Professional Copywriting – Convert Visitors Into Buyers

November 21, 2009 by IBI · Leave a Comment 

The core objective of professional copywriting is not only to improve the search engine rankings but also to convert visitors into buyers. What persuades the audience to revisit your site is its content. Amateur content can drive the visitors off your website. Professional copywriting is a technique that is adopted for making the webpage content appealing to the audiences as well as the search engines.  For professional copywriting to be effective, the content has to written keeping the target audience and search engine guidelines in mind. The text should be of the appropriate length and must allow a smooth reading to the visitors. Search engines always look for genuine content, so your webpage content should be unique, informative, keyword rich and user friendly to gain top ranking in the searches. Proper researches have to be carried out for finding the apt keywords and key phrases. These relevant and competent keywords have to be placed strategically in the article body and other on page factors such as webpage title, description, headers, navigation bars, hyperlinks, and ALT tags. The density of the keywords should not exceed a certain limit so as to meet the standards set by leading search engines such as Google, Yahoo, Alta Vista, MSN, and others. Excessive keyword density may drive the search engines to consider your website as spam. On the whole, copywriting methods that cope with the changing SEO algorithms have to be used to attract the search engine spiders. Through SEO copywriting services, quality traffic to the websites can be increased. The process includes:•    Web content creation•    Editing of existing content•    Inclusion of relevant and targeted key phrases and key words in the webpage content•    Creation of Titles•    Optimization of description•    Creation of Meta tags, alt tags•    Implementation of blogs and articlesProfessional copywriting is the most cost-effective method to promote your products and service over the internet. It can convert visitors into buyers by increasing the visibility of your website. The ranking obtained through copywriting will be stable as it has been acquired through effectual search engine optimization techniques. You can bring in more sales to your products and services through your website with the assistance of professional copywriters, as they may be aware of the latest internet marketing strategies. Professional copywriting for search engine optimization is an acquired skill that demands experience, expertise and time to achieve the desired results.

Rajeev Rajagopal is a search engine placement and positioning expert at Viral SEO Services; offering natural website SEO (search engine optimization) services to improve website rankings and increase traffic. Our website optimization services include SEO Copywriting, internet marketing and website promotion, and internet marketing services.

Professional Copywriting – Convert Visitors Into Buyers

November 21, 2009 by IBI · Leave a Comment 

The core objective of professional copywriting is not only to improve the search engine rankings but also to convert visitors into buyers. What persuades the audience to revisit your site is its content. Amateur content can drive the visitors off your website. Professional copywriting is a technique that is adopted for making the webpage content appealing to the audiences as well as the search engines.  For professional copywriting to be effective, the content has to written keeping the target audience and search engine guidelines in mind. The text should be of the appropriate length and must allow a smooth reading to the visitors. Search engines always look for genuine content, so your webpage content should be unique, informative, keyword rich and user friendly to gain top ranking in the searches. Proper researches have to be carried out for finding the apt keywords and key phrases. These relevant and competent keywords have to be placed strategically in the article body and other on page factors such as webpage title, description, headers, navigation bars, hyperlinks, and ALT tags. The density of the keywords should not exceed a certain limit so as to meet the standards set by leading search engines such as Google, Yahoo, Alta Vista, MSN, and others. Excessive keyword density may drive the search engines to consider your website as spam. On the whole, copywriting methods that cope with the changing SEO algorithms have to be used to attract the search engine spiders. Through SEO copywriting services, quality traffic to the websites can be increased. The process includes:•    Web content creation•    Editing of existing content•    Inclusion of relevant and targeted key phrases and key words in the webpage content•    Creation of Titles•    Optimization of description•    Creation of Meta tags, alt tags•    Implementation of blogs and articlesProfessional copywriting is the most cost-effective method to promote your products and service over the internet. It can convert visitors into buyers by increasing the visibility of your website. The ranking obtained through copywriting will be stable as it has been acquired through effectual search engine optimization techniques. You can bring in more sales to your products and services through your website with the assistance of professional copywriters, as they may be aware of the latest internet marketing strategies. Professional copywriting for search engine optimization is an acquired skill that demands experience, expertise and time to achieve the desired results.

Rajeev Rajagopal is a search engine placement and positioning expert at Viral SEO Services; offering natural website SEO (search engine optimization) services to improve website rankings and increase traffic. Our website optimization services include SEO Copywriting, internet marketing and website promotion, and internet marketing services.

Top 10 Article Submission Follow-up: so Which Sites Worked Best?

November 14, 2009 by IBI · Leave a Comment 

About a month back I posted an article on the Top 10 Free Article Submission Sites.

These were based on my research with Alexa for the site rankings (a combination of traffic and page views) on some of the most popular article submission sites. I then took a crack at the Top 4 on the list and started submitting articles.

