Kevin Sinclair is the publisher and editor of Be Successful News, a site that provides information and articles on how to succeed in your own home or small business.
Social Media Marketing For Beginners
November 19, 2009 by IBI · Leave a Comment
In the recent past years Social Media Marketing and Social Media have dominated and defined Internet marketing. The popularity of social sites like MySpace and social bookmarking sites like Digg has caused this push. Social media has two main components, user generated content and the networking capability allowing you to form groups of friends and others that you can share content with.
Sites like MySpace, Zubby, and Facebook allow users to create profiles using text, videos and pictures to design their pages. These can then be shared with a selected group of other people in a special “friends” network and if the user wishes these pages can be shared over the whole social network.
Sites like Digg, Flickr, Associated Content and YouTube allow users to submit links to their favorite news articles online, pictures, articles, and videos then vote on the content that others have submitted. The most popular content is displayed on the front page of the site and the other pages are available to the general public to browse through. These drive traffic to the site and to the pages that are bookmarked.
There are many different ways to use these types of sites, either together or alone.
The use of these types of sites to promote your products and services is what is known as social media marketing. The types of traffic you get once your content is discovered and becomes well known in social media are primary traffic and secondary traffic.
Primary traffic is the direct traffic from the site that you used to make your site popular. If you are using a site that has fairly heavy traffic like Digg to promote your site you could get a large amount of traffic in a short amount of time so you need to make sure your site can handle the traffic, otherwise it may crash.
Once a site becomes popular on a social media site it gets talked about. When people talk about these sites they post links to the site which draws more traffic to the content. This indirect traffic is the secondary traffic. It is the secondary traffic that continues to flow to your site after the initial surge of direct traffic slows.
The benefits of primary and secondary traffic coming from social media sites include exposure to your site initially. Once your site is known by the general public then organic traffic will begin and repeat visitors start to show up, as long as you have something to entice them to come back.
Natural links to your site are beneficial because they are given by people or companies who have nothing to gain from your business venture. These are generally from relevant sites increasing the likelihood that visitors are going to be genuinely interested in your products and services. These links improve your search engine rankings and improve organic traffic.
Social media marketing allows your site to get exposure in a larger site and to a larger group of people. If your traffic levels off you can use social media marketing to jump start your traffic and work on taking your search engine traffic to the next level.
The alternative for increasing your search engine traffic is using pay per click advertisement. Using pay per click campaigns can help you to sustain increased traffic from the search engines but this traffic comes with a price tag.
Using social media marketing is free and can increase your traffic and your ratings in the search engines. Getting your site notices a couple times a year in the social media arena can make your site popular enough to bring in traffic throughout the year.
Turn Your Affiliate Product Sales on With This Three-pronged Opt-in List Strategy!
November 19, 2009 by IBI · Leave a Comment
Internet marketing startups often turn to affiliate programmes for products to add to their sales listings because there is such a wide range of easily downloadable products offering generous commissions. However, they are often dismayed to find that it is surprisingly difficult to make any sales on the affiliate products they have placed on their websites.
While some people with high ranking websites will certainly be making sales directly off their pages, that is not really the best way to go about selling affiliate products or programmes, especially if the links are not supported by useful, relevant, well written and original product information.
The main aim of the front page should be to get visitors to sign up to your newsletter via your opt-in form. You will now be able to FOLLOW UP on those visitors who filled in your opt-in form, and remember, it is in the follow-up that most sales are closed.
If you have been struggling to master the net and make a profit on your online business, here is a three-pronged marketing strategy to help increase your sales.
First Prong: Know Your Product
Choose a product that matches your niche, offers a good commission and is also well written and presented. Yes, that means you will have to BUY it yourself!
Get to know the product well enough so that you will be able to write a review that is comprehensive, honest and authentic.
Second Prong: Write A Product Review In Three Parts
This is important. Don’t just write a single review, post it and forget it. Write your review in THREE parts and send each part as a separate message to your list over the course of 6-9 days.
