For more information about HopHunt and How to Get $100,000 in Free PPC Ads, just visit http://www.hophunt.com.
Google Worries About Microhoo But Upset About Hophunt
November 12, 2009 by IBI · Leave a Comment
Google worries about the Merging of Microsoft and Yahoo (MicroHoo) but quite upset about this new little website…
First, it is not surprising why Google will worry about this MicroHoo deal thing…
Yahoo is the number one most trafficked site on the Internet, Windows Live is in third place and Google is only in fourth place according to Alexa Traffic Rank.
MicroHoo can easily monetize their combine traffic and offer search to their users… this could lead to significant decline in Google user search traffic.
Plus, Microsoft can also easily monetize their desktop applications and put search box in each one of them. That could lead to further decline in Google user search traffic.
Is it the end of Google dominance in search engine world or is it the beginning of its extinction?
Maybe not.
According to comScore June 2007 Search Engine Ratings in the United States for June 2007… Google still got the share of the big pie:
Google Network: 49.5%, down from 50.7% in May 2007Yahoo Network: 25.1%, down from 26.4%Microsoft Network: 13.2%, up from 10.3%MicroHoo Network: 38.30%
But take note that Microsoft Network share is rising and if that trend will continue, soon MicroHoo will steal much of Google Network’s share of the big pie.
Still, that would take years of battle before Google lose its dominance in search engine world…
But why is Google upset about HopHunt?
Well, we don’t exactly know where this news lose break on the first place.
We don’t really care if Google really upset about HopHunt but still we would like to know the real score…
Maybe, it’s because HopHunt offers $100,000 free ppc ads and that would mean or lead to significant decline in Google Adwords advertisers.
Let’s say, 1000 advertisers will grab the $100,000 free ppc offer, that would mean a potential lose of $100 Million income by Google.
What if 10000, 20000, 50000, 100000 and more advertisers will grab the $100,000 free ppc offer? Just do the math.
Now, is it the beginning of Google extinction?
Not really.
Well, HopHunt doesn’t ring a bell and it doesn’t have much traffic.
Who cares?
But with the rising cost of pay-per-click (ppc) ads and of paid traffic, HopHunt free ppc offer is very hard to resist, indeed.
When Google started on the Internet it didn’t have much traffic also but now is in fourth most trafficked site on the entire Internet.
Think about HopHunt… one, two, or three years from now, it is no doubt it will also get more traffic and steal some of the share of the big pie.
But still, that would take years to prove and Google won’t bother anyway about HopHunt.
The only thing that bothers Google right now is MicroHoo, the merging of two Online Behemoth Microsoft and Yahoo.
Google is Upset About Hophunt While it Worries About Microhoo
November 12, 2009 by IBI · Leave a Comment
Google worries about the Merging of Microsoft and Yahoo (MicroHoo) but quite upset about this new little website…
First, it is not surprising why Google will worry about this MicroHoo deal thing…
Yahoo is the number one most trafficked site on the Internet, Windows Live is in third place and Google is only in fourth place according to Alexa Traffic Rank.
MicroHoo can easily monetize their combine traffic and offer search to their users… this could lead to significant decline in Google user search traffic.
Plus, Microsoft can also easily monetize their desktop applications and put search box in each one of them. That could lead to further decline in Google user search traffic.
Is it the end of Google dominance in search engine world or is it the beginning of its extinction?
Maybe not.
According to comScore June 2007 Search Engine Ratings in the United States for June 2007… Google still got the share of the big pie:
Google Network: 49.5%, down from 50.7% in May 2007
Yahoo Network: 25.1%, down from 26.4%
Microsoft Network: 13.2%, up from 10.3%
MicroHoo Network: 38.30%
But take note that Microsoft Network share is rising and if that trend will continue, soon MicroHoo will steal much of Google Network’s share of the big pie.
Still, that would take years of battle before Google lose its dominance in search engine world…
But why is Google upset about HopHunt?
Well, we don’t exactly know where this news lose break on the first place.