This post is all about the results, what I learned, and some Tips and Tricks that will help you out and save you some time if you should decide to try them out yourself.

The list looked something like this (lower is better):

I decided to target the top 4 first. I set up accounts at EzineArticles, ArticlesBase, Buzzle, and SearchWarp. All were fairly easy to do, and it took me maybe about an hour to fill out all the required crap and to build my profile. Over the course of the next month, I submitted every post from my blog as an article on all 4 sites.

1. All of them limit the number of outgoing links in the article or your sig. It ranges from 2-4 links max be it to your site, or to other sites. I found the best happy-medium was to include 2 links in my sig, and then use the remaining spots in the article body to other sites. It’s kinda a pain when I am referring to resource sites to help people out, but that’s the way it is.

2. Don’t pitch yourself or your business. I know that is the reason you are submitting the article, but it is REALLY frowned upon. I used my own logos to serve as examples for an Identity Kit articled and got slapped. I also tried telling people in the article that the Article Sites would not allow my pictures, so I pointed them to my site to get the pictures. Again slapped.

3. None of these sites allow any type of video. That’s tough for a quasi-video blog like mine. Now I have to decide which is best for my own blog (people like video) and what drives traffic to the site and builds buzz (the articles).

4. If you can, copy the source HTML code from your blog and on the article submission site, switch to HTML view if available. (Most of them have it) Then just copy the code in, switch over the “normal” view and tweak. This is by far the easiest way to get a decent looking page. If you use wordpress like me, do not just copy and past the content from the Visual Mode of wordpress. It will come out formatted like crap and will take forever to fix.

This site is far and away the most difficult site of all of them. BUT they really do have the best page ranking. Unfortunately it didn’t do squat for me.

Approval =F

 I NEVER got an article approved with the first submission, many took 3-4 changes to get approved, several were never approved and I ditched even trying.

Ease of Submission = F

VERY picky interface to insert content. Cludgy at best. On average, it took about 20 minutes to reformat every post to look ok.

Article Views = B

Article views – 139, profile views- 35

Not bad, not great. One added bonus though. I noticed that a search on my business name in google had a searchwarp.com article in a couple spots in the top 10. Not bad.

Approval = A

Every article I submitted, even the “offensive” ones were approved quickly. Also allow more links than some of the others.

Ease of Submission = B

Easy. Just copy HTML from wordpress

Article views =C

Article Views – 81, search engine referrals- 48,

This one was just weird. Set up the account, created a profile, and submitted a few articles. Now it says that I have not submitted any articles, and my account is on hold.

This one is now my favorite. It took a little while to get everything and approved and rolling, but now it’s a breeze.

Approval = A

Every post has been approved. No worries

Ease of Submission = B

Again easy peasy. Just past the HTML code from your wordpress and tweak a little. More advanced formatting takes a little more work. 

Article Views = A-

Article views – 119

Traffic to my site from these article sites can be summed up in one word – Suck. Ezinearticles which pulled the best still only contributed .2% (two-tenths of one percent) of my site traffic. Part is the nature of the sites themselves. They are geared towards getting people to THEIR site, not yours. I understood this going in, but my hope was to get at least a little more.

On the flip side, it is really difficult to track the general buzz addition that an article site adds. Since I started the blog in August, my site visits have been doubling every month. That’s certainly OK with me and more than I had been expecting. That HAS to be in some part to these sites. While my traffic is still nowhere near stellar, my goal of 100,000 visits a month now certainly looks doable.

I stumbled across a tech tutorial site recently by accident. I figured it would be a good spot to throw up a few of the Joomla and Wordpress tutorials I had. Took about 10 minutes to create a profile and submit my entries. It is still really early yet, but this one looks great for actually driving traffic to your site. Within 2 days I had already gotten more site visits from this one aggregator than all of the article submission sites combined.

What’s cool about this site is that it points directly to your website, not theirs. The summary is posted on their site, but then goes to your website for the actual article.

www.good-tutorials.com

My submissions –

Starting this month, I am going to stick with articlesbase and search warp and begin a trial of the next 3 on the list. I will keep my account on ezinearticles, and maybe post something if I think it has a REALLY good chance of not getting bounced (no links, no pictures, sesame street language, and nothing to do with my business. If they didn’t have such a stellar traffic rating I would ditch them entirely, and I still may.

So I’m off to try Articlealley, articlesphere, & Articleclick.com (*note: I don’t think selfgrowth.com is really going to fit, but I’ll check it out anyway) As with this one, I’ll post my findings sometime next month. Until then, happy marketing!

JJ Kennedy is CEO of Evil Genius TV, the small business coaching and strategy arm of Evil Genius Interactive, a web and marketing development firm located in Gainesville, FL. He is an MBA, happily married to a Veteranarian, and is hoping to have a few little ones soon.