The aim of the headline of the first message is to create maximum curiosity to encourage a high opening rate. The main copy should create rapport with the customer, induce a sense of familiarity, emphasize the BIG BENEFIT and neutralize scepticism.
Of course, your link through to the product site should be included, but since most of the sales come in the FOLLOW UP you will need to prepare your second and third reviews, each in a different style.
The second message should be in the form of questions and answers about the product, further neutralizing lingering scepticism and encouraging purchase via the link you supply in the body of the letter.
The third message should make use of bullet points to emphasize the benefits to the reader of purchasing and again provide a link for immediately doing so.
Third Prong: Whack Your List With A Too-Good-To-Turn-Down Offer
As well as the MAJOR BENEFIT of the product itself, make your readers a BIG OFFER and add a TIME LIMIT to give it an edge of urgency…
Here’s what you do. In each of your letters you emphasize how good the product is and how much you want your readers to benefit from it. So much so that you are going to make them a generous offer.
Offer them either a rebate on the retail price. Make it between 75%-100% of your commission. For example, if the product costs $50 and you earn a 50% commission, or $25 per purchase, offer to give them a rebate of between $15 and $25!
What? Am I crazy?
Well, maybe. Note that I did not advise that you offer a discount, (which you would probably have to process through Paypal). I said “offer them a rebate.”
…What’s the difference?
Well, a discount is given up front. A rebate is awarded post purchase.
What you do is provide your purchasers with a link to a rebate form that they print out and post to you with their name, address and the product they purchased and the purchasing code. Explain to your customers that it takes X number of days to process payments. Ask them to send the form to you X number of days after they purchased the product to claim their rebate. You undertake to send them their rebate as soon as you receive your commission cheque.
Simple!
Several things accrue from this.
Firstly, it is unlikely that every customer will follow up on the rebate, so you won’t lose all your profit, even if you offered to rebate 100% of your commission.
Secondly, you have converted a number of people on your list into customers. If someone found your products satisfactory and the sales experience to be smooth, safe and secure, they will be more inclined to purchase from you again. You can now sell to them again and again.
Thirdly, when you send them their cheque, you can include some direct mail materials. Of course they will open the letter from you since they know there is a cheque inside, and so they will be much more likely and well disposed to read your printed sales material.
So make them a nice follow-up offer and you stand to recoup your profit all over again!!
David Hurley lives in Japan and contributes regular articles about Internet marketing. If you would like a series of Clickbank product messages for your opt-in list sales campaign, David is offering five complete sets FREE and instantly downloadable here => http://grasp-the-nettle.com/clickfree.html .
Tricks and Techniques of Sco
November 15, 2009 by IBI · Leave a Comment
There are some simple but very effective SEO tricks to max out your Adsense account. This article will discuss what they are also show you how easily optimize your Adsense web pages with the highest paying keywords, in just a matter of minutes. You’ve probably heard of SEO, since it’s very hot right now. It stands for Search Engine Optimization. SEO is the process of increasing the amount of visitors to a site by designing the site content so that the site ranks high in the search results of a search engine. You can check it out from www.the20seotools.com. The higher a Web site ranks in the results of a search, the greater the chance that a user will visit that site. Let’s face it, most people are lazy. They’re not going to spend time clicking and scanning tons of pages of search results. Therefore, where a site ranks in a web search is absolutely critical for directing more traffic toward the site. SEO helps to make sure that a site is accessible to a search engine and improves the chances that the site will be found by the search engine. To understand how this works, you need to know a little bit about how search engines work. Typically, a search engine sends out a spider to fetch as many documents as it can. Then another program, called an indexer, reads these documents and makes an index based on the words each document contains. Each search engine uses a unique proprietary algorithm to create indexes so that hopefully only meaningful results are returned for each query. These indexers compute the keyword density.Keyword density refers to the how often a certain word appears in a given document. It’s given as a percentage. Let’s say you have a site about