John Calvin CEO of Empowered Internet Solutions and inventor of the ZeppOS Total Site Management application, is an expert on Web Design and Content Management systems. Hawaii Search Engine Optimization and Hawaii web analytics, Florida Web Design, Hawaii Web Design, Hawaii Search Engine Optimization, Hawaii SEO, California Web Design.
Using SEO Through Web Analytics
November 14, 2009 by IBI · Leave a Comment
Various businessmen and website owners frequently get circumspect while using web analytics for their SEO needs and sales promotion strategy. These people are often not sure about the application of web analytics and its usefulness. Moreover, they do not understand the relation between web analytics and search engine optimization. This shows that a majority of websites have underestimated the power of web analytics for their SEO and marketing needs. They neither know about the amount of money spent on advertising nor on the business development efforts. They have no method to ascertain how many customers come to their website and the visitor behaviour in general. However things are set to change when they learn this. A presentation of basic statistical data that is obtained from web analytics tends to pinch them. This often happens when they realize that web analytics was good for their website but they haven’t utilized the benefits of this analytics package. Moreover, they also realize that their search engine optimization efforts yielded no fruit at all. Till now although you have missed out on web analytics, here is a chance to transform your conversion rate like never before. Search engine optimization process requires specific strategy. However, any strategy for SEO may be incomplete without a web analytics package. A web analytics package can offer various benefits to website owners. You can track the visitor behaviour on your website, the pages he visited, the time span of the visit, the web pages he ignored or rushed through, the likes and dislikes of the visitors of your website, etc. You can track why your sales are not taking place as expected. By arriving at the statistical data or generalizing the visitor pattern through web analytics, you can come up with a novel strategy to boost your sales by using SEO through web analytics. Many websites have increased their sales by using web analytics and search engine optimization together. A 10-50 percent or more sale increment has offered them a pleasant surprise. Moreover, web analytics can help you to improve your search engine marketing efforts. You can ensure that your efforts are bearing results. As you can learn about the search words used by the visitor to reach your website, your SEO efforts can be directed towards placing the keywords on web pages strategically and effectively. You can also arrive at a figure regarding the growth expectations, SEO requirements, visitor trends, etc. You can find out what works on your website and what doesn’t and manipulate the pages that do not fetch quality referrals through content and presentation. You will also know if your SEO tricks were working or not. This can also help you to improvise your search engine optimization techniques. If you are looking for a web analytics package, it is available while web hosting. The analytics tools will be adjusted on your web pages in order to enhance SEO effectiveness. The web host will also offer this Google analytics package to you. Only then can quality referrals come to your website like moths to a flame!.
Google Analytics Tutorial: Getting The Best Out Of Your Web Site
November 13, 2009 by IBI · Leave a Comment
Businesses are all about decisions, and informed decisions are the thin line of difference between success and confusion. This concept goes for the Internet and websites too, and any tool that provides you with information about your website is a Godsend. Analytics engine is one such simple to use and free tool that gives you web statistics. Here is a short tutorial that will help you harness the true potential of Google.
Step 1 # 1: Making an Account
Analytics software system is a free tool provided by Google. Making an account is convenient and simple. All you need to make a Analytics engine account is a Gmail e-mail id. Once your Gmail e-mail id is set up, you can go to the Analytics engine website and sign up your website for Google Analytics.
Step # 2: Installing the Tracking Code
Once you have signed into Analytics engine, you will be redirected to a page which has links to the analytics reports of your website. If you have not installed the tracking code on your websites, click on the Add Website Profile link.
If this is your first time on Analytics engine, and you have not installed the tracking code on your website or any of its pages, choose the “Add a profile for a new domain” option. Once that is done, scroll down and type in the URL of the home page that you wish to install the tracker to.
Select the time zone you are in and click Continue. Once this is done, the Analytics engine will automatically detect whether the tracking code has been installed on the website or page that you provided them with. Choose any of the code given below (best way is to press Ctrl+A and Ctrl+C) and paste the copied code into the website and webpage that you would want Analytics engine to analyze.
Make sure that you install the code anywhere before the End Body (/body) tag. Click Continue. The pa
ge will now show the webpage, website or websites that you have installed the tracker code to. Click on the View Reports link to go to the The System Dashboard.
Step 3 # 3: The Dashboard
The Dashboard is your Google homepage. Through this page, you can access almost any information you would require about your website, or even any page within the website. Once you have signed into the The System website, you will be redirected to the list of website profiles, that is, the analytics reports of any and all websites that you have installed the Google Analytics tracker code.