We don’t really care if Google really upset about HopHunt but still we would like to know the real score…
Maybe, it’s because HopHunt offers $100,000 free ppc ads and that would mean or lead to significant decline in Google Adwords advertisers.
Let’s say, 1000 advertisers will grab the $100,000 free ppc offer, that would mean a potential lose of $100 Million income by Google.
What if 10000, 20000, 50000, 100000 and more advertisers will grab the $100,000 free ppc offer? Just do the math.
Now, is it the beginning of Google extinction?
Not really.
Well, HopHunt doesn’t ring a bell and it doesn’t have much traffic.
Who cares?
But with the rising cost of pay-per-click (ppc) ads and of paid traffic, HopHunt free ppc offer is very hard to resist, indeed.
When Google started on the Internet it didn’t have much traffic also but now is in fourth most trafficked site on the entire Internet.
Think about HopHunt… one, two, or three years from now, it is no doubt it will also get more traffic and steal some of the share of the big pie.
But still, that would take years to prove and Google won’t bother anyway about HopHunt.
The only thing that bothers Google right now is MicroHoo, the merging of two Online Behemoth Microsoft and Yahoo.
For more information about HopHunt.com and get $100k free PPC traffic ads, just visit http://www.hophunt.com
Best Twitter Windows Applications
November 10, 2009 by IBI · Leave a Comment
There are a ton of really great Windows apps out there for your desktop. But the best Twitter Windows applications, in my mind, are the ones that use Adobe Air.
Now, if you’re not familiar with Adobe air, what does is allow you the opportunity of running a program on your local desktop and updating the information it contains from the Internet. The process is seamless so that you don’t have to open up a web browser every time you want to check out what’s going on in Twitter or somewhere else on the Internet.
Back when Adobe Air first came out, there were lots of really great applications that checked Google analytics, kept you up-to-date on projects, and color palette generator’s; but the ones that I use the most now are all social media related.
Now in talking about the best twitter Windows applications, we have to mention Tweetdeck and Twirl (which can be found at http://tweetdeck.com and http://twhirl.org respectively). TweetDeck and Twirl offer instant access to your twitter status feeds, mentions, and direct messages in the same application.
The best part about it is that the program lives on your desktop! So depending on the amount of screen real estate that you have, you can actually keep one of these applications open all day long.
Just to make sure we’re clear, you really just need one or the other. TweetDeck has an awesome way of letting you split up the different conversations you’re having into panes. All you have to do is scroll to the right or the left to see what kinds of conversations are happening on twitter. On top of that, TweetDeck lets you integrate your Facebook account so you can keep up with your friends there.
Twhirl, on the other hand, takes up less screen space. Everything is laid out in a view that lets you choose a tab and move right to left. Twirl also integrates with Ping.fm (http://ping.fm), which lets you update all of your social media sharing sites at one time, with one status update. Using Twhirl, you don’t need to go to Facebook, LinkedIn, or any of the other social media sites to answer the infamous question “What are you doing.”
For those of you who like Internet-based applications, there’s a ton of them out there. My personal favorite is Cotweet (http://cotweet.com). Cotweet lets you integrate up to six accounts and pass the messages off to different departments if you so choose. So you can have one for customer service, one for sales, one for support, and one for management. It also lets you update all your twitter accounts at the same time.
Those are the three best Twitter Windows applications out there, in my book.
Jason Drohn is a web publisher and Internet marketer who loves helping people build their businesses online. For more information, check on how to twitter people, check out http://unlockingtwitter.com
Benefits of using Twitter
October 29, 2009 by IBI · Leave a Comment
Twitter is a free social networking and micro-blogging service that enables its users to send and read messages known as tweets. Tweets are text-based posts of up to 140 characters displayed on the author’s profile page and delivered to the followers. That’s why information on Twitter is short, to the point and effective. Senders can restrict delivery to those in their circle of friends or, by default, allow open access. You can access Twitter via Web, Desktop Applications and even SMS. While the service costs nothing to use, accessing it through SMS may incur phone service provider fees.