running shoes. A keyword density of 7% on “running” on that web page means that out of 1000 words, 70 of them are “running.” Unfortunately, the quick-buck con artists have figured this out, and they will put up a site that has a front page that is totally littered with keywords. To give you an idea, a normal key word density for the main key words is about 3 to 7%. What these people will do is have something insane like a 25% keyword density on their front page. Then that page ranks #1 in search engine results when users search for that word. Once the user is on the entry page, they’re likely to enter the site. Pornographers do this by putting up sites that have content like: Sex. Sex is here. You want sex. We have sex. Pix of sex, lots of sex. See how annoying that gets? Search engines used to use meta-tags to search for web sites. This was nice, since the meta-tag was a hidden area of your page where you could put all the relevant keywords and not have to worry about making your content sound awkward by overusing certain words. You can check it out from www.greatseosecrets.com. Things to Consider There are many things to consider when you go to put keywords in the text of your pages. Most search engines index the full text of each page, so you should put your keywords throughout your text. However, each search engine uses different ranking algorithms. And that’s the really hard part–difficult though it may be you need to keep all of them in mind. General rules your main page should be full of keywords because that page has a higher chance of being indexed than other pages. And for some search engines, it will be the only page that is indexed. Some engines will rank your page highly if it has at least 100 words on it, so consider that you’re minimum. Directories include pages based on the quality of their content, so make sure your pages aren’t just lists of keywords.If you do that, you risk not getting in the big directories AND you will irritate readers-they won’t come back. Important design concepts When you create your pages’ content, pay attention to: Keyword prominence Proximity Density Frequency The thing about keyword prominence is that the best place to place keywords in your text is at the top of each page, preferably the main page. The closer your keywords appear to the start of the page or the start of a sentence, the better. You’ll frequently see “keyword prominence” used to describe search engines’ algorithms. Be aware that some engines also say the bottom of the page should contain keywords as well.
Top SEO Tips Tricks and Techniques, to Max Out Your Adsense Account
November 15, 2009 by IBI · Leave a Comment
There are some simple but very effective SEO tricks to max out your Adsense account. This article will discuss what they are also show you how easily optimize your Adsense web pages with the highest paying keywords, in just a matter of minutes. You’ve probably heard of SEO, since it’s very hot right now. It stands for Search Engine Optimization. SEO is the process of increasing the amount of visitors to a site by designing the site content so that the site ranks high in the search results of a search engine. The higher a Web site ranks in the results of a search, the greater the chance that a user will visit that site. Let’s face it, most people are lazy. They’re not going to spend time clicking and scanning tons of pages of search results. Therefore, where a site ranks in a web search is absolutely critical for directing more traffic toward the site. SEO helps to make sure that a site is accessible to a search engine and improves the chances that the site will be found by the search engine. To understand how this works, you need to know a little bit about how search engines work. Typically, a search engine sends out a spider to fetch as many documents as it can. Then another program, called an indexer, reads these documents and makes an index based on the words each document contains. Each search engine uses a unique proprietary algorithm to create indexes so that hopefully only meaningful results are returned for each query. These indexers compute the keyword density. Keyword density refers to the how often a certain word appears in a given document. It’s given as a percentage. Let’s say you have a site about running shoes. A keyword density of 7% on “running” on that web page means that out of 1000 words, 70 of them are “running.” Unfortunately, the quick-buck con artists have figured this out, and they will put up a site that has a front page that is totally littered with keywords. To give you an idea, a normal key word density for the main key words is about 3 to 7%. What these people will do is have something insane like a 25% keyword density on their front page. Then that page ranks #1 in search engine results when users search for that word. Once the user is on the entry page, they’re likely to enter the site. Pornographers do this by putting up sites that have content like: Sex, sex, sex. Sex is here. You want sex. We have sex. Pix of