How to Make Big Money With Blogs

November 12, 2009 by IBI · Leave a Comment 

I have thought about ‘How To Make Real Money With Blogs’ a lot. I’ve also read a lot about it. So, this is what I came up with.

Building a blog empire is the way to go:

1. You need to decide on what niche topic your blog empire should go for. It has to be a more general subject where you can use sub categories for your blogs. And of course, it has to be a hot niche topic that everybody is interested in.

Go to ClickBank for this kind of information. And by the way, Internet Marketing is always a profitable main category to go for.

2. Start with about 5 blogs at Blogspost and WordPress. Search engines love this ones.

3. Post some great, useful information about your topics on your blogs at least every second day. This is important for the search engines to be able to notice your blogs. Google for ideas by typing in keywords related to your topics and use the results for your articles.

4. Place affiliate links into each of your posts and at the end of your articles. These links should be related to your blog theme. Also place links at the side of your blogs. Go to ClickBank and find yourself some great affiliate programs that relate to your topics and sign up as an affiliate. It’s easy. Just go by the step-by-step instructions.

These affiliate links will enable you to blog your way to riches.

Don’t forget to SEO your posts or articles with keywords. Start by including a related keyword into your title and continue throughout your article body. This will ensure that the search engines will find your articles and blogs. Never forget keywords.

To find keywords use Google search engine and ‘google’ with some words or phrases that relate to your articles. If something comes up with the words you search with, you have found your keywords.

You really only need one keyword or key phrase for each article you post on your blogs.

5. Set up an Adsense account for ads to be put on your blogs. With these ads you can actually earn some money the easy way. And it’s FREE! Place some targeted Google ads on your blogs, as this will make you money each and every time someone clicks on those ads on your blogs.

6. Write and submit 2 fresh quality articles a day for each blog to submit to article directories like EzineArticles.com and GoArticles.com. After a few weeks you should see some excellent targeted traffic coming your way.

7. Get a domain name or a page on your existing web site for each of your affiliate programs and re-direct these to your affiliate links, as the above article directories will not accept affiliate links. But they are still the greatest to go with.

I know, I know! It sounds impossible to write posts in about 5 blogs and write 2 articles a day for these blogs.

But you can re-write your blog entries into articles with 300-550 words, or so and submit them to the article directories of your choice.This will make you some significant extra money by marketing your affiliate programs with your articles as well. 

Other marketers write 10 to 20 articles a day! You get used to it and then it will come to you easy.

If you stick to it, this can make you very wealthy. It has made many determined marketers rich. Believe me!

Start to make real money with blogs right now. It’s fun!

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How To Write A SEO Friendly Blog

November 7, 2009 by IBI · Leave a Comment 

A blog is a short for weblog,and it is a personal or a business webpage, containing info. Any blog owner knows how easy it is to create your own blog and start adding content to it. Today, the internet is very accessible and anyone who wants to can start a blog or two, or even more. The blog can be a business blog or personal blog, it doesn’t matter, but it has to be a SEO friendly blog, meaning a blog that is optimized for search engines to find.

This article will show you how to write a SEO friendly blog post:

1. Start with making a list of longtail keyword phrases. You want it to be 3 words or higher phrases, with low competition and high search volume per month. Making this list will provide you with a list of ideas to write your blog posts.

2. A blog is like a webpage and you want your keywords to appear in your blog post title. It is important to use the keywords in the beginning of the title, in some blogs, this phrase will show in the post url too.

3. A SEOed blog post is a post with the chosen keyword phrase in the first paragraph. Try to insert the phrase as close to the beginning of the paragraph, bolding it or adding the Strong tag to it. Other emphasis will work to. The meaning of this step is to show the search engine that this is an important phrase, and you want it to be indexed.

4. Unlike article marketing, where the article body is long, in blog posts, which are 250 to 300 words, it is not recommended to add the chosen keyword phrase again in the text. It won’t look natural and you want your blog post to be reader friendly too, not just search engine friendly. However when you create your list of longtail keyword phrases try to find similar keywords, that mean the same and also make sense, then you can use this phrase in your post. The more natural your post will look and sound the better, and it won’t get penalized by the search engines for spamming.

5. You are getting to the end of your post, in the last paragraph insert your chosen keywords again, and again bold them or add the strong tag to them. It is also recommended to hyperlink your chosen keywords to your website, if you have one. A hyperlink will give you a backlink to your website for the chosen keywords and help you with your SEO efforts.

Writing a SEO friendly blog post is just the first step. This will help the search engines notice your blog and index it, but you need more. Post regularly, everyday, once a week, but keep adding fresh content to your blog, making each post SEO friendly.

Tanny Lahav is working online since June 2007, Visit her website http://www.learn2earn2.com and learn how to start”>http://www.learn2earn2.com”>start an internet home business with low”>http://www.learn2earn2.com”>low budget business ideas.

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