I started using tweeter some time ago. Surprisingly after few days of posting some tweets it started getting indexed in Google. While Google continues to dominate the world of “search”, it has a long way to go in offering real-time search capabilities.
Twitter is a powerful communication platform providing social networkers the opportunity to post updates in real-real time. The growth of twitter has been so phenomenal that Google also started paying attention and it is indexing Tweets. Many Twitter pages and individual tweets can be seen on the first page of Google.
Then I started learning more about it. Rather than using it just as a social networking platform, if used properly, it can benifit you in so many ways including by boosting your personal brand and enhancing website traffic.
I want to list down some of the methods by which Twitter can benefit us:
- A Powerful Tool for Obtaining Information / news. Twitter users often link to useful sites or articles and can be a source of scoops and alternative news. This is very useful for active social news participants as they can subscribe to Twitter feeds for specific websites/conferences, which allows them to receive and view content quickly.Twitter can be quite an effective search tool for researching any kind of information. The results can complement other methods or sources of information. Twitter has a wide range of users, who constantly update Twitter with new information on different niches.
- To reinforce Personal Brand and awareness. Twitter is a social media platform which has the primary advantage of developing a social brand that is well-connected and accessible. Due its vast usage, Twitter can be a used for promoting your products and services and establish your brand. If you have established business you can use Twitter to enhance your brand image. On the other hand if you have a smaller business with limited brand awareness then Twitter can be excellent for promoting and establishing your brand among enormous audience.
- Get Feedback. Twitter provides you with an opportunity to join a group of interest by following others who are influential within your niche. Twitter also allows businesses to communicate with customers and receive feedback in a casual and cost effective manner. It can prove useful in understanding and obtaining consumer opinion about new products or services or new ideas. You can also use Twitter to communicate new ideas with people and test public opinion. Bloggers sometimes use Twitter to discuss ideas for new posts.
- Use it as HR tool to Recruit People. Want to hire a good web analyst, web designer, or programmer? Send out a tweet asking for recommendations. This is a very quick and easy way to hire freelancers or even companies based on familiar recommendations.
- Marketing Opportunities. Twitter can be used in promoting your products and services. It is a cost effective method to increase awareness about your products or services. You can use it to inform customers about any new announcement or special offers. Twitter offers all the advantages of traditional text message marketing and more. It can prove to be a useful tool for conducting market research by better understanding of potential or existing customers.
- Boost your website traffic. Twitter can be used to direct traffic to your websites. If you tweet about your website, the message will spread faster and further as other active users pick it up and re-tweet it. Bloggers often use Twitter to inform their audience of any new posts on their blog by posting links on Twitter. Thus Twitter can be seen as a traffic generation tool. The placement of links within profiles and conversations can direct visitors to a specific website and is especially powerful if you pitch to early adopters and influencers.
- Make new friends. Twitter has a built-in function for you to befriend and track the messages of other users. This is a simple way for you connect with like minded people outside of your usual circle. A Twitter association can be developed into a long term acquaintance.
- Spreading Social Network. Twitter is an excellent tool to help bloggers share links to content which is of mutual interest to like minded people. On a personal level Twitter allows one to communicate with friends and family or close network of connections. On an organizational level Twitter allows colleagues who are not co-located to communicate with each other or businesses to communicate with their customers. With Twitter it is also possible to target a specific niche or audience by following others from your industry. It can thus allow a business to build contacts within the industry. Communities have developed around many of Twitter groups or niches. Twitter can be used to establish reliable and long term relationships for future benefits such as testimonials or peer recommendations.
- Get Votes. Send a link to your stories you’ve submitted in other social news sites like Digg. Your followers might vote up the stories if they agree with it. This allows you to acquire more support for your efforts on other social media websites
- Event Updates. Twitter can be used as a means to inform event participants and latest event happenings/changes by entrepreneurs. This is a stress-free way to broadcast information. Businesses have also used Twitter effectively to measure the performance of campaigns.