sex, lots of sex. See how annoying that gets? Search engines used to use meta-tags to search for web sites. This was nice, since the meta-tag was a hidden area of your page where you could put all the relevant keywords and not have to worry about making your content sound awkward by overusing certain words. Things to Consider There are many things to consider when you go to put keywords in the text of your pages. Most search engines index the full text of each page, so you should put your keywords throughout your text. However, each search engine uses different ranking algorithms. And that’s the really hard part–difficult though it may be, you need to keep all of them in mind. General rules Your main page should be full of keywords because that page has a higher chance of being indexed than other pages. And for some search engines, it will be the only page that is indexed. Some engines will rank your page highly if it has at least 100 words on it, so consider that your minimum. Directories include pages based on the quality of their content, so make sure your pages aren’t just lists of keywords. If you do that, you risk not getting in the big directories AND you will irritate readers-they won’t come back. Important design concepts When you create your pages’ content, pay attention to: Keyword prominence Proximity Density Frequency The thing about keyword prominence is that the best place to place keywords in your text is at the top of each page, preferably the main page. The closer your keywords appear to the start of the page or the start of a sentence, the better. You’ll frequently see “keyword prominence” used to describe search engines’ algorithms. Be aware that some engines also say the bottom of the page should contain keywords as well
Did you find this article useful? For more useful tips & hints, Points to ponder and keep in mind, techniques & insights pertaining to Google Ad sense, Do please browse for more information at our website :-
http://www.reprintarticlesite.com
http://www.youradsenseprofits.com
How Can Blogging Promote your Website
November 14, 2009 by IBI · Leave a Comment
Blogging about your website can both be used as a SEO technique and as a means of viral marketing.Search Engine Optimization: Blogging & Pinging
First blog about your website, and link to it. Search engines can follow that link to your website like any other link. But with blogs you can also submit the feed to a number of search engines, and inform them of a new post by pinging. Many blog services do this automatically for you, or you can submit manually to Google Blog Search and Yahoo Feeds.
Bloging & pinging can be used to make sure a new website gets noticed by search engines, but you can use it for other SEO purposes. For example, find out which pages are not yet indexed, and link to them in your blog. Or use links with specific anchor texts to improve your keyword rankings. You can even try to make your pages rank for keywords that are not found on the pages.Website Marketing: The Blogosphere
You can get more traffic to your blog by commenting on related blogs. Remember to post helpful comments – never spam. Traffic from good comments is more targeted, and those visitors are more likely to stay on your site. Remember to list your blog address when commenting on other blogs. You don’t need to use your front page, but could post a welcoming post for that purpose. A post that converts new visitors.
By blogging, and reading other blogs you also stay up to date on what is hot in the net. You can use this information to update your site, and add hot features. Other bloggers may also give you business ideas you would have never thought about. What is hot today can mean what is profitable tomorrow.
Sutocu is the author of the webmaster resources Your Website Profit and Ad Network Reviews
Look Who’S Linking To Your Blog
November 14, 2009 by IBI · Leave a Comment
When reading about search engine optimization, page rank and getting more traffic to your blog, you may have come across the term backlinks. Backlinks also known as inbound links and incoming links are links from other websites to your site.
Having backlinks is vital to your blog, as it helps increase its popularity. There are many means available to check your incoming links.
One method of checking for incoming links is to use link popularity services such as linkpopularity.com and marketleap.com.
Keep in mind that unlike Yahoo and MSN, Google does not always display all your backlinks.
Technorati-
Another method for finding what blogs are linking to you is to check Technorati. To check your links on Technorati use the following method http://www.technorati.com/search/ yourblogtitle.com.
Technorati states that they attempt to index full content from blogs. If they cannot find a full content, they index the HTML on the front page. Any content that can’t be found in either of these places does not get indexed currently. So if a blog’s RSS feed is not set to “full”, then it is possible that not all backlinks will show in Technorati.