Once you are on the Dashboard, you can view the following analytics about your website:
Site Usage: The site usage column gives you the relevant information about the traffic for your website. The Visits column tells you the number of visits and unique visits in a given time frame. You can also know about the number of page views per visit at the Dashboard.
You can also find out the Bounce rate of your website or webpage. Bounce rate is the number of visitors to your websites who browsed away from your website directly from the landing page or the home page. Analytics engine also tells you the exact amount of time one particular user has spent on your website. It can also calculate the percentage of new and unique visits on your website.
Traffic Sources Section: The Traffic Sources Section tells you more about the traffic of your website, and explains it further. You can get information about all the traffic sources for your website. You can also divide your traffic from direct traffic, Search Engine traffic and Referring sites. Google Analytics can also give you traffic related information regarding your AdSense account if you have one.
Katia Lorenzen discovered Google Analytics while doing research for a new article. More information about this indispensable tool and a Google Analytics tutorial can be found here: http://www.Analytics411.com.
Users can bask in the benefits of Google Analytics
Google Analytics in retrospect and as real benefits, for free
Google has earned its giant position in search engine marketplace through real innovative solutions, and of course, strategic moves all aimed at users’ ultimate convenience. It has been almost customary for Google to bring in some exciting features – initially for a price – then slashing the rate drastically to making it FREE — for all. This sort of repeated move could be seen as first serving the target market with its innovative solutions, and later making it free to give many a business in similar or remotely similar categories a run for their money.
Google Analytics traversed the same path. Launched with the brand name of Urchin Web Analytics for $400 a month, conceived and designed to help webmasters or web owners keep track of their web advertising campaign gripped the market, albeit slowly. Then came a hefty slash, making this service available for $199 a year, and it made many unwilling mind tempted to the offer. Similar businesses were in for a big shock, and before they could act sensibly, Google made it free for all. Confronted with a killer move from giant like Google, other businesses could only foresee their imminent extinction, to say the least.
Google Analytics became an overnight rage all over. It was precisely because free offer, with such an exhilarating range of features and benefits, is hardly to be missed out by anyone in his or her right senses.
Google Analytics allows users to do a whole lot of useful things: from traffic analysis, reconsideration on right keywords, right web design to overall effectiveness of online ad campaign. On micro level, it helps users have incisive insights with regard to the specialty of traffic visiting the web site. Users can have an understanding of what sort of visitors surf their sites, where they come from, and how well they receive the features of their sites, and how bad they react to the lack of preferred features on them.
Phenomenal demand of Google Analytics as an indication of its real worth
This was not surprise that soon after the launch of free Google Analytics, the demand was so vehement that Google had to reconsider the continuity of this offer. After catering to 234,725 individual instances of demand, the Google’s servers began to face unprecedented loads while processing such a huge amount of information.
In the aftermath, users had to bear with the slow service, and further prospective users were deprived of it advantages because Google kept this service on hold for some time on a sorry note. History apart, Google Analytics at the moment is powerful vehicle to incorporate effectiveness in one’s online ad campaign, and arguably, auger well for the web promotion and search engine ranking .
How you stand to gain from Google Analytics
Google analytics is a wonderful help to channelize your online ad budget in the right direction. It helps you consider the effectiveness of you online ad program, and helps you reconsider the way you go about it as well.
Here is how you can make the most out of this unique assistive offer right away from Goolge :
You can come to know what types of visitors come surfing your site. What turns them on, and what turns them off. Importantly, you come to know what features on your site lead to a desired outcome like sales, enquiry, or a registration – and what, in fact, impedes it.
It can help you see the workability of your key words, and can actually help you go for more rewarding selection of keywords, as and when required.
Whether you need some sort of changes in your web design is another interesting area to decide on. Changes might be needed in navigability, user friendliness of the site, or readability or better presentation of content to draw still more traffic.
You can segregate your visitors into geographies, or particular categories. It can help you target your market niches in an informed manner
As a matter of fact, quite many things go hand in hand toward driving the traffic to your site like e-newsletters, affiliate programs, referrals, inbound and outbound links, and keywords. Google Analytics can help you get a fair understanding of how each of theses components of Internet marketing per se is contributing their bit.