- Promotion. Twitter can be used as a promotional tool to announce offline endeavors or upcoming online events (webinars, virtual tradeshows etc). If you are an e-commerce site, perhaps you have a deal of the day or seasonal offers where you can promote these deals. The fact is you do not want to be too promotional, but Twitter does present the opportunity to promote your products or service and brand to your friends.
- SEO Boost. If you have good content on your website and you want to drive additional traffic to this content on your website, you can use Twitter to do so. A quick tweet with the URL can help drive additional traffic to a preferred landing page on your site to help persuade the conversion on your site.
- Find future Prospects online. Twitter allows you to interact with potential prospects and your target audience. While you do not want to be in direct touch all of the time, Twitter does allow you to engage with your prospects by re-tweeting their posts or responding to something that they may have tweeted about. Discretion and tact is needed in this area.
- Twitter and Mobile. Since Twitter is very simple to use and is limited to 140 characters, mobile use with Twitter is also easy. You can both send and receive updates what you and your friends are doing on the go using a simple SMS. Twitter can be a great mobile communication tool. As we know in business, this can be a pretty powerful thing.
- Offer live exposure. Twitter’s message size limit prevents detailed coverage of events but it can allow you to provide real-time commentary which may help to spark further discussion or interest on the event as other Twitter users spread the message. Very useful for citizen journalism.
In short, Twitter allows you to monitor how influencers think or feel, you can also get into their attention zone via active networking. For businesses, Twitter is another channel which connects current and potential customers with your product or brand. It allows deeply infiltration into the lifestyles of interested participants, which helps to build brand persistence/loyalty. So twitter can be used a tool to achieve simple aim of tracking and directing attention from various groups of your interest and in turn drive business.
Shilpa Singh, Director Himshilp- Internet Marketing Consultants handling SEO, SEM, website designing and website promotional stratagises.
Twitter For Beginners
October 25, 2009 by IBI · Leave a Comment
As Twitter continues to grow in popularity at an alarming rate and new users are starting to come on board, it can be hard to figure out where to get started with Twitter. While it is a communication medium like email for example, it is used in an entirely different way. Twitter is more sociable and fun rather than practical and actually understanding the main concepts and principles of Twitter can take a little while.
So in this article I’d like to try and give you a beginners guide to Twitter and in doing so to give you a basic guide to what Twitter is and what Twitter does so you can more easily get involved.
In essence, Twitter is a micro-blogging service. Every Twitter user has their own little tiny “blog” that they can add messages to of up to 140 characters in length. They can also send messages of the same maximum length to other Twitter users and these messages will then appear on their recipients blog. Each of these little messages is known as a tweet.
As well as adding tweets to your blog, sending them to other people or even reading other peoples Twitter blogs, you can also “follow” any Twitter user of your choice. When you “follow” someone, their tweets then start to appear on your Twitter page. In this way you can keep up to date with what all your friends, family and business contacts are doing in one place. By simply following all your contacts and keeping an eye on your Twitter page you can see live what everyone you know is up to.
When Twitter first launched, you interacted with the service using the Twitter website but now you can interact in virtually any way possible. As examples you can access your Twitter feed live from a variety of desktop applications so you don’t have to be logged into the Twitter website. You can also send and receive tweets via text (sms) message directly on your cell phone.
Twitter is part of a movement known as “life streaming” where part of the aim is to simply reveal your actions and thoughts live as you go about your day. Initially this meant that people would add such interesting messages as “Just eating some cereal” or “Paying for gas”. These days such messages are understandably frowned upon though the more interesting tweets are welcomed.
This is a good way of not just staying in contact with people, but also learning about other people in quite a deep way. If you know what movie they’ve just watched or what they’re doing on the weekend you feel more of a part of their life. Twitter is as much about conversations and communication as just sending a practical email to someone.
The general advice for a new Twitter user would be to simply try it out and see if you like it. Some people love it, others loath it and you won’t know until you try it. Just sign up for a free account, find your friends and “follow” them, then get involved with the conversation. When they tweet, tweet back.