Google Blogsearch-
blogsearch.google.com is another place to check for new incoming links to your blog. Google blog search allows you to search via a specific timeframe, such as blogs linking in within the last hour, 12 hours, one week or months. Google Blogsearch allows you to subscribe to the results via RSS feed so you’ll be updated whenever a new site links to your blog.
Ask.com Blog Search-
Ask.com unique algorithm combines Ask.com search and Bloglines subscription data. Searches can be conducted by “posts”, “feeds” or “news”. Advanced search features are available. http://www.ask.com/?tool=bls
Icerocket Blog Search-
icerocket.com is a blog search engine like Google Blog Search. Icerocket Blog Search lets you track links from other blogs to your posts. To check your links at Icerocket type this query into the search field link: yourblogtitle.com.
Backlinkwatch-
backlinkwatch.com provides an all-in-one service to check your backlinks. The service reports backlinks along with their PR, anchor text and if it’s a nofollow or follow backlink.
PopUri-
popuri.us is an online tool which checks the link popularity of any site based on its ranking.
Google offers Google Webmaster Tools which also shows the number of incoming links for your website and Blog Pulse Search reports daily incoming links to your blog as well.
Check your incoming links through these various methods to get a wider scope of just who is linking to your blog.
Rose DesRochers is the founder of Blogger Talk Blog Community
http://www.bloggertalk.net, a friendly fast growing blogging portal,
offering bloggers support, advice, tools, tips and information about blogs and
blogging. She is also the administrator of Today’s Woman Writing Community
http://www.todays-woman.net, a supportive online writing community for men
and women over 18.
Be sure to check out her new blog
http://mspink.net
Massive Online Video Traffic By Dominating Google
November 13, 2009 by IBI · Leave a Comment
Want to get massive online video traffic with front page google rankings? Just take avantage of Google’s purchase of YouTube, which has resulted in YouTube videos getting a search engine ranking advantage.
Frequently, new YouTube videos rank higher than older, text-based Web pages, so you can get on the front page quickly with videos. In many cases it is not difficult to get on the front page of google, resulting more visibility and free targeted web traffic to your site.
5 business benefits for creating YouTube videos:
1. You’ll get more views for your content because videos typically get a higher search engine ranking
2. More views means more traffic to your website
3. More traffic means you can build a bigger list
4. More traffic leads to more sales
5. Videos build more trust with your viewers. There’s no better way to get them to know, like, and trust you other than talking to them in person.
Here and a couple of tips to help boost your ranking. First create a short, content-rich video and uploaded it to YouTube, then follow these two online video tips to get a top google ranking that gets you massive online video traffic.
Tip 1. Put your keywords in your title. This is easy and very important to get front-page results!
Tip 2. Get some links to your video. If you have a website or blog, link to your YouTube video. For optimum results, be sure to use your keyword in the link. Get as many other websites as possible to link to your video.
Now that you’ve got traffic to your online video, don’t forget to get them to your website. Make sure to have a hyperlink to your website in the “About This Video” section. And have your website address visible in your video, preferably with a watermark that thows throughout the entire video in case viewers don’t watch to the end of the video.
Follow these online video tips, and you will have a steady stream of online video traffic funneled to your website.
And now I would like to invite you to claim your FREE ACCESS to “15 Ways To Grow Your Business Online”. Just click here to send me a blank email and you’ll start receiving valuable information that can help you get more traffic to your website or blog and make more money from your visitors.
Karen Sielski is a passionate online wealth builder, using her 20+ years in the high-tech industry to help small businesses, entrepreneurs, and online network marketers successfully grow their businesses online.