Comparisons are other valuable inputs from Google Analytics. You can compare the amount of traffic based on select parameters. Like traffic comparison between any particular time and the same time last day, or month or year. In other words, you can have a cue as to whether traffic at the moment is more or less as compared to the same time the previous day or the previous month.
Some issues around Google Analytics
Some critics raise the question that Google Analytics deals with a lot of business critical data, and it might impact privacy concerns of enterprises. Some other argue that while this will not be a case of misuse of privacy from a company of stature like Goolge, still it can use in some form or the other to further their business interests. To substantiate their viewpoints they say that while Adswords is closely related to Google Analytics, Google can charge a premium price for Adswords.
Another crucial grey area is the fact that Google has misused its giant position to have an undue advantage over others. Google has virtually swept all the existing companies in this domain which used to thrive on in this niche. It might trigger lawsuits.
However, if the matters reach to the courts, verdict can be speculated either as the right sustainable business strategy from Google to stay on the top or the violation of business ethics..
Can the above critiques be answered or rebuffed?
Critics’ claims have to stand the test of contemporary business realities
Taking the critique of the possibility of a hike in Adswords’ charges on a pragmatic platform, Adswords efficacy is well worth the fee charged and it is primarily meant for corporates whose online ad budget allows them to opt for it – even in the event of premium price. The matter boils down to reaping a good return on the supposedly high investment.
Google Analytics has proved to be real worth for small and mid scale companies who cannot go for web analytics software or paid services, and still wish to go ahead on the path of increasing ad effectiveness.
On Google instances of misusing its leadership position in the unrelated web analytics domain, it can be said that though it threw out many small fishes out of the pound – big fishes still cater to big corporates in commensurate with the scale and scope of their online advertisement needs.
On conclusive note it can be rightly observed that small businesses or vendors can bask in the benefits of Google Analytics to drive their commercial interests further.
Deepak Sharma is a Web Designer at BlueApple, a Web Design and Development Company with a well connected development infrastructure in India having a strong portfolio with global clientele and offering superior web services and solutions at competitive costs.
Another Google Business Solutions
November 12, 2009 by IBI · Leave a Comment
Imagine a sidekick, a mentor or a manager who gave you all of the insight you needed to make your business’ website a success. This coach is available to you twenty-four hours a day to save you money, increase your site traffic and let you know where you stand with your competition. Most importantly, they do it all for free! Imagine…having Google Analytics.
Aside from finding you information on the world wide web, providing you with pictures, maps, news, your internet mail, videos and more, Google also offers some of the best business solutions out there. For those of you out there that don’t know, Google Analytics is an easy to use tool for you to view and analyze your web traffic statistics. This tool will teach you how many visitors are coming to your site on a daily, weekly or monthly basis, where they are coming from, where on your site they like to go, and how much time they are spending. That’s just the beginning!
We all have websites for a common reason. Most of us use our websites for profitability, to broadcast our businesses to the world, or both. Either way, how exciting would it be to see that you have hundreds of people coming to your website every month to see what you have to offer to them? With daily reports, Google Analytics will send reports straight to your email or blackberry so you know where you stand at any given time. And as of March 2008, you can now broadcast your site statistics with the world, to gain advertiser’s interest or to see where you stand with your competition! You can do this with a new program called “Benchmark Reports” – a revolution in the website analytics world.
The option for you to have more insight on your own business and website is huge in the entrepreneurial world. Google Analytics’ Benchmark Reports program allows you to opt in and share your traffic information with the world! Why is this important? There are two major reasons I can think of.
First, a lot of people use their website and site traffic to gain advertisers on their site. It’s a great source of income if you’re pulling more than 1,000+ visits per month. If you are not currently selling advertising space on your site and have a lot of traffic per month, maybe you should reconsider. Anyhow, sharing your site traffic with Google Benchmarking Reports allows a safe, trustworthy environment for ad buyers to get a feel of your reach (how many people your site reaches on a daily basis). Think about it – if I wanted to buy ad space from you, why should I trust that you really have as much traffic as you say you do? As an avid internet user, I trust Google, who can now verify that information for me. It’s just like when you pay for something online – I bet you feel more comfortable doing so when you see a Paypal or Visa logo. Google is a well renounced, multimillion dollar company. With its new benchmarking reports, you can allow Google to bring the trust in your future business relationships for you.
