a high Google PageRank (a system for ranking blog posts) would increase your blog’s overall value.

High quality content will always be a key factor for determining a blog’s value. As has been said time and time again – Content is King. Moreover, search engines can only “read” a blog. What attracts a search engine are the words, the content of a blog that explains, informs, shares and educates readers. Good content increases blog value.

All these aforementioned objective metrics can be considered in assessing the value of a blog. Added to all these, a talented management team behind a blog, its underlying tools and blog technology in use can further help to estimate the future value of a blog.

A New Era In Blogging – The Future Of WordPress

October 29, 2009 by IBI · Leave a Comment 

In the part of the decade, the online world was fused to a new form of authors. These were the first crusaders of blogging. It was not long before WordPress blogs started showing up all over the world. With its powerful website CMS that enabled better blogging systems and a more intuitive interface, WordPress soon become the blogging software of choice.

WordPress was often just seen as blogging software. Few seen it as anymore than just a way to post a few personal notes. It was basically the first twitter. But an increasing number of marketers are finding that you can also use to create a tremendous amount of money in a very short amount of time. The most powerful function of WordPress lies in its ability to manage large amounts of text, audio and video content. After a dozen pages it becomes difficult to manage a static HTML site. Although you can use template-driven software as well like SBI or DreamWeaver, nothing beats the ease of WordPress.When it comes to ease of use, you will find no other software that can beat it.

In its native form, it does come with some useful tools and you can find a lot of useful free plugins that can increase it usefulness. Yet there is nothing that can come close to using premium blogging tools which easily transform the creation of a static website, an article directory, a Wordpress based membership site system, a complete e-commerce site, an auction sites, a portfolio site and so much more. As a matter of fact you can also just about use it for anything. SEO, no worries, there are even premium themes created that can box with the best of them. Google is pleased.

Search Engine Optimization is another important element. By default, WordPress is pretty good at optimizing and creating SEO friendly content. However you can also get more serious and utilize simple WordPress plugins to further increase your SEO rankings and get better Yahoo or Google rankings.

Flexibility is one of its main strengths. Within minutes you can switch between hundreds of themes, plugins and widgets. You can do this all for free. Is there any software on the market that can boast free plugins, themes and widgets?

If you aren’t using WordPress, then I have one questions for you. Why not? The learning curve has reduced substantially in the past 3 years. A newbie can easily setup a blog within minutes. I am not kidding when I say in minutes, because when I first started blogging, I knew nothing about WordPress. It took me about 30 minutes to get my WordPress installed and publish my first post.

2009 and 2010 will be a new era for WordPress. The future of blogging will be WordPress. If you do a search on the internet you will find so many programs and systems that are geared to the success of someone using WordPress. Developers are creating some amazing software that can literally do anything you want with it. No matter your needs or ideas, there is a plugin that can make it happen. Some are paid and others are free, but none the less it can be done and it can be done well.

Vetio Vee is a specialist in internet marketing. His insights and views have helped others succeed in an industry that was once off limits to newbies. Join him at www.article-keywords.com scroll to the end of the article and click on WordPress Wizard 2.0 to grab your WordPress Tutorial Videos!

Twitter Feeds, The future of website updating!?

October 29, 2009 by IBI · Leave a Comment 

For the past 3 months we at digital 8 a Web Design Company in the UK have been looking into the merits of having a Twitter feed on ours and our clients websites.
Twitter has fast become the the networking tool of choice by some big name celebrities such as Jonathan Ross, Stephen Fry, Chris Moyles And Paul Daniels. It is soon becoming the vehicle of choice for people to reach out to new markets and new audiences in general.
Using this in a Corporate Market allows you to get clients involved and interacting with your company. you can also keep clients updated via twitter what is going on at your company and how things are progressing with a service or project you are working on. The main factor we have been looking into is the update from your mobile feature. Surely if you can update your twitter feed by mobile and you can set it up so your twitter feed is on your site, you have the ultimate mobile content management system, one which allows you to update website content from your mobile!! We are very excited about this service and along with our innovative methods, we aim to be the number one web design and marketing agency in the UK.
If you are interested in finding out more about our marketing and web design services, or just want us to implement a Twitter feed into your current site contact us today at www.digital-8.com. One of our technical Experts will be willing to aid you with your enquiry.

Digital 8 have been a web professionals for over 7 years with knowledge in various areas of web design and web marketing including SEO, Google Adwords and Webdesign.

Their expertise is vital in allowing them to offer their clients the very best in web design and development. form concept creation to completion.

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