For plenty more information on using Twitter for fun or profit please visit Life Streaming News
Getting Started With Twitter
October 24, 2009 by IBI · Leave a Comment
What Is This Twitter You Speak Of?
So what is Twitter and how can it be of benefit to you or your business? Twitter is a free online micro-blogging application which gives you the ability to send out short messages (up to 140 characters) called “tweets” to people who are following you on Twitter. You can send tweets either through your computer or by using your cell phone via a text message. These tweets/messages can be about anything you want and they can include links, as well. Making Twitter even more useful is the ability to send a direct message to someone you are following (this is done by entering @username at the beginning of your message) or replying to someone’s tweet with your own. You would be surprised how common it is to reply to someone’s message then to have someone who is either following you or the person you sent the reply to reply to your initial message and so on.
People can follow you and your tweets by first signing-up for their own free Twitter account at the Twitter site then adding you to their list of people they are following. Once you have created your account, you can either check your Twitter page (your own personal page which appears after you sign-in at the Twitter home page) for any of your friend’s new messages or you can send out your own. But it is much easier, in my opinion, to use one of the many online or desktop applications which give you the ability to do all of this and more.
Twitter As A Communication Tool
Twitter is a quick and easy way to communicate with family, friends, business associates, and also within a company setting. Being an online service, Twitter is available to anyone with online access. All you have to do is login to your account through any number of third-party applications developed for Twitter or through the Twitter site and you are ready to go. Within a company setting, employees could have a Twitter account created for them with the option to have their messages protected. This means only people they (or you or the person in charge of creating the Twitter accounts) approve will be able to send and receive messages from them. The same thing could be done using an instant message program but with Twitter, there would be no software to install and it would be accessible from anywhere with an online connection. Additionally, the person who is in charge of the Twitter accounts will have the power to control who is and who isn’t part of this private Twitter network.
Even though there are tons of online communication applications available, Twitter can also be used as a way for people who are collaborating on a project to stay in touch with one another regardless of where they are. And depending on which third-party application they are using to Twitter with, these conversations can be saved for future reference. There are even some third-party apps which you can use to send files up to 10MB to anyone you are following as long as they are using the same application, that is. Still, a handy feature to have and one which may become a feature of Twitter if there’s a big enough demand for it.
Marketing With Twitter
Here in lies the great thing about Twitter from a business perspective: the marketing potential it offers users. Sure, it is great to send messages and chat using Twitter, but it can also be a great marketing tool if used correctly. Have some breaking news you want to get out quickly? Send it out as a Tweet. Made an important update to your blog or web site? Let people know about it instantly with a Tweet. Want to promote your project, book, movie, whatever by giving away a free download or preview? Send out a Tweet with a URL to the free download. Only want to market something to certain individuals you are following? Simply enter their username preceded by the “@” and you are set.
Another simple marketing tool available with Twitter is the ability to befriend people who are following someone you already follow. While this practice could backfire on you if you begin to add everyone you find following someone you are following, be picky and just befriend those who either share similar tastes that you do or work in the same field as you or already follow many of the same people you do. Otherwise, you could come off as a spammer which will be a hard image to shake.
Twitter Now And Beyond
Twitter represents a fundamental change in the way people communicate online. There have always been instant messengers and they have their place and purpose but they don’t offer the one thing which sets Twitter apart and that is the ability to instantly communicate with either a couple of people or potentially thousands without the need for proprietary software. No need to download this piece of software in order to communicate with this person or that organization.
Much like how blogging has become a staple of today’s society, Twitter and “twittering” is on the same path to becoming ingrained in today’s culture despite only being around for less than two years. So simple in its execution, powerful in the marketing opportunities it offers, and ease of use, Twitter will be one of the top web technologies to gain worldwide prominence in 2008.
The Geek Entrepreneur is Wesley Craig Green, an entrepreneur who is a publisher, owner of an online classified ads network of sites, two web sites focusing on independent and digital comics and graphic novels. You can learn more about me at my Geek Entrepreneur blog which is dedicated to entrepreneurship, blogging, inspiration, technology, and small business.
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