Second, just as you are opting to share your statistics with the world, don’t forget, your competition is too! These reports will provide data based on “industry verticals” (more commonly known as competition) to let you know where you stand compared to the next guy. Why is this important? Look at your site and then look at theirs. See what makes their visitors stay longer or go back for more. What do they have to offer that you don’t? What can you tweak on your site to make it more comparable, if not better? As you analyze these reports you can analyze your own website to make the necessary changes to stay on top of the game. It will definitely make things interesting as they’re probably doing the same thing you are, so let the games begin!
Aside from knowing where others stand, it’s extremely important for you to know where you stand at all times. It’s like being at work with a boss that never gives you feedback. What’s your motivation? Feedback is a great way for you to measure yourself, your work and the success or failure of your business. And if this feedback is offered to you at a low cost of nothing, why wouldn’t you be open to it?
Google and Google Analytics have always made it easy for you to improve your results online. I think it’s important for me to add that sharing your site statistics is completely optional and you may keep that information private if you choose. However having that option is something new in the website analytics world. It’s just another tool to add to your box while you endure on your journey to success!
Brian Golbourne is a young aspiring entrepreneur in Las Vegas. His vision for his site, www.vegaspreneur.com, was to create a professional place for entrepreneurs to gain information and inspiration along their journey to success…
Increasing your website traffic
November 12, 2009 by IBI · Leave a Comment
How to increase website traffic? I love organic traffic and paid traffic works well also but you still have to submit your site to, search engines, article directories, authority blogs and press releases. In order for the search engines to index your web site and perform what is called a “deep crawl,” the creation of your website needs to be free of any barriers that will impede the deep crawling by the “bots” or as most common folks call them…Search Engines.
Whether you’re a newbie or an experienced webmaster, we all know that your sales will rise significantly with targeted website traffic tailored to your industry niche. I’ll write it down as simple as I possibly can…without website traffic there is no or very little money coming in. Even if you do not want to profit with your website and want it purely for informational purposes what good is it if no one will find it!
Websites that have too many missing links or data that has not been recently updated could give the search engine robots a red flag indicating that your pages are old or not relevant anymore. If you have a self designed website, make sure you keep the directory structure simple and not too deep. Matter of fact just the one directory works best. The fewer directories the more pages and easier it will be for the search engines to index all of your web pages. Everyone knows the K.I.S.S. method remember it when designing your website.
Find out which pages visitors usually enter your web site through so you can include more initial information on your site’s products and services. Analyze other useful information from reports about website visitors including their countries, browsers, languages, operating systems, IP addresses as well as number of repeated visitors. It is essential that you know where your website visitors are coming from. Use google’s analytics to analyze your website visitors. Google Analytics is a brilliant and free web traffic analyzation tool. It can give you detailed, business-oriented data about your site’s visitors through a powerful web-based user interface. The more you know about your business website visitors the easier it will be to do SEO for that particular page or pages. Google Analytics is free to anyone who desires to know more about their website traffic or visitors.
You can also use other web based stats counter scripts that will help with analyzing your website traffic. Finding one is very easy and simple to do just google “free stat counter” I would use the very first one listed.
Knowing where your visitors are coming from, where they exited, how long they stayed and what pages they stayed the longest is information that can be analyzed to help with your own SEO and traffic generation efforts. There are many SEO firms and e-books that can help you accomplish all of the above but why fork out big bucks when it can be done yourself.
Paul Guzman is the author of this article: You can visit hist blog for more great post about Internet Marketing by visiting: Good Content Websites Blog
Monitoring Web Traffic Through Site Analytics Part II
November 12, 2009 by IBI · Leave a Comment
HitBox Professional from Visual Science
At Live2Support, we continuously evaluate web analytics and visitor site analysis systems of both the subscription and downloadable variety. We must admit that it is a real jungle out there with thousands of free and paid products available to assess your visitor traffic. Since Live2Support’s chat software has a large number of in-built traffic analysis tools, we are able to provide reliable comparisons against a functional benchmark.
The web statistics service from Visual Sciences called HitBox Professional is among the more popular solutions being used today. We will tell you about its many features in a moment but first we need to tell you that it is not free. Monthly subscriptions to HitBox Professional start at $26.67 a month and goes up from there depending on which plan you choose. But before you fish out your credit card, we ask that you first sign up for a fully functional demo version of the service.
It is a good idea to first use the demo version of the subscription service just to make sure this is what you are looking for. Visual Science is strong on customer support and so if you are one of those users who will need help during the initial stages of implementation, we recommend that you consider HitBox Professional seriously.