How to Make Money With Blog Websites
November 12, 2009 by IBI · Leave a Comment
With a blog website you can do a lot of things. You can gossip, post the latest celebrity photos, report the news, and make money. It’s that last item that interest me the most. It’s not that I don’t want to hear about Brad And Angelina’s new adoption, but I’d rather watch it on a new 42 inch flat screen. And flat screens cost money, lots of money, money that blogging can get you.Did you know that in the beginning days of blogging they were used for nothing more then posting the latest news? Now you can make a full time living from blogs. And you don’t even need to have your own product to promote or promote a product at all if you use adwords. jWhen you combine affiliate product / adwords with good blogging techniques your guarenteed to make money. And the blogging techniques that you need to apply are so easy they only take a few hours to learn. The popularity of blogs is grows everyday, so everyday more people are signing up for blogs. If you wait to start a blog, your missing out on all the money that you could be making. Because internet users will normally buy from the first people that they see selling something. That’s why people pay big money to get on the front page or search engines. When it comes to making money on the internet, the early bird always wins. So the sooner you get started, the better.
To immediately learn how you can create a blog and start making money visit - http://www.seegarsproducts.com/bloggingonsteroids
I enjoy writing and building businesses.
The Easiest Way To Get Free Traffic To Your Website
November 11, 2009 by IBI · Leave a Comment
If you are running an online business you would know that getting free organic traffic coming to your website instead of having to pay for it is the most ideal. Not just because it costs you nothing, but what’s important is that you usually get such free traffic as long as you continue focusing search engine optimization.
Search Engine Optimization
Search engine optimization is the lifeline of your online business and how much you focus on it determines how well you rank in the search engines and ultimately how much free organic traffic arrives at your website. There are both onsite and offsite SEO, specifically link building that you should focus on. However your immediate task is to do onsite SEO since this is the easier of the two. If you are a new marketer, it is in your interest to learn some basic SEO and apply the necessary onsite SEO on any of your websites. Spend some effort to identify relevant keywords that you like to rank and ensure that they can be found on your website front page and other pages.
Articles Marketing
There are just too many benefits of article writing that you cannot afford not to start writing too. Writing articles and submitting them a lots of article directories is a sure way to get more traffic to your website. However the key to achieving better results is to write quality articles that interest other readers and provide real solutions to any of their problems. Then be sure to entice visitors to your website with a well crafted text in the resource box provided by the article directories.
Peter Lee has been writing articles for nearly 3 years. Come visit his latest website over at http://www.boatseatcovers.org which helps boat owners find the best boat seat covers to keep their boats in perfect condition.
Google Snatch 3 Ultimatum Review – Empty Promises?
November 10, 2009 by IBI · Leave a Comment
This is a short and honest Google Snatch Ultimatum Review. I hope you enjoy it.After Mo Latif’s Google Snatch 1 and 2 back in 2007 there is no doubt anymore. He is the one who knows how to get free google traffic. Didn’t Latif already spill the beans with his previous courses? What does he want to tell us now? Is there actually something to tell us? And this is exactly the reason why I’ve written this Google Snatch Ultimatum ReviewWell the answer is simple, the Internet has evolved miraculously and still is, where there were a handful of niches, now there are thousands.If you really don’t know nothing about Google Snatch and Mo Latif, read this:Latif shows his success story with this new course. He reveals his techniques how he managed to compete agains huge internet corporations. And that jus by implementing his own tactics and techniquesA lot of his competitors used Google Adwords because he literally wiped them out of Google’s front page. And he was the one who “owned” Google’s front page without paying anything. The whole revenue which he generated was through FREE google search engine traffic!So what can I expect from Google Snatch Ultimatum?To be honest, the one and only course which reveals techniques which only a couple of internet marketers know. The most people just overlook them.. who knows why, maybe ignorance or just stupidity….When you use these tactics you’ll never pay for your traffic. It will be completely FREE.. But you should act now because the usual price for the course is $997. There’s a Bonus right now. The current price? Compared to the value = NOTHING.. No, seriously.. Google Snatch costs only $97Interested? Go ahead and check out this site: Google Snatch Ultimatum Review
Hello!
I am Brandon Nichalson and I’m a professional Forex Trader for nine years. I’m testing new Expert Advisors and review them.
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FOR SALE