HitBoxProfessional and its Features
HitBox Professional provides real-time web site analysis. This means that you can watch visitor activity as it takes place on your web site. HitBox Professional is equipped to show you where your site visitors are coming from a search engine results page, web site, directly from a web browser etc. which web pages on your web site they are looking at, and which navigational paths they take through your web site. The program also tracks customer orders, customer behavior and revenue, and accurately identifies the optimal sources of customer acquisition. HitBox Professional enables you to pinpoint which promotion or incentive program on your web site is generating maximum heat.
The end result? Web analytics programs like HitBox Professional can help you devise powerful strategies to increase visitor conversion rates, and in the final analysis, improve the quality of customer service.
Downside
Many users and web masters consider HitBox Professional to be good value for money. Its pricing structure, however, can be misleading. Subscription plans are based on monthly page views and if your page views happen to be higher than the allowed number in your plan and exceed the limit, it costs extra. The extent to which HitBox Professional is page view sensitive is not determined by you but by external factors such as visitor traffic and Hatbox’s interpretation of this data.
Although HitBox Professional touts many advanced-level report generation features such as the ability to send reports to your inbox and the ability to export traffic data to Excel spread sheets, we have to make sure that you aren’t biting off more than you can chew. To eliminate the possibility of feature overkill, you might want to consider first signing up for a trial demo version before you subscribe to the service on a regular basis.
Google analytics
Google Analytics is a service offered by Google and is designed to generate comprehensive site visitor traffic data and statistics about the visitors to your web site. Like most other Google services, Google Analytics is free and is extremely easy to install and use.
Although the intended purpose of Google Analytics is to help web site owners who participate in Google’s PPC programs like AdWords and AdSense with traffic analysis, anyone can use Google Analytics. It provides data on most critical web site traffic issues such as where your site visitors are arriving from, how long they are staying on your site and their geographical origin. If you have used Google Analytics before and feel like commending Google for its elementary and yet highly effective approach to traffic analysis, you might want to hold off. This tool was originally developed by Urchin Software Corporation and was subsequently acquired by Google in April 2005 like You Tube, Jaiku, Blogger, Adaptive Path’s Measure Maps and Feedburner. If you happen to be using any type of PPC to increase site traffic and your conversion ratio, Google Analytics is a safe and sure bet for you. This is because its reporting functions are known to be accurate and mostly tally with similar data from other traffic analysis solutions.
Google Analytics allows you to choose from eighty distinct reporting features all of which update in one hour or less. You are allowed to monitor up to fifty web sites although many web masters are able to sneak in a few extra URLs while Google looks the other way.
Downside
With annual revenues of $10.6 billion and a worldwide full-time employee base of 15,916, it is hard to expect Google to be less than perfect. However, there are programs which can prevent Google Analytics from compiling traffic statistics through overtly vigilant gate keeping. Pop-up blockers like Adblock and computer privacy services like Tor do a great job of keeping Google at bay.
Conclusion
If your web site has either a customer or a content orientation, it makes perfect sense to sign up for a traffic analysis service. From a technical perspective too, this is not a complex task. All you have to do is to paste and embed Java script on to your web pages, upload your updated web pages and activate the site. Just as an aside, we would like you to know that Live2Support too comes with extremely powerful web analytics attributes. All the important features offered by HitBox Professional and Google Analytics are available in Live2Support which gives you the added advantage of getting potent live chat features and web analytics in a single functionally integrated environment. And we provide full-fledged customer support too!
Live2Support Inc.
http://www.live2support.com
Email: newsletter@live2support.com
How to Analyze Your Website Traffic to Increase it Even Further
November 11, 2009 by IBI · Leave a Comment
Whether you’re a newbie or an experienced webmaster, your sales will rise significantly with highly targeted website traffic tailored to your industry niche. I’ll write it down as simple and as I possibly can…without website traffic there is no money. Even if you do not want to profit with your website and want it purely for informational purposes what good is it if no one will find it!
Organic and paid traffic can be generated or increased by including your web site in the top directories, search engines, article directories, authority blogs and press releases. In order for the search engines to properly index your web site and perform what is called a “deep crawl,” the construction of your website needs to be obstacle free.
Make sure your site has meta-tags (yes they are still are used by the search engines). Websites that have too many missing links or data that has not been recently updated could give the Google bot and other search engine robots a red flag indicating that your pages are old or not relevant anymore. If you have a self designed website, make sure you keep the directory structure simple and not too deep. The fewer directories you have to crawl will make the job much easier for the search engines bots. Everyone knows the K.I.S.S. method remember it when designing your website.
Find out which pages visitors usually enter your web site through so you can include more initial information on your site’s products and services. Analyze other useful information from reports about website visitors including their countries, browsers, languages, operating systems, IP addresses as well as number of repeated visitors. It is essential that you know where your website visitors are coming from. Use Google analytics to analyze your website visitors. Google Analytics is a brilliant and free web traffic analyzation tool. It can give you detailed, business-oriented data about your site’s visitors through a powerful web-based user interface. The more you know about your business website visitors the easier it will be to do SEO for that particular page or pages. Google Analytics is free to anyone who desires to know more about their website traffic or visitors.
It is also a powerful internet resource that allows website owners to track things like their page views, unique visitors, and entrance keywords. Google Analytics is a “cookie-based” (as opposed to a web analytics tool that analyzes log files) program. It will also help you become aware of the online marketing projects which are more cost effective.
Analyzing your website traffic statistics can be an invaluable tool for a number of different reasons. And one of those reasons is “what are your visitors looking for”? Once you realize what they are looking for you can now optimize each page or blog for that purpose. Analyzing website traffic is as important as bringing quality visitors to your website.
For many online businesses Google Analytics is their primary tracking resource. It is free and can quickly turn your online business into a profitable venture.
Paul Guzman is the author of this article you can get more powerful traffic generating tips at Good Content for Traffic
SEO Analytics and Google
November 11, 2009 by IBI · Leave a Comment
If you want to utilize SEO to increase your website rankings within the major search engines, I must state that Google Analytics is not something you should consider utilizing for SEO. Google Analytics is flawed even with its ease of usage and tools.
Firstly, Google Analytics utilizes “page tagging technology” and this particular program can only record information on browsers which execute JavaScript. These types of browsers will never execute JavaScript in your source code. Google Analytics is wonderful at tracking visitors but Google Analytics is flawed when it comes to reporting spider behavior.
If you want to make the most of your SEO techniques, you need to understand when a spider comes into the picture, what pages the spiders are asking for and when they will come back. This information is very much needed so you can launch new pages as well as set up great internal links while prioritizing your changes with your source code. You must keep in mind that tracking spiders are as important as tracking your visitors to your website.
Google Analytics is very much relied on by numerous SEOs. I would recommend utilizing log file analyzers as compared to Google Analytics. Log file analyzers oppose page tagging with technologies directly behind web analytics. Particular tools do indeed rely on log files which are using coded server logs to mine the information. The requests for files on your site are recorded with the IP address, referral sting and user agents. This is of course more work however; the data you will get back makes it worth the effort.
Log analysis allows you to build filters. Google Analytics does attempt to address this however; Google Analytics lacks the control which you have. You are not allowed to upload log files with Google Analytics as with other applications.
You will need to check reports as well as access then online. Google Analytics does not make this accessible and offers no way of archiving your data. Google has full control over your particular data period. If Google changes the style of reporting or the interface, you will then be stuck with whatever Google gives you. If you think about it, do you want Google to have control over your website as well as your visitors? Of course you don’t therefore, do not give Google that particular power which you should retain in the first place.
It sounds as if I’m on a rampage about Google, I’m here to state I am not however if you are looking to make the most with analytics, you should utilize multiple tools. Where I’m stating that Google contains many flaws, I will also state that Google Analytics is not overall a useless tool but if you want a tool which addresses the serious needs of your business marketing needs, Google Analytical is not for you.
SKG Technologies is a professional search engine optimization firm that aids enterprises, small businesses, and nonprofits rise to the top of their industries. Our clients enjoy top rankings on Google, Yahoo and Bing through a suite of unique pay-for-performance search engine optimization with online marketing services. The SKG Technologies team of SEO engineers, copywriters, and web designers are one hundred percent dedicated to increasing the value of your business web site. Ask us for info@skgtechnologies.com“> free seo analysis of your website
Mandatory FREE Tools For SEO
November 10, 2009 by IBI · Leave a Comment
The basic presumption of people over SEO is that it cannot be measured. This could have been true a few years back, but since search engine optimization has become mandatory for websites to make its presence felt in World Wide Web, there are now several tools available to take control of the process in terms of measuring it.
I just want to list out some of the most required tools to monitor SEO process in detail.
Sitemap Generator:First step of any SEO process is to create a search engine friendly sitemap. All the search engine bots, particularly googlebot will come and look for sitemap.xml in a website. The sitemap makes the crawler’s job easy by letting it know the list pages that a search engine should index or crawl. Xml-sitemap.com provides an online sitemap generator tool which makes any webmaster’s job easy for creating sitemaps.
Google, Yahoo and Bing Webmaster Tools:
This is the tool which is used to check the performance of various parameters of SEO process, which are used for sitemap submission and to find the crawl stats, internal links, external link details, site links details, and other diagnostic tools. This is one of the most important tools for any SEO process, and it never provides any wrong information.
Google Analytics:It is one of the best freebees available from Google for me, next to Google Apps email. This tool helps us to track and analyze the traffic data in depth. The traffic details from search engines and other reference sites, geographical data and visitors’ type of data, and much much more. Use it to understand the importance of it. It is one of the unavoidable tool for any internet marketing campaign not just for SEO.
Google Keyword Tool:For any SEO campaign, you need to identify the right keywords and need to strengthen the same. It requires a great amount of skill and knowledge to choose the right keyword. More than skills, it requires huge data to find the right words. I don’t feel anyone can give it better than Google. Google Keyword tool is the one which can help us with valuable data.
SEO Browser:Search engine crawlers won’t be able to read the contents on images or flash. It can read only the texts. In order to know how bots of various browsers see the content on our site, we can use seo-browser.com. Use it to see your site like how the Google, Yahoo and Bing sees it, and optimize the on-page contents.
Firefox Keyword Position Checker:It is the handy SEO plug-in provided for Firefox, once the SEO process has been started, you have to see the progress of your keywords from some page to the top. This tool will let you know the website position for any particular set of keywords.There are hundreds of SEO tools which are paid and freely available in the net. I am sure no one will believe me if I say those are useless. I have tried paid and non-paid versions of different tools, nothing seems to be fitting my requirement. Something is always missing. Accuracy is another issue with these tools.
Contact us if you need a SEO analysis report developed by SEO experts and not by some codes. It is absolutely free from us.
Leading search engine optimization – SEO firm.
Best Twitter Windows Applications
November 10, 2009 by IBI · Leave a Comment
There are a ton of really great Windows apps out there for your desktop. But the best Twitter Windows applications, in my mind, are the ones that use Adobe Air.
Now, if you’re not familiar with Adobe air, what does is allow you the opportunity of running a program on your local desktop and updating the information it contains from the Internet. The process is seamless so that you don’t have to open up a web browser every time you want to check out what’s going on in Twitter or somewhere else on the Internet.
Back when Adobe Air first came out, there were lots of really great applications that checked Google analytics, kept you up-to-date on projects, and color palette generator’s; but the ones that I use the most now are all social media related.
Now in talking about the best twitter Windows applications, we have to mention Tweetdeck and Twirl (which can be found at http://tweetdeck.com and http://twhirl.org respectively). TweetDeck and Twirl offer instant access to your twitter status feeds, mentions, and direct messages in the same application.
The best part about it is that the program lives on your desktop! So depending on the amount of screen real estate that you have, you can actually keep one of these applications open all day long.
Just to make sure we’re clear, you really just need one or the other. TweetDeck has an awesome way of letting you split up the different conversations you’re having into panes. All you have to do is scroll to the right or the left to see what kinds of conversations are happening on twitter. On top of that, TweetDeck lets you integrate your Facebook account so you can keep up with your friends there.
Twhirl, on the other hand, takes up less screen space. Everything is laid out in a view that lets you choose a tab and move right to left. Twirl also integrates with Ping.fm (http://ping.fm), which lets you update all of your social media sharing sites at one time, with one status update. Using Twhirl, you don’t need to go to Facebook, LinkedIn, or any of the other social media sites to answer the infamous question “What are you doing.”
For those of you who like Internet-based applications, there’s a ton of them out there. My personal favorite is Cotweet (http://cotweet.com). Cotweet lets you integrate up to six accounts and pass the messages off to different departments if you so choose. So you can have one for customer service, one for sales, one for support, and one for management. It also lets you update all your twitter accounts at the same time.
Those are the three best Twitter Windows applications out there, in my book.
Jason Drohn is a web publisher and Internet marketer who loves helping people build their businesses online. For more information, check on how to twitter people, check out http://unlockingtwitter.com
-
FOR